China Tech
Douyin Delivered to Your Doorstep: China’s TikTok App Launching Nationwide Food Delivery Services?
Watching videos on Meituan and ordering food from TikTok?
Published
3 years agoon
This week, TMT Post (钛媒体) reported that, starting on March 1st of this year, the Chinese TikTok app (Douyin) will roll out a nationwide food delivery service. The app is already running a trial in food delivery through group buying on its app in Shanghai, Beijing, and Chengdu (“团购配送”).
Bytedance, the company behind TikTok, responded to the news by saying that it was indeed rolling out its food delivery services, but that there was no specific timetable for expansion yet. According to various reports, however, TikTok is busy recruiting staff for its food delivery business.
The topic went trending on Chinese social media on Tuesday, receiving over 320 million views on Weibo alone (#抖音将于3月1日上线全国外卖服务#), with another topic about what this move actually means garnering over 280 million views (#抖音入局外卖意味着什么#).
One related trending topic is about the Tencent-owned app Meituan, a dominant player in the Chinese food delivery market, and whether or not it should worry about TikTok entering the game (#抖音上线外卖美团慌了吗#). The Alibaba-backed Ele.me is another major player which could be affected if TikTok adds food delivery to its nationwide services.
Many commenters wondered if China’s most popular apps would all now just become like ‘super apps’ mixing up their functions, such as TikTok delivering food and Meituan entering the short video market.
Others also said that it might be a good development, as the competition means customers have more options: “For the customer, it doesn’t matter which app they order on; the one that has the best price-performance ratio is the one we’ll favor,” a typical comment said.
With over 700 million daily active users, Douyin is among the most popular social apps in China. Outside of China, its international TikTok version is also a global hit, but it is a completely separate app.
One popular comment on Weibo suggested that TikTok’s food delivery function might give online influencers a new idea of live streaming while cooking the food that you can order to get delivered, guaranteeing it is freshly prepared.
Others also jokingly suggest that food delivery drivers could do TikTok videos and live streams at the same time on how they are doing deliveries for TikTok.
The enormous popularity of the topic on Chinese social media shows that people are curious to see which way TikTok is heading, and how its role within China’s digital ecosystem might evolve in the time to come.
By Manya Koetse
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Chapter Dive
How the “Nexperia Incident” Became a Mirror of China–Europe Tensions
From the Dutch invoking a Cold War–era law to Chinese narratives about Europe, this is what gives the Sino-Dutch “Nexperia incident” its extra weight.
Published
4 months agoon
October 14, 2025
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On the evening of October 12, while the Netherlands vs. Finland World Cup qualifier became a hot topic on Weibo (#荷兰4比0芬兰#), something else entirely made headlines — not about goals, but about chips.
Chinese company Wingtech Technology (闻泰科技) issued a statement saying that the Dutch government, citing national security concerns, had imposed global operational restrictions on Nexperia (安世半导体), a Dutch semiconductor company based in Nijmegen that has been wholly owned by the Chinese Wingtech conglomerate since 2019.
The Dutch government reportedly ordered a one-year freeze on strategic and governance changes across Nexperia on September 30, but the news only went trending on Chinese social media after Wingtech revealed the suspension (the topic became no 1 on Toutiao on Sunday).
Wingtech said that Nexperia’s Chinese CEO, Zhang Xuezheng (张学政), was also suspended, and that an independent, non-Chinese director was appointed who can legally represent the company.
That was ordered by a Dutch court following internal upheaval — Nexperia’s Dutch and German executives, including Legal Chief Ruben Lichtenberg, CFO Stefan Tilger, and COO Achim Kempe, filed a petition with the Dutch Enterprise Chamber requesting emergency measures to suspend Zhang and place the company’s shares under temporary court management. The court agreed (also see the Pekingnology newsletter by Zichen Wang, who was among the first to report on this issue).
The next day, on October 13, Dutch newspapers reported on the freeze, describing it as a rare move. NRC called it “an emergency measure intended to prevent chip-related intellectual property from leaving the country,” adding that, according to insiders, “there were indications that Nexperia was planning to transfer chip know-how to China.”
