It is all over the Chinese Internet: Sherlock Holmes is gay. The British crime drama, based on the famous stories by Arthur Conan Doyle, has become an enormous hit in China. Since its premiere in 2010, the show has become available on YouTube-counterpart Youku; its third season received over 70 million views. Amongst its countless fans, there are many who identify as so-called ‘funü’ (腐女), young women obsessed with gay love. With the news about a new series and Christmas special of Sherlock Holmes in 2015, online rumors have ignited heated conversations on the possible coming out of Holmes in the series to come. On August 7, “the coming out of Sherlock Holmes” (#神探夏洛克出柜#) became a trending topic on Sina Weibo with over 3 million posts dedicated to it.

Many Chinese viewers are convinced that detective Sherlock Holmes (played by Benedict Cumberbatch) and his sidekick Watson (Martin Freeman) are more than professional partners: they are in love. The presumed gay subtext to the Sherlock series has received so much attention within China that western media have started writing about it – much to the amusement of Chinese bloggers, who write that “China’s ‘rotten girls’ have become popular in western newspapers.” Not all of China’s Sherlock fans associate the TV show with homosexuality; it is the influential so-called ‘funü‘ subculture that has put this stamp on the series.
The ‘Rotten Girls’ Subculture
‘Rotten girls’ have become more common in China over the past few years. The term funü (腐女) originally comes from the Japanese fujoshi (ふじょし), referring to a group of young women with a love for fictional stories about homosexual romances, called ‘yaoi‘. These women do not just consume these stories, they also create and share them with others to discuss. The fujoshi first appeared in the late 1980s as the female counterpart of Japan’s otaku (‘manga geeks’); they were girls obsessed with comics and anime who mockingly called themselves ‘rotten girls’. Their love for “boys’ love” (also referred to as ‘BL’) started with Japan’s 1990s gay boom, when homosexuality became trendy and media targeted at women started to focus on it (Galbraith 2011: 211, 218; Baidu 2014). The ‘rotten girls’ subculture has mainly become popular in China over the Internet. The ‘trend’ was first mentioned on a Hunan TV show in 2011 and has not stopped growing since.

Example of ‘yaoi’ manga as published on a ‘rotten girls’ bulletin board China’s ‘rotten girls’ have a myriad of accounts on Weibo, online forums and websites dedicated to fan fiction. Galbraith explains: “Fans not only produce works of homage and parody to reenchant commodities for personal pleasure, but they also publicize their works to facilitate interaction or to bridge a shared imaginary” (2011, 211). Media and technology play a big part in the sharing of
funü fantasies. These fantasies can range from boys holding hands to more pornographic ones, but the main issue of the imaginary is intimacy (213).
” ‘I am not gay, I am just in love with a man’ – a classic sentence within ‘rotten girl’ fiction
The concept of ‘pure love’ is one of the funü’s greatest attraction to the ‘BL’ cartoons, games, movies, literature and TV-series. According to them, it is the most romantic type of love because it transcends the boundaries of gender. The male protagonists in these stories do not identify as gay, but fall in love with other men nevertheless. “It doesn’t matter if you are male or female, I just love you” and “It’s not that I am gay, I just love a man” are classic sentences within ‘rotten girls’ fiction (Dai Fei 2013, 34). Even when movies or texts are not about homosexuality, funü will look for gay subtexts. These fantasies go beyond gender, but because they are about men, they are considered ‘safe’ for young women since they are not part of the fantasy themselves. Some sources also explain the phenomenon as a reaction to existing taboos in Chinese culture, where the traditional family, built on heterosexual marriage, is the cornerstone of society (Dai Fei 2013; Baidu 2014).
The Gay Adventures of of Sherlock Holmes?
Sherlock Holmes contains the ideal factors for funü to fantasize about. Although producers Steven Moffat and Mark Gatiss say that there is no indication that Holmes is gay, they do like to play around with the ambiguity of his sexuality. The detective and his sidekick have a very close relationship, somewhat mysterious, and when Watson asks Holmes if he has a girlfriend he replies: “Girlfriend, no. Not really my area” (Jones 2014; Pink News 2010). Their ambiguous relationship and the fact that they are not explicitly homosexual suits the fantasies harbored by China’s ‘rotten girls’. There are countless examples of how girls photoshop Sherlock images into homoerotic scenes, make their own stories and endlessly discuss the relationship between Holmes and Watson.
The fact that the show is English (broadcasted by the BCC) only adds to the fantasy; many Chinese netizens jokingly refer to the UK as ‘fuguo‘ (腐国) , the ‘rotten land’, since it is presumed that it is a country with many gay actors, performers, as well a a lot of homoerotic literature. A great number of Chinese netizens agree that “the English culture is a gay culture” (Baidu 2014).
Will Holmes really be ‘coming out’ in the next season? Some fans are sure of it: “It is official! The Sherlock Holmes show will adjust its story line to express their support for gays (..) According to insiders, the details are already unfolding, just wait until 2015!” Not all Chinese fans would agree with this plot twist: “Nothing wrong with gays, but they can’t just change stuff because of certain people’s preferences. It is such a nice show, it would an insult to viewers to corrupt the original work for this.” Sherlock fans will just have to wait and see what happens in 2015. In the meantime, the funü will just have to do what they do best: fantasize about their gay adventures.
References
Baidu. 2014. “腐国 Fuguo [Rotten country]” (In Chinese). Baidu Baike. http://baike.baidu.com/view/9152699.htm (Accessed August 7, 2014).
Baidu. 2014. “腐女 Funu [Rotten Women]” (In Chinese). Baidu Baike. http://baike.baidu.com/view/7883.htm (Accessed August 7, 2014).
Dai Fei 戴非. 2013. “腐女心理 Funu Xinli [Funu Psychology]” (In Chinese). 大众心里学 Popular Psychology (12): 34-35.
Galbraith, Patrick W. 2011. “Fujoshi: Fantasy Play and Transgressive Intimacy among “Rotten Girls” in Contemporary Japan.” Signs 37(1): 211-232.
Jones, Ross. 2014. “Sherlock facts: 21 things you didn’t know.” The Telegraph (Jan 2). http://www.telegraph.co.uk/culture/tvandradio/10537064/Sherlock-facts-21-things-you-didnt-know.html (Accessed August 7, 2014).
Pink News. 2010. “BBC Drama Hints Sherlock Holmes is Gay.” Pink News (July 23). http://www.pinknews.co.uk/2010/07/23/bbc-drama-hints-sherlock-holmes-is-gay/ (Accessed August 7, 2014).
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About the Author: Manya Koetse is the editor of What’s on Weibo. She’s a Sinologist who splits her time between the Netherlands and China. She earned her bachelor’s degrees in Literary Studies, Japanese & China Studies and completed her MPhil in Asian Studies. Contact: manya@whatsonweibo.com, or follow on Twitter.[/box]