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Pinduoduo Employee’s Suicide Intensifies Online Debate on Company’s Working Culture

For the second time this month, Pinduoduo makes headlines for the death of an employee.

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The suicide of a Pinduoduo staff member is trending today on Chinese social media, where discussions on tough ‘996’ working schedules (working 9am-9pm, 6 days a week) have been ongoing since the sudden death of another employee.

The staff member named Tan (谭) reportedly jumped from the 27th floor of an apartment building in his hometown of Changsha in Hunan province, where he had arrived that same day. The incident occurred around 0:30 AM 12:30 pm on January 9.

Pinduoduo published a statement about the death of their employee, expressing their condolences. They also said they were awaiting the results of the ongoing investigation into the death of Tan.

Meanwhile, the company stated they would immediately open a special channel within their office system for psychological support and consultation.

Tan had been working at Pinduoduo since July of last year as a technology development engineer. He was unmarried.

Pinduoduo is China’s largest interactive online shopping platform. The company has been under fire on social media recently, with stories coming out on the company’s overwork culture that is putting an enormous strain on its employees.

The death of a 22-year-old female staff member, who suddenly collapsed after a long day of work on December 29, is still being investigated. Although no official cause of death has been given, her death has been linked to Pinduoduo’s extreme working culture.

“A Second Foxconn?”

Since Pinduoduo is making headlines again for another employee death, people on Weibo are now mentioning the electronics manufacturer Foxconn (富士康). Foxconn attracted major media attention after a series of employee suicides in 2010 and 2012 linked to low pay and poor working conditions.

On Weibo, many commenters wonder if Pinduoduo is becoming a second Foxconn.

Meanwhile, more staff members are speaking out about Pinduoduo’s working culture. The stories of former employees of the company’s community group buying unit Duoduo Maicai (多多买菜) were shared by Sohu News. They talk about 12-hour workdays and “supersize” work weeks (超级大小周) where staff would work 13 days in a row, then get one day off, or not getting days off at all. They also speak of requirements to minimally work 300 hours per month.

Despite the waves of criticism on Pinduoduo, there are also online voices who praise the company for bringing out a clear and honest statement right after the death of their employee and opening up a support channel for staff members.

Update January 11:

In an updated statement released to the media, Pinduoduo states that their employee had applied for leave from his supervisor on January 8 at 8:37 a.m., without giving a reason. He reportedly passed the probationary period and was a high achiever who received an average 80 out of 100 assessments at the company.

The company also states that when their support team flew to Changsha to provide assistance to the family, they learned that the employee already booked his return flight for January 9 from Changsha to Shanghai.

 
By Manya Koetse, with contributions by Miranda Barnes

 

For information and support on mental health and suicide, international helplines can be found at www.befrienders.org.

 

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the editor-in-chief of www.whatsonweibo.com. She is a writer and consultant (Sinologist, MPhil) on social trends in China, with a focus on social media and digital developments, popular culture, and gender issues. Contact at manya@whatsonweibo.com, or follow on Twitter.

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1 Comment

  1. Olivier VEROT

    January 11, 2021 at 1:15 pm

    Very interesting topic Manya.
    The debate on working hour… I guess if you choose to work for these top popular startup Alibaba, tencent, Pinduoduo, huawei, you have to accept to work hard…
    if not, you can work for the government.
    My opinion….
    Should startups (fast growing company) sacrifice their energy and growth for the comfort of their employee?
    If startups lost their growth and energy, they will become less attractive for these ambitious talents.
    Personally I like what Pinduoduo is doing…

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China Digital

How Social Media Is Speeding Up Zhengzhou Flooding Rescue Efforts

Chinese social media are speeding up local rescue efforts after Zhengzhou saw the heaviest rain in 1,000 years.

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Social media is utilized as a tool in the response to the floodings in Henan province. Once again, Weibo facilitates active public participation to provide immediate assistance to the people facing this natural disaster. 

On Tuesday, July 20, heavy rainfall caused major disruptions in the central province of Henan. The amount of rain over the last three days in Zhengzhou is reported to be the same as what it would usually receive in an entire year.

It is reported that Henan Province has initiated the highest-level emergency response to floods, and China’s State Flood Control and Drought Relief Bureau has dispatched a workgroup to Henan, initiating level III emergency response rescue work.

Since the evening of July 20, news and information streams on the heavy rains and floods have been dominating Chinese social media. In the midst of the disastrous events, Weibo has become an online space for people seeking help, those disseminating information on available resources, and for other related activities that help netizens engage in emergency management and accessing information.

The volume of such messages is huge, with thousands of netizens seeking ways to help speed up rescue work and actively contribute to the emergency relief efforts.

The organically improvised response protocol on social media includes the following guidelines:

  • Verify, summarize, highlight, and spread online help requests posted by people from different locations
  • Remind people to delete help-seeking posts once they have been rescued or have found assistance.
  • Disseminate relevant knowledge relating to emergency care and response, and public health information, such as how to deal with different disaster scenarios, warning people about the safety of drinking water during floods, etc.
  • Share information regarding mental health and psychosocial support during the different phases of the disaster.

 

When posts of people trapped by the heavy rain started to be published on Weibo, many online influencers, no matter what subject they usually focus on, participated in spreading help-request posts that were not getting a lot of online attention.