The Dutch government later clarified that the so-called Goods Availability Act (Wet Beschikbaarheid Goederen) was applied “following recent and acute signals of serious governance shortcomings and actions within Nexperia,” to protect Dutch and European economic security and safeguard crucial technological knowledge.
That specific law dates back to the Cold War era of 1952 and, according to Pim Jansen, professor of economic administrative law at Erasmus University Rotterdam, has never been invoked before. (Due to the unique situation, Jansen almost wanted to dub it the “Nexperia law.”)
🇳🇱 Nexperia (安世半导体) is a spin-off from chipmaker NXP, which in turn originated from Royal Philips. The company produces basic semiconductors that are used everywhere, from phones to cars. Since becoming independent in 2017, its headquarters in Nijmegen has expanded from about 150 to nearly 500 employees. Across its production sites in Germany, the UK, and Asia, Nexperia employs more than 10,000 people.
🇨🇳 Wingtech Technology (闻泰科技) is a major Chinese tech conglomerate listed on the A-share market and based in Jiaxing, combining two core businesses: semiconductors and electronics manufacturing. The company started in 2005 as a smartphone design and assembly firm (ODM) serving brands such as Xiaomi, Samsung, and Lenovo, and has since become one of the world’s largest mobile device manufacturers.
The recent developments are a big blow to Wingtech, as it basically means won’t be able to control day-to-day decisions at its most valuable subsidiary.
According to Wingtech, the suspension is politically motivated rather than fact-based and constitutes a serious violation of the market economy principles, fair competition, and international trade rules that the EU itself advocates.
The Wider Tech War Context
The Nexperia news is not an isolated case – it comes at a time when many things are happening at once.
🧩 On October 1, Dutch media reported that, due to tightening export rules announced by the United States, no American parts or software can be sold to Nexperia without a US license anymore because Nexperia’s Chinese parent company, Wingtech, is already on the American “Entity List,” and all of the company’s subsidiaries now also fall under the extended US export restrictions that took effect on September 29.
🧩 According to a Dutch media report on October 2, Nexperia said it strongly disagreed with the new export restrictions and was working on measures to limit their impact on its operations.
🧩 Barely two weeks prior, on September 18, China banned its tech companies from buying Nvidia AI chips from the American Nvidia, citing antitrust and national security reasons.
🧩 As of October, China also added several prominent Western companies to its Unreliable Entity List, including the Canadian-based research firm TechInsights.
🧩 And, as if that all wasn’t enough, China dramatically expanded its rare earth export controls on Thursday, expected to have a direct impact on the global semiconductor supply chain, while President Trump announced 100% tariffs on all Chinese imports and new export controls on “any and all critical software.”
👉 Regardless of how directly all these events are connected to what has happened in the Netherlands, one thing is clear: the global tech war is intensifying, with control over the semiconductor ecosystem now a top strategic priority.
And whatever the exact reasons or details behind the freeze of Nexperia’s strategic operations, on Chinese social media the move is being framed within a broader narrative — that of Western containment aimed at curbing China’s rapid rise as a global technological power.
Chinese Social Media Responses
On Chinese social media, commentators are denouncing the Netherlands.
One finance-focused Weibo blogger (@董指导挤出俩酒窝) wrote:
💬✍️ “By 2024, Nexperia contributed 14.7 billion RMB (2 billion U.S. dollars) in revenue and nearly 40% gross profit margin [to the Dutch economy]. According to Wingtech’s data, it also paid 130 million euros in corporate income tax to the Netherlands (..) This should have been a textbook case of mutual success – Chinese capital brought markets and vitality; the Netherlands benefited from taxes and employment; technology continued to grow in value within the global supply chain. Yet the Netherlands, showing its “pirate spirit”, destroyed this successful example with its own hands..”
That sentiment — that the Netherlands is treating China unfairly despite Chinese contributions to the Dutch economy and business — was echoed across social media. On the Q&A platform Zhihu, some users called it “a dramatic story”:
💬✍️ “Wingtech spent hundreds of billions of yuan to acquire a long-established European semiconductor company, thinking it had finally gained access to core global technology. But before long, others pulled the rug out from under them, right in front of the whole world.”
