Package Pick-up Club: Chinese College Girl Sets Up Successful Business

A service that lets college students pick up your packages and buy your groceries – it is a business model that proved successful for the female student Xue Jing, who now manages a team of 30 students who all work as ‘package pick-up staff’. On December 1st, Sina News reported how one college girl from […]

‘Humiliating’ Korean K-Swiss Commercial Enrages Chinese Netizens, Fuels Anti-Korean Sentiment

A Korean commercial by American footwear company K-Swiss has recently sparked outrage on Chinese social media. The ad video depicts an alleged Chinese character in a way that is called “insulting” and “humiliating” to China. The controversy fuels anti-Korean sentiments amidst current China-South Korea tensions, negatively impacting the popularity and presence of Korean pop culture in the PRC.