Some netizens wonder if the Florasis PR team might have lost their marbles, as their strategy appears to have taken an unusual turn, featuring emotionally charged...
In today's Chinese social media environment, both foreign brands and local influencers must tread carefully, as even minor missteps can trigger significant consequences.
Some Chinese nursing homes are evolving into sought-after havens where China's younger people can "lie flat" without worrying about meals and household chores, while enjoying a...
A Changsha restaurant employee who intervened when a mother beat her child ended up paying the price for it.
Who's the bad Apple? There's much ado about Apple on Chinese social media this week, but things turn out differently than expected.
Qian Xuesen is a renowned Chinese scientist whose life shares remarkable parallels with Oppenheimer's.
The marriage was denied after a local official found the woman did not learn sign language and could not write.
From beauty guru to betrayal: why one livestream moment is shaking China's internet.
From Subway Judge to Diving Grandpas, these were the main topics that mattered on Chinese social media recently.
The proposed ban on clothing deemed harmful is stirring debate, with some arguing for the significance of protecting national pride and others emphasizing the value of...
The recent buzz surrounding the Luckin x Maotai collaboration shows that blending coffee + alcohol might just become the next major trend in Chinese coffee culture.
"Is our world turning into an apocalyptic survival game?" Fears over Fukushima waste water and other global threats are fueling public anxiety in China.
Amidst the panic surrounding Fukushima, this Shanghai-based Japanese-style restaurant ventured into a new business approach.
It's been an explosive week on Chinese social media. Since Tuesday, when Japan formally announced its decision to start releasing waste water from Fukushima, related topics...
Furious responses from Chinese media and netizens after Japan starts releasing Fukushima water into the Pacific: “The entire world will remember what the Japanese government did...
While the huge Xiantiandi fire captured the attention on Chinese social media, another Tianjin fire also broke out at the same time.
The leaked Coco Lee recording has been dominating online discussions, with one related hashtag receiving over 2,6 billion (!) views on Weibo.
Despite initial low expectation, this Chinese 'Lord of the Rings' has now garnered a devoted online community of fans who are helping to boost its success.
The mushroom grows in China's Yunnan region and is considered hallucinogenic, causing visions that locals call "xiǎorénrén" (小人人), literally: "little people."
An entire online economy has developed around the 'Milky-Spicy Trend,' which is embraced by some parents highlighting its innocence while disregarding potential negative consequences.