Commenter Yan Yaofei (晏耀飞) said:
💬✍️ “It’s like you bought a cow and keep it in someone else’s barn — you tell them how to feed and use it, and they have no right to interfere. Then suddenly, they lock you out of the barn entirely. It basically can be classified as robbery, openly and shamelessly.”
Another Weibo commenter (@就是赵老哥) wrote:
💬✍️ “It feels like the Netherlands is making a fuss. Back then, they sold us a loss-making company and now they’re backing out. This will have a big impact on the semiconductor sector. Foreign companies are unreliable, even when you buy their companies, they’re still unreliable. Domestic substitution is the only way forward.”
Alongside mistrust toward the West and perceptions that the Netherlands has treated China unfairly, even betraying it, many online discussions also frame the move as part of a broader political provocation. At the same time, a recurring theme on social media is the belief that China must strengthen its domestic semiconductor industry.
Finance blogger Tengteng’s Dad (@腾腾爸) wrote:
💬✍️ “The Dutch government’s freezing of the shares of Wingtech Technology’s Dutch subsidiary reminds me of the Ping An–Fortis incident years ago. Europe hasn’t changed, it’s still the same shameless Europe. It’s just that my fellow countrymen have thought too highly of them, thanks to all those “public intellectuals” who have spent years diligently promoting their Western masters. Now, more and more Chinese people are opening their eyes. In the future, all that Western talk about democracy, rule of law, and freedom will completely lose its appeal in China.”
Chinese Narratives of Europe
The online reactions to the Nexperia incident echo broader Chinese narratives about Europe that have been circulating in the digital sphere for the past decade.
Last Thursday, the topic of Chinese narratives of Europe happened to be the main theme of a panel I joined during the ReConnect China Conference in The Hague, hosted by the Clingendael China Centre (event page).
In preparation for this event, I focused mostly on the social media angle of these narratives. I looked at hundreds of trending topics related to Europe from different Chinese platforms—from Kuaishou to Weibo—with a dataset of nearly 100 pages filled with hashtags that went viral over the past twelve months (October 2024–October 2025), to see what themes dominate discussions about Europe in China’s online sphere.
Excluding sports-related topics (which account for about 35–40% of all high-ranking posts about Europe; sports apparently are the best diplomacy tools, after all), the top 250 non-sports topics reveal a clear image of how Europe is perceived in Chinese digital discourse today.
A brief overview:
🟧 1. Energy, Russia, Sanctions, War, Security (≈ 38%)
🔍 Main Focus: Russia–Ukraine war, Europe’s energy crisis, loss of autonomy, European geopolitical vulnerability and dependence on the United States
💡 Main Theme: Europe is often portrayed as lacking strategic autonomy and bearing the heavy costs of decisions driven by Washington’s agenda. It is viewed as vulnerable and “losing out” (吃亏), strategically outmaneuvered & excluded from major geopolitical decision-making.
🟧 2. Economy, Trade, Technology (≈ 21%)
🔍 Main Focus: ASML, tensions over electric vehicles (EVs) and protectionism, supply chains, trade deficits, and deindustrialization
💡 Main Theme: Europe’s trade frictions with China are portrayed as symptoms of Western decline and hypocrisy. The main story is that Europe’s economy is stagnating partly due to being overly protectionist and dependent on the US, while China emerges as a more dynamic and vital global player. Europe is losing competitiveness while China rises as a tech innovator.
🟧 3. EU Politics and Governance (≈ 13%)
🔍 Main Focus: Internal EU divisions, populism, leadership crises, and Europe’s political rightward shift (右倾)
💡 Main Theme: The EU is depicted as disunited and inefficient, struggling to respond to global challenges. The focus is on its inability to achieve strong, unified leadership amid political instability and ideological fragmentation.
🟧 4. Society, Migration, Crime (≈ 11%)
🔍 Main Focus: Social instability, migration, public safety, and racial or cultural tension
💡 Main Theme: Europe is seen as unsafe, chaotic, and socially divided. This is often contrasted with China’s image of order and security.
