What started with a 2003 internet sensation grew into a massive movement - Hanfu is booming on Weibo and beyond.
A Shanghai fake 'rich girl WeChat group' has become the talk of the day after a Chinese blogger went undercover in their bizarre social media circle.
Personified beverage fashion - trending because it's cool.
Who's apologizing and why? An A-Z list of the foreign companies caught up in China's online brand hunt.
Staged street photography is the latest “15 minutes of fame” trend on Chinese social media.
Everybody wants KAWS - Chinese shoppers were even spotted fighting in front of a UNIQLO store today.
Despite Canada-China tensions, the Canada Goose store in Beijing is faring well.
The D&G China marketing crisis in hashtags.
"D&G Loves China", but China doesn't really love D&G this week.
Grannie knows best? Not everyone agrees on these 'after staying with grannie' make-overs.
"A 14-year-old model, isn't that considered child labor?," netizens wonder.
There is no age limit when it comes to style. This is something that is especially apparent when looking at the Taiwanese 'Moonlight Fairy', an 88-year-old...
He majored in International Business, but ended up as a stay-at-home dad with a talent for design. Qian Xiaofeng, who has created over a hundred outfits...
With over 80 million Weibo fans, China's 'Kim Kardashian' Yang Ying a.k.a. Angelababy is one of China's most-followed celebrities on social media. Despite her many Weibo...
Changing wedding customs are the mirror of a rapidly changing China. Over the past 50 years, China has seen drastic changes in the process of getting...
The 73-year-old Huang Yanzhen from Xiamen has become a media sensation in China. With her unique style and young spirit, she is a fashion inspiration to...
Chinese products and techniques have gained worldwide attention during the Rio Olympics. From made-in-China Olympic helmets and mosquito nets to its traditional cupping therapy - China...
China's Olympic track design helmets attracted the attention of sports lovers today.
K-Swiss has sparked outrage on Chinese social media.
Swiss luxury watchmaker IWC has launched its online China shop this week. The brand does not sell its watches through Chinese e-commerce giants such as JD.com...