Connect with us

China Sex & Gender

Faking Social Media 2.0: The Business of Buying “High-End Moments” for WeChat

Some are so eager to look picture perfect on their social media feed, that they go to extremes to create a fake online life.

Published

on

Your fake social life, delivered to your WeChat at 5 pm every day? Sounds very Nosedive, yet there are many who buy their social media contents in an attempt to appear cool, rich, and handsome.

This week, the story of a Wechat group for ‘fake rich’ women in Shanghai who pool together money to rent designer bags or share a two-person high tea at the Ritz with six people went super trending on Chinese social media.

While the ‘group buying-style’ WeChat lady socialite group is still trending on Weibo, more related stories are surfacing, with one story taking the idea of ‘faking it’ on social media to the next level. It even makes the Shanghai ‘fake rich’ girls seem authentic – at least these women actually went to the Ritz or Bylgari Hotel (although sharing the cost of one hotel room with 40 people).

On Tuesday, WeChat blog author Jiajiada (加加大) published a now-popular article about the phenomenon of “Buying WeChat Moments,” which finds its origins in the circles of young men taking PUA training (PUA stands for Pickup Artists, teaching men how to seduce women).

WeChat Moments (朋友圈) is a social feature for WeChat that allows users to share updates, photos, articles, and videos with their contacts, comparable to the Facebook timeline or Instagram feed.

In their mission to turn themselves into Mr. Perfect (高富帅), there is an online trend where male WeChat users purchase premade ‘high-end Moments’ photos to post on their timeline.

Via services offered through Taobao, people can become a paying member of a WeChat group where they get daily new photos to show off their (fake) fun, fancy, and interesting lives on social media. New photos are delivered to them every day at 5 pm.

In one of these WeChat groups joined by the author, there were a total of 138 members, mostly men. Although some people joined the group to use the daily photos for marketing purposes, the majority were members using the photos in their feed to appear more glamorous on social media, Jiajiada writes.

The daily photos provided to the members show the kind of life that would make anyone envious. Photos show a life that’s all about expensive wines, watches, and food, having Chanel shopping sprees (including photos of receipt for extra authenticity), going out to fancy KTV bars, having weekend trips out in the beautiful nature, and then some cuddle sessions with a pretty cat.

For example, one of the photos provided to members in the group joined by Jiajiada shows a setting where someone is having a cup of Phoenix Single Bush – one of the most complex and high-quality oolong teas. As verified by Jiajiada, that very same photo then indeed showed up in the several social media feeds of the group members, including the text.

Of course, the photos that are carefully selected by the WeChat group owner never show a face. They might show the legs of someone lying by the pool, or the hands of someone sipping on a glass of wine, but the photos are general enough to be used by anyone – making their friends believe these are their own authentic experiences.

 

“Does your male friend use this gay app? He’s not necessarily gay.”

 

But where does the WeChat group owner actually get all their photos of these expensive shopping sprees and exclusive wine tastings? Researching its source, author Jiajiada found out that many of the pictures are actually taken from the app Blued.

Blued is China’s most popular gay dating and lifestyle app. Since it was launched by Geng Le (see our article from 2015 about him here), it has grown into the biggest social platform for gays in China.

The app allows users to search for keywords, such as “luxury hotels” or “wine bar.” There are super topics on the app, such as “The hotels most loved by gays,” that show hundreds of photos posted by Blued users of fancy places and dinners.

Because the images posted on Blued do not have any watermarks, they are easy to steal and use for other purposes, including for people on WeChat to make money off.

“If your male friend has this guy app, he’s not necessarily gay,” Jiajiada writes, explaining that many straight men just steal content from gay guys to look better online.

Although the phenomenon of buying “high-end Moments” photos and copy-pasting them into your feed is one of the easiest and cheapest ways to appear richer and more interesting online, there are also other ways of buying “high-end Moments” on Chinese e-commerce site Taobao that require more effort.

There are agencies, for example, that offer set packages including photography, settings, and all props to make the ‘Mr. Perfect’ photos to fill up social media feeds – from posing in a race car, to pretending to lead a meeting, or reading the newspaper over breakfast in an expensive hotel room.

.

On Weibo, there are not many people who sympathize with the men buying their WeChat social media content online, nor with the women who might actually fall for them. Some call the men “boring,” and the women who believe them “materialistic.” Others just laugh at how fake they all are.