🟧 5. Culture, History, Sino-European Relations (≈ 10%)
🔍 Main Focus: Cultural comparisons, debates on values, and reflections on historical ties
💡 Main Theme: While Europe is respected for its rich cultural heritage and moral legacy, it is also mocked for its perceived sense of moral superiority. Europe stands for the past glory of civilization, not its future.
🟧 6. Lifestyle, Tourism, Memes (≈ 7%)
🔍 Main Focus: Chinese tourism in Europe, theft incidents, travel diaries, humorous cross-cultural comparisons, and the growing sentiment of being “suddenly disillusioned with Europe” (对欧洲祛魅了)
💡 Main Theme: Europe remains a popular travel destination, but the online tone has shifted from overwhelming admiration to a more pragmatic and critical perspective. The image of Europe is now more “de-romanticized,” with some even suggesting that “getting robbed is part of the experience” [of traveling in Europe] (I previously wrote about that here).
From Chips to Goals
So what does this all tell us?
Beyond the idea that Europe—caught between Washington and Moscow—lacks the agency to handle external crises while also struggling with internal division and decline, the dominant Chinese narrative about Europe is actually not about Europe at all.
‘Europe’ is all about China. Representations of Europe—from “democratic disillusion” to danger, disorder, and dependency—serve as both a mirror and a warning against which Chinese social, political, and national narratives are contrasted: chaos vs. order, fragmentation vs. unity, vulnerable dependency vs. strategic autonomy, decline vs. rise, etc. etc.
Something that the hashtags don’t tell us as much, but is still very much alive as well, is that Europe is also still seen as a major market of opportunities and a crucial soft power frontier for China.
Europe’s future, therefore (and for other reasons), matters to China—not as a model to follow, but as a stage for Chinese cultural and economic influence, where Chinese products, culture, and ideas can shape global appeal.
Perhaps that’s also what gives the Nexperia incident its extra weight: it ties together multiple narratives. Europe is seen as overly protectionist, biased against China, and driven by Washington’s agenda — and the fact that former Dutch Prime Minister Mark Rutte, now NATO Secretary-General, once called US President Trump “daddy” fits into that perception. As some Weibo commenters joked: “Did their daddy make them do it?”
In the end, the takeaway for many commenters is that the incident serves as another “wake-up call for China”: a stark reminder of the need for technological self-reliance. And so, the discussion unfolds in such a way that, once again, it becomes more about China than about Europe — about China’s international strategies, its global rise, and the lessons to be learned, with the Netherlands as the current antagonist.
Thankfully, there was something to celebrate as well: the Netherlands won 4-0 in the popular match against Finland. Amidst all the talk about trade and tech, one popular sports blogger on Weibo vividly wrote about how the Dutch attack was in full force, about how all-time top scorer Memphis Depay led the offense brilliantly, how he helped the team secure a victory, and how the Netherlands “took control of their own destiny in the race to top the group.”
Whatever the future holds for Nexperia and the geopolitical drama surrounding it, at least we can count on the unifying power of football — where, even if only for 90 minutes, chips sit on the bench and netizens far apart in politics cheer for each other’s countries.
I’m not even an avid football fan, but suddenly, the 2026 World Cup (still months away) can’t come soon enough.
By Manya Koetse
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China Digital
China’s Major Food Delivery Showdown: What to Know about the JD.com vs. Meituan Clash
Consumers are profiting from the full-blown delivery war between JD.com and Meituan—but is it just the same game with a different name?
Published
9 months agoon
April 30, 2025By
Ruixin Zhang
In April 2025, China’s food delivery sector witnessed a somewhat dramatic development, which attracted major attention online, when Chinese e-commerce giant JD.com publicly challenged food delivery leader Meituan.
On April 21, JD.com posted a noteworthy open letter titled “To All Fellow Food Delivery Rider Brothers” (各位外卖骑手兄弟们) on Weibo. In this letter, they accused Meituan (though not explicitly naming them) of monopolistic practices, after the company allegedly forced their delivery staff to stop accepting JD’s delivery orders. If riders chose to deliver for both companies anyway, they’d risk being blacklisted.
