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China Food & Drinks

The ‘China-chic Girl’ Image and the Realities of China’s Competitive Food Delivery Market

How did the trendy and cute “China Chic” cartoon image come to symbolize questionable takeout food in China?
Ruixin Zhang

Published

2 years ago

on

FROM THE WEIBO WATCH PREMIUM NEWSLETTER

 

“What should we order for dinner?” is a daily dilemma for millions of Chinese consumers in one of the world’s largest food delivery markets. With numerous platforms, cuisines, menus, and discount options, choosing the right takeout—one that is tasty, affordable, and safe—can feel like a daunting task.

But these days, many Chinese people follow a simple rule to identify bad takeout: if your delivery comes in packaging…

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Ruixin Zhang

Ruixin is a Leiden University graduate, specializing in China and Tibetan Studies. As a cultural researcher familiar with both sides of the 'firewall', she enjoys explaining the complexities of the Chinese internet to others.

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China Brands, Marketing & Consumers

Quack Like a Goose: Why Beijing Street Vendor “Auntie Goose Legs” Sparked a Nationwide Debate

After the first complaints surfaced, Auntie Goose Legs admitted the truth about her business: she ha been selling duck legs all along.

Manya Koetse

Published

3 months ago

on

June 20, 2026

By

🔥 Originally published in Eye on Digital China.
My premium newsletter covering the stories, memes, debates, and viral moments shaping online conversations in China. Subscribe here to receive future editions.

If it walks like a duck and quacks like a duck, it might still be a goose – or the other way around. That, at least, is the takeaway from two stories that recently went viral on Chinese social media.

The woman at…

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China Animals

China Faces Unprecedented Donkey Shortage Crisis

“We have plenty of cattle and horses in China now — just not enough donkeys” (“目前我国牛马都不缺，就缺驴”).
Manya Koetse

Published

11 months ago

on

October 5, 2025

By

China is facing a serious donkey shortage. China’s donkey population is far below market demand, and the prices of donkey-related products continue to rise.

Recently, this issue went trending on Weibo under hashtags such as “China Currently Faces a Donkey Crisis” (#我国正面临缺驴危机#).

The Donkey Branch of China’s Livestock Association (中国畜牧业协会驴业分会) addressed this issue in Chinese media earlier last week, telling China News Weekly(中国新闻周刊): “We have plenty of cattle and horses in…

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