“I hope these [fake] girls and boys can all find each other, so they don’t make other people unhappy,” one person writes.

But there are also those who seem inspired, writing: “Oh man, I might need to start using this gay app from now on!”

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2020 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the editor-in-chief of www.whatsonweibo.com. She is a writer and consultant (Sinologist, MPhil) on social trends in China, with a focus on social media and digital developments, popular culture, and gender issues. Contact at manya@whatsonweibo.com, or follow on Twitter.

Continue Reading
1 Comment

1 Comment

  1. Olivier

    November 8, 2020 at 2:50 pm

    That s the best of the fake life of social media
    haha
    Great share

Leave a Reply

Your email address will not be published. Required fields are marked *

China Sex & Gender

Shouqi Ride-Hailing Incident: Hangzhou Female Passenger Jumps from Moving Car

‘Delusional’ or ‘vigilant’? Weibo discussions over the woman who jumped from a moving vehicle when her Shouqi driver deviated from the route.

Published

on

After the Didi murders and the Huolala case, the ‘Shouqi incident’ is now making headlines in China, showing that there is still a lot of distrust in car-hailing services among Chinese female passengers.

The story of a female passenger jumping from a moving taxi she had arranged via ride-hailing app Shouqi (首汽约车) has gone viral on Chinese social media.

The passenger, Ms. Gao, jumped from the moving vehicle in the late afternoon of June 12 because she feared for her personal safety after the driver had allegedly deviated from the intended route.

Ms. Gao was traveling from Hangzhou to Fuyang when the incident occurred. The woman states that once she got in the taxi, the driver attempted to make a pass at her and changed the route twice.

Gao eventually decided to jump from the moving car, resulting in a fractured left arm and extensive bruising.

Ms. Gao in hospital, photo via Sohu.com.

Shouqi is a state-backed online ride-hailing platform founded in 2015 that focuses on luxury & high-quality services.

Shouqi Responds

On June 19, Shouqi officially responded to the matter after carrying out an investigation.

According to the Shouqi report, their driver, Zhang, deviated from the navigation route because he opted to take a faster road that had been newly opened and was not recognized by the navigation app yet. Since he had taken this alternative route, the voice navigation kept reminding him that he was taking the wrong route. The female passenger jumped out of the car shortly afterward.

Part of Shouqi’s statement.

Shouqi states that according to protocol, there is an audio recording of the journey. Although the recording did capture the voice navigation indicating the car was deviating from the original route, there was no sign of an altercation or discussion between the driver and the passenger before she jumped out. The company also said it would release the recording to the media if Ms. Gao would give them permission to do so.

After Gao had jumped from the vehicle, driver Zhang allegedly pulled over to check on her and immediately called the emergency number for medical help. Meanwhile, Gao tried to alert other cars that were passing by to get help. Afterward, Zhang drove to the local police station to cooperate with the investigation.

The company’s statement further says that local authorities claim the incident was caused by a “misunderstanding” between the passenger and the driver.

In the statement, the car-hailing company does apologize for the incident. They also claim their driver has been reprimanded for not properly communicating with his passenger. Shouqi furthermore says they will cover the passenger’s medical expenses.

“Fabricated Facts”

On June 20, Ms. Gao wrote up a response to Shouqi’s statement, which she published on social media (@步步登高_乐). According to Gao, Shouqi’s statement contains many falsehoods and “fabricated facts.”

Ms. Gao talking to Chinese media about what really happened during the incident.

Gao says that the driver never told her anything about taking an alternative route. She also denies that Zhang called the emergency number after she had jumped out, and emphasizes that the local authorities have never issued any official statement nor made any conclusions about the matter. Shouqi has also never paid for her medical expenses, and have not released any recordings of the incident to Gao.

By Monday afternoon local time, Gao’s response was shared on Weibo over 23,000 times, receiving over 32,000 comments. The topic also reached the top trending topics on the social media platform.

The safety of female passengers making use of online car-hailing apps is a recurring topic of discussion in China, where several incidents involving Uber-like services triggered outrage among web users over the past few years.

The biggest case was the murder of a Chinese stewardess by a driver of the Didi Chuxing car-hailing app in 2018, which became one of the most discussed topics of that year. Shortly before going missing, the 21-year-old woman from Zhengzhou had texted her friend that the driver of the ride she had arranged was “acting strange.” Her body was found the next day. The driver’s body was retrieved from a river nearby.