JD therefore accused Meituan of unethical behavior, neglecting their workers’ welfare, and pressuring part-time couriers to choose between platforms.
In their letter, JD vowed to support the freedom of Chinese delivery riders to accept orders from various platforms, and pledged to support those who were being blacklisted by offering them sufficient order volumes and full-time positions with benefits, including employment opportunities for their partners.
The bold move, dubbed the “421 Food Delivery Incident” by netizens, ignited widespread online debate.
“Underdog” JD vs. Meituan: The Start of a New Delivery War
JD.com is a household name in China’s e-commerce industry, best known for its electronics retail business. In recent years, it has expanded into fresh groceries, online supermarkets, and instant delivery services. Meanwhile, China’s food delivery market has long been dominated by Meituan (美团) and Ele.me (饿了么), the latter owned by Alibaba. Before a recent online controversy brought attention to it, many people weren’t even aware that JD had entered the food delivery space.
JD’s entry into China’s thriving food delivery market hasn’t been too long ago—the company officially only announced its JD Waimai (京东外卖) food delivery service back in February this year.
Before JD, other major tech companies like Tencent, Baidu, and ByteDance had all tried (and failed) to challenge the dominance of Meituan and Ele.me. But JD has a strong advantage: a massive logistics system with over 300,000 (!) delivery staff. Its Dada (达达) on-demand delivery and local logistics platform also has nearly 1.3 million active couriers, making JD a serious new competitor in China’s food delivery market. Not surprisingly, JD has already started hiring away talent from Meituan.
Amid JD’s growing presence, a post surfaced in April, reportedly from Meituan executive Wang Puzhong (王莆中), mocking JD’s food delivery ambitions as laughable. He used harsh language, calling JD a “cornered dog” making a desperate move (狗急跳墙). Then, on April 15, Meituan’s Flash Delivery service (美团闪送) released a video teasing JD’s supposedly slow delivery speeds (#美团闪购疑似嘲讽京东#). The video showed a dog with the caption: “Your Dongdong is still on the way” — a direct jab at JD, whose mascot is a dog and whose founder, Richard Liu (Liu Qiangdong), is nicknamed “Dongdong.”

JD swiftly hit back. On April 16, a video from an internal JD meeting was leaked, widely seen as a deliberate PR move. In the video, JD founder Richard Liu criticized the food delivery industry, claiming platforms were making excessive profits while restaurants struggled to survive. “Running a restaurant is already hard, yet platforms—just middlemen—are making a fortune,” he said. Liu added that JD would cap its profit margin at 5% and offer full social insurance to its full-time couriers—setting the tone for the official statement that followed.
Then came JD’s April 21 post, which launched a series of serious accusations against Meituan. JD claimed that Meituan had long restricted part-time couriers from working with other platforms and had failed to provide any social insurance to its full-time riders for over ten years. It also criticized Meituan’s working conditions, accusing the company of exploiting riders through algorithm-driven pressure while ignoring their safety. Additionally, JD accused Meituan of squeezing restaurants for profit, turning a blind eye to unhygienic “ghost kitchens,” and neglecting basic food safety standards. The tone of the post was sharply critical.
The attack prompted Meituan to respond publicly. That same evening, it issued a statement on its official WeChat account, denying that it had ever restricted riders from working with other platforms. Meituan also pushed back by accusing JD of mistreating its own couriers, pointing to heavy fines and unfair internal policies as the real issue.
However, Meituan’s response did little to improve its public image. On Weibo and short-video platforms, public sentiment largely turned against Meituan. That night, a netizen posted that JD CEO Richard Liu himself had delivered their JD order. Stories of Liu chatting with riders and restaurant owners quickly went viral, reinforcing his image as a down-to-earth, working-class hero—and earning JD another wave of goodwill.

At the moment, JD enjoys strong public support—not necessarily because it’s doing everything perfectly, but because it has timed its entry well, casting itself as the underdog taking on Meituan, the widely criticized corporate giant.
The Meituan Backlash
There’s no doubt that Meituan is a true giant. In 2024, the company generated a staggering RMB 300 billion (about $41 billion) in revenue. But this delivery empire has long faced ethical criticism—and JD’s recent accusations on Weibo highlight issues that many in the industry have raised before.
