Weiblog | Trending on Weibo Share Tweet Updates on Trending Topics on Sina Weibo This is Weiblog: the What’s on Weibo blog section providing updates on what is currently trending on Weibo, China’s biggest social media platform. Check out our latest here Subscribe Eye on Digital China is a reader-supported publication by Manya Koetse (@manyapan) and powered by What’s on Weibo. It offers independent analysis of China’s online culture, media, and social trends. To receive the newsletter and support this work, consider becoming a paid subscriber. Get in touch Have a tip, story lead, or book recommendation? Interested in contributing? For ideas, suggestions, or just a quick hello, reach out here. Latest China Brands, Marketing & ConsumersOctober 4, 2026 Starbucks Goes Xinjiang & The Kardashians in China Chapter DiveSeptember 28, 2026 Red Carpet, Pandas, and Power: How China Read the Trump-Xi Summit Chapter DiveSeptember 20, 2026 Keeping Score of History: The Mukden Incident and China’s Basketball Defeat to Japan China SocietySeptember 17, 2026 The Rise of “Shuaqi-ism,” Taking Starbucks to the Fields, and Pretending to Go to Work China MediaSeptember 8, 2026 Why Japan Has So Many Surnames, China’s Back-to-School Shifts & Taiwan Pavilion Trouble Most Popular China Trend Watch3 months ago “God Won’t Save Us, but the PLA Will”: Floods, Faith, and Kung Fu Soccer Nostalgia China Digital2 months ago How Chinese AI Videos Turned Foreigners into Villains China Media1 month ago Why Japan Has So Many Surnames, China’s Back-to-School Shifts & Taiwan Pavilion Trouble Chapter Dive2 months ago The Power of Ugly: Why Niu Lai Became China’s Unlikeliest Box-Office Hit China AI2 months ago AI Actress Ad Pulled, Baihaitun Disrupts Shanghai and Cicada Meme Bugs Huawei