The horrific case was followed by a second Didi murder of a 20-year-old woman in Wenzhou. The victim was on her way to a birthday party when she contacted a friend via text asking for help. She was later found to have been raped and killed in a mountainous area nearby. The 27-year-old driver was arrested. These two cases, which also brought other cases to light in which female passengers were abused by their drivers, sparked major public concerns about the safety of these online platforms.

In February of 2021, the Huolala case also made headlines in China: a 23-year-old woman named Che Shasha jumped out of the window of a moving van she rented via the ride-hailing firm Huolala when the driver, a man by the name of Zhou, had deviated from the intended route. Che, who was uncomfortable and scared, asked Zhou about the different routes multiple times, but he remained silent. When Che exited the vehicle via the passenger window, the driver reportedly did not do anything to stop her. The young woman died four days after the incident due to severe brain injury due to her fall.

These previous cases have heightened public awareness on the safety of female passengers, but some commenters also think it might have led to women being too scared when using ride-hailing apps.

Although most commenters support Ms. Gao and say that Shouqi should release the recordings to make the truth come out, there are also web users who say Gao is “delusional” and that her fears were ungrounded.

“If she really would’ve been murdered, people would say she wasn’t vigilant enough. Now, she was vigilant and people say she was being delusional. You just don’t have the empathy to understand the fear of female passengers,” one commenter writes.

Without any released recordings and no official police report, web users are still waiting for further developments in this case. If it would be up to Ms. Gao, it will soon be publicly revealed that she indeed was in danger. For now, she is seeking more media exposure so that “the bad guys will be punished for the injuries she suffered,” she told Chinese media reporters from her hospital bed.

We will update this story once more information comes out.

By Manya Koetse (@manyapan)

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading

China Insight

China’s ‘Three Child Era’ Announcement Is Met with Banter and Backlash on Weibo

“The three-child policy is here, and it’s terrifying!”

Published

on

Four decades after the introduction of the one-child policy and five years after the start of a two-child policy, the Communist Party of China has now issued a statement on May 31 that all Chinese couples are allowed to have three children.

On May 31, after a meeting by the Politburo, Chinese authorities announced that all married couples would be allowed to have three children. The announcement comes over five years after an earlier law came into effect allowing Chinese couples to have a second child.

On Weibo, the topic immediately became top trending, with the Xinhua News hashtag page on the issue (#三孩生育政策来了#) going from 800 million views to 2.2 billion views within just an hour on Monday afternoon local time.

The announcement image by Xinhua.

An illustrated image showing three small children was shared on social media by Xinhua, saying: “The three-child policy is here! Actively responding to the aging population, the Central Committee of the Communist Party of China convened a meeting on May 31 on the implementation of a policy allowing couples to have a third child and interrelated support measures.”

“They will have a brother or sister,” by China Youth Daily.

State media outlet China Youth Daily also published an image depicting two children playing on the floor, the text saying: “The three-child policy has come. They will have a brother or sister.”

Loosening policies and plummeting birth rates

Facing a rapidly aging population, China has been loosening its previous ‘one-child policy’ for years.

China initiated the one-child policy in 1979 with an aim to control the nation’s rapid population growth. It was successful in doing so: the government estimates that it prevented over 400 million extra births. The policy has also been blamed for innumerable cases of forced abortions and mandatory sterilizations.

Ethnic minorities or couples in rural areas were already allowed to have more than one child if their firstborn was a girl. Since 2013, couples were entitled to have a second child if they themselves were an only child. Richer families could also choose to have a second child and simply pay the high fine they would get for having another baby.

In October of 2015, the Communist Party of China (CPC) issued an official statement that all couples would be allowed to have two children. That law went into effect on 1 January 2016. Although the new policy led to a brief ‘baby boom’ – birth rates in China rose to their highest level since 2000 – the number still fell short of government estimation’s and the birth rates soon dropped again. In 2019, the birth rate of 10.48 per thousand marked the lowest number since 1949.

More kids, more stress?

When the shift from the one-child policy to a ‘two-child policy’ was announced in 2015, the expected change created a major buzz on social media. Although many people applauded the change in policy, there were also those who thought the end of the one-child policy came too late to counter the slow growth in population.

‘Many Chinese families cannot afford to have a second child,’ was one of the most recurring online comments at the time. For many Chinese couples, as only children, the everyday pressure of taking care of their elderly parents and carrying the financial burden for their own household was already very high. “We need more financial support from the government so that we can actually consider having a second child,” Chinese Weibo users said in 2015.