Meituan’s commission rates for restaurants are notoriously high, typically ranging from 15% to 25%. According to reports, around 60% of restaurants on the platform operate at a loss—even as Meituan continues to post multi-billion-yuan profits year after year. Many restaurant owners have voiced their frustration online, saying Meituan initially attracted them with generous onboarding incentives, only to gradually increase commissions, service fees, and so-called “tech support charges.” In the end, even strong sales often fail to translate into real profit. Yet with fierce competition and Meituan’s dominance in the food delivery market, many restaurants feel they have no choice but to stay.
For workers, complaints from Meituan couriers are nothing new. The faster they deliver, the more the algorithm shortens their future delivery windows, while slower deliveries result in fewer order assignments. This creates a vicious cycle, pressuring riders to break traffic rules just to meet deadlines. Unsurprisingly, their accident rate is reported to be three times higher than that of express couriers. To make matters worse, Meituan has historically provided no social insurance—neither for full-time nor part-time riders—leaving them on their own when accidents happen. As some couriers bitterly joke, “We’re not people—we’re just human batteries.”
For consumers, the concerns are just as serious. As I noted in an earlier article, Meituan’s platform increasingly hosts “ghost kitchens”—delivery-only outlets that often operate in unsanitary conditions, producing low-cost, low-quality meals to support Meituan’s Pinhaofan service and fuel ongoing price wars. It’s hard to believe Meituan isn’t aware of these practices; it simply appears to look the other way.
These examples are just the tip of the iceberg when it comes to Meituan’s ethical challenges. But for many users, they’re reason enough to delete the app—especially now that JD has positioned itself as a credible alternative.
Of course, few believe Richard Liu is driven purely by social responsibility—he’s long been skilled at presenting himself as a “man of the people.” In JD’s early days, he famously delivered electronics himself in a three-wheeler. Still, as many netizens have put it: “Judge by actions, not intentions” (君子论迹不论心). Whatever JD’s true motives, its current words and actions seem to align with the interests of ordinary consumers and workers. But the question remains: is that enough?
Different name, same game?
For many consumers, the showdown between JD and Meituan has been surprisingly entertaining, and even financially rewarding. The more intense the rivalry, the bigger the discounts. Netizens have been sharing screenshots of good deals they’ve scored from both platforms in recent days. Some media outlets have even declared, “Richard Liu is saving food delivery and changing the industry for good!”
Meanwhile, Taobao and Ele.me have also announced that they’ll be joining the big JD–Meituan showdown by making themselves more competitive. “Taobao Flash Delivery” (淘宝闪购) will now be prominently featured on the main Taobao app, and Taobao and Ele.me will be more closely integrated under Alibaba to offer customers faster delivery times and the best prices. That means more offers—and good news for consumers.

Taobao and Ele.me also join the big battle
But offline, couriers are responding more cautiously. Rider welfare has quickly become a key issue in this corporate battle—and may even become a way for platforms to stand out in a crowded market. But big promises aren’t enough. Only real, visible improvements will earn riders’ trust.
Courier A Ping (阿平) has long been sharing food delivery vlogs online. He used to work for both Meituan and Ele.me. Since April 16, he’s started posting about JD’s delivery platform, and has raised many concerns: part-time riders apparently find it hard to get orders, the system is difficult to navigate, the dispatch logic is flawed, and the navigation is poor.
In the comments section, other couriers are joining the discussion, with many agreeing that JD’s current system only works for full-time employees. “If full-timers get the full benefits, insurance and everything, then it;s probably not that easy to become one,” one wrote. “JD looks promising now, with high pay and benefits, but give it time—it’ll end up the same as the others.”
Another rider, Yu (小于) isn’t too excited about the JD-Meituan feud either. “JD’s fine system is super strict,” he said. “At the end of the day, all these platforms are the same.” Whether JD is just using this moment for PR or genuinely stepping up to take on more social responsibility—only time will tell.
By Ruixin Zhang
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edited for clarity by Manya Koetse
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