Erdi 耳帝, a music influencer with nearly 15 million fans on Weibo, has been retweeting the online posts of people asking for help since the night of July 20.

The social media influencer Erdi has been kept retweeting asking-for-help posts since the night of July 20.

An example of such an online emergency help request (求助贴) is the following post of July 21st, 17:15 local time:

Our entire neighborhood is cut off from water and electricity, the water level is rising to chest level, and we currently have no drinking water at the moment. Need help urgently.

Status: Verified, pending rescue.
Seeking help: Wu M**, phone 13*****27
Number of people to be rescued: five or six thousand
Location: Zhengzhou City, Henan Province, Zhengdong New District, Shangdu / Xuzhuang Street intersection, east courtyard of Shangdu Jiayuan Muzhuang district (we can’t exit the building, there is no water, no electricity, no supplies, and it’s been 24 hours)

Once people who have been trapped by the water are rescued, the user who published the post will delete the original post to make sure other emergency posts are also noticed and disseminated.

Some Weibo users engage in organizing scattered online information in one single post, e.g. posts regarding local electricity leakage, making this information more accessible and easier to understand.

One post that was among the top-shared ones this week, is a picture that includes contact information of rescue teams of both officials and civilians. When realizing that some people were unable to upload the picture due to poor internet connections caused by the heavy rain, an up-to-date and full-text version was quickly shared by netizens.

Some Weibo users listed various methods to get assistance for hearing-impaired and deaf-mute people affected by the floods, advising people to download various apps to help to communicate and translate.

Besides the more general practical advice and emergency action plans shared by Chinese social media users, there are also those who pay attention to the importance of personal hygiene during these times. Some are sending out information about menstrual hygiene needs during floods, reminding women to frequently change sanitary pads and try to keep the genital area clean and dry due to the risk of infection. A hashtag related to menstruation during the flooding momentarily ranked fifth in the top search lists (#河南暴雨 如果你出在经期<).

Information on mental health support is disseminated all across social media.

People also try to provide mental support in other ways. A student orchestra spontaneously performed at the Zhengzhou station, where dozens of passengers were left stranded in the night. The video clips of the performance went viral, with the young musicians playing two widely-known songs, “My People, My Country” (我和我的祖国) and “Ode to the Motherland” (歌唱祖国). Many social media users shared the clips and expressed how the performance moved them to tears.

Some video clips that show how ordinary people save ordinary people amid such a natural disaster have also been widely shared. One video shows citizens of Zhengzhou standing in a line and use a rope to pull people from an underground floor where they were trapped by the water flooded.

In all the aforementioned ways and many more, Weibo has become a public platform for Chinese people to respond to the Henan disaster, efficiently communicate and keep track of help requests, organize and disseminate related information, and provide access to timely knowledge and relevant advice.

With so many online influencers and ordinary netizens voluntarily joining in, the online information flows are quickly circulating, allowing for necessary public communication channels while other resources and communication methods are still overwhelmed or in the making. The last time Weibo was used as an efficient emergency communication tool was during the early days of the COVID19 outbreak in Wuhan.

“Please stand strong, Zhengzhou” and “Hang on, Henan,” many commenters write: “Help is underway!”

Also see our previous article on the situation in Zhengzhou here.

By Wendy Huang

Spotted a mistake or want to add something? Please let us know in comments below or email us. Please note that your comment below will need to be manually approved if you’re a first-time poster here.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com

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China Digital

The Disappearing Emoji on Weibo in Light of June 4

No candle or cake emoji on Weibo on June 4th.

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This week marks the anniversary of the Tiananmen student protests which started in April 1989 and ended with the violent crackdown on June 4th of that year.

It is the time of the year that censorship on Chinese social media intensifies, which is noticeable in various ways.

One noteworthy change is the disappearance of various Weibo emoji. Already in 2012, China Digital Times reported that the Sina Weibo platform quietly removed the candle icon from its collection of “frequently used emoticons” just before June 4. A year later, Shanghaiist also reported that the candle emoji had once again been removed, making the disappearing emoji a questionable annual Weibo tradition.

On Twitter, BBC reporter Kerry Allen (@kerrya11en) posted earlier that usually at this of year, it is not just the candle that disappears from Weibo’s list of emoji, but also the leaf, the cake, the ribbon, and the present.

A screenshot taken by What’s on Weibo on June 1st of this year showed that all emoji were still available.

But on June 3rd, three emoji had disappeared from the list, including the falling leaf (风吹叶落), candle (蜡烛), and cake (生日蛋糕).

Screenshot June 1 2021 (left) versus June 3 2021 (right).

The disappearance of the emoji means that Weibo posts that were previously made by official media using these emoji also no longer contain them – instead, only the emoji description shows up.

To circumvent censorship, social media users in China often use emoji, creative language, or images to get their message across. To keep discussions on the violent events of June 4 contained, online censors also crack down on sensitive words, numbers, photographs, and symbols.

At this time, the term ‘Tiananmen’ has not been banned on Weibo, but the only posts using the term are official ones about another anniversary, namely that of the Communist Party. The Communist Party of China will mark its 100th anniversary in July.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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