The introduction of a possible ‘three-child policy’ first became a trending topic on Chinese social media in 2018. In that year, Chinese bloggers and netizens denounced the potential measure in saying that an extension from a ‘two-child policy’ to a ‘three-child policy’ would add to the burden of Chinese women. Such a policy, they argued, would lead to Chinese women facing social expectations to birth a third child. And with supposed longer maternity leaves, they would also face unequal opportunities in the employment market.

But it is not just about the financial burden and economic pressure. In a 2018 column for What’s on Weibo, writer Frankie Huang emphasized that China’s declining birth rates are often explained through an economic lens, while the social and historical background that has shaped the ways Chinese young parents think about family life today is perhaps more crucial in understanding people’s decision to postpone a second child or eschew one entirely. “We must take into account how the One Child Policy made the single child family normative by erasing the experience of having siblings from the lives of millions,” Huang wrote.

The ‘terrifying’ three child era

Looking back at the online sentiments that dominated Chinese social media before, it is perhaps unsurprising that many commenters on social media platforms in China today are somewhat skeptical about the introduction of a ‘three child policy’ (三孩生育政策).

A Weibo poll by Chinese state media outlet Xinhua asking “Are You Ready for the Three Child Policy?” was ridiculed by some when nearly 30,000 people replied “I am not considering it [three kids] at all”, with only a few hundred people indicating a more positive stance on the policy. The poll was apparently soon deleted.

Many people raise issues and concerns that come with having multiple children, including those related to the position of women in the employment market, the high cost of daycare, and children’s education.

One popular comment even suggested that China’s post-80s and post-90s generations deserve to get a medal if they actually had three children, which would mean that – as only children themselves – they would need to look after four elderly parents, three young children, and then continue working while facing a gradually delayed legal retirement age.

“The three-child policy is here, and it’s terrifying!” one popular female Weibo blogger (@Alex绝对是个妞儿) writes: “Many girls around me are already afraid to have one child, and I personally think having one is the limit – I didn’t expect the policy to be so ahead of its time! No kidding, if other supporting policies and guarantees are not in place, it will be very difficult to change women’s willingness to have children. It’s not that we don’t want to have children, it’s not that the policy doesn’t allow us to have children, it’s that once we have children, women’s lives will collapse and fall apart, and that’s what makes women not want to have children.”

“This just gives my parents more reasons to pressure me to find a partner,” others complained.

“This cracks me up. My monthly income is already barely enough to cover for me alone.”

Besides those expressing concerns, there are also many jokes circulating online, such as a supposed Durex ad saying: “I’ll go, you guys have fun.”

In light of the new announcement, an older interview with Chinese businessman Shih Wing-ching (施永青), chairman of the Centaline Group, caused some controversy online when he suggested that Chinese couples should only be allowed to use contraception after having two children. According to the real estate mogul, it would be an effective way to solve China’s declining fertility rates.

“It would be better for him to wear a condom around his brain to protect him from these bewildering thoughts,” one Weibo commenter suggested.

Another topic of public ridicule was the image announcing the ‘three child policy’ by Chinese state media outlet Xinhua for containing a typo, with the wrong character being used in the word 生育, “give birth to” (using 肓 instead of 育).

“Shouldn’t we eliminate illiteracy first before letting people have three kids?” one Weibo user jokingly commented.

The original announcement by Xinhua contained a typo.

Despite all the criticism and online jokes, there are also those who are genuinely happy that having three children is now allowed for all couples. Recurring comments praise the freedom that comes with the loosening of family planning policies: “If you want to have more children, you can. If you don’t want to, you don’t have to.”

One woman on Weibo wrote: “When the two-child policy was introduced, I soon became pregnant with my second child. Yesterday I was thinking if we could try to have a baby girl, and just like that, the ‘three-child policy’ is here!”

By Manya Koetse, with contributions by Miranda Barnes

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading
Advertisement
Advertisement

Support What’s on Weibo

If you enjoy What’s on Weibo and support the way we report the latest trends in China, you could consider becoming a What's on Weibo patron:
Donate

Facebook

Advertisement

Contribute

Got any tips? Or want to become a contributor or intern at What's on Weibo? Email us as at info@whatsonweibo.com.

Popular Reads