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China Memes & Viral

Japanese Gold Medalist Becomes a Meme in China after Controversial Men’s Gymnastics All-Around

Weibo’s Olympic meme machine has begun!

Wendy Huang

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The Olympic Games are in full swing and Chinese social media users are building on their meme collections as online discussions are getting more intense on Weibo – especially when it comes to competitions between China and Japan.

Japanese athlete Daiki Hashimoto (橋本 大輝) won the gold for men’s gymnastics individual all-around on the sixth day of the Tokyo Olympics. China’s Xiao Ruoteng (肖若腾), who had been leading the competition in the first five rotations, claimed the silver medal after the team’s inquiry over his score of 14.066 in the last rotation was rejected.

Online discussions arose as videos and pictures of Hashimoto’s landing pose in the vaulting event were shared by some netizens on Weibo, questioning if Hashimoto deserves a score of 14.7 as he failed to end with a stable landing.

A video made by Shanghai Oriental Sports Daily compares the performances of the two athletes and shows how the scoring leaves people confused; the two gymnasts performed the same routine and ended in completely different poses (land firmly vs. stumble while landing and stepping out of line), yet they only had a score difference of 0.166.

Some Chinese gymnasts also posted on Weibo and hinted at the scoring controversy.

Li Xiaopeng (李小鹏), the male gymnast who currently holds 16 world titles, called the result “a pity” in a Weibo post published on July 28. He wrote: “Congratulations on the second place. The fact is not that I do not understand [the game] – it’s that I understand it all too well.”

Gymnast Chen Yibing (陈一冰), four-time world champion on still rings who himself experienced disputed scoring at the 2012 Summer Olympics, wrote: “No matter what the result is, Sun Wei and Xiao Ruoteng are perfect! Xiao Ruoteng IS the champion.”

More than 10 related hashtags appeared in the top 30 of Weibo’s top search list after the competition, even though it was already late at night in China. The hashtag relating to the judges of the Olympic gymnastics (#体操裁判#) received about 640 million views.


A screenshot of the Weibo’s trending list at Beijing Time 11:15 pm on July 28, showing 12 hashtags related to the competition of Men’s Gymnastics Individual All-Around.

Online discussions on the controversial gymnastics’ scoring then shifted, setting off a wave of content creation. Some memes mocking the new champion’s landing pose in the event of vault went viral on Weibo.


I am the champion


See, I got 14.7 points with this.”


I split, I step out of line, but I got 14.7 and I am the world champion.”


Let me go down and pick up a gold medal.”


Judge: This is perfect! The feet are still on the ground! 14.7!

This is not the first controversy that generated heated discussions and set off a meme machine on Weibo since the Summer Olympics kicked off.

Monday’s mixed doubles table tennis final between China and Japan (Jun Mizutani/Mima Ito vs Xin Xu/Shiwen Liu) also became a major topic, especially because the Chinese players were defeated by their Japanese counterparts and won silver instead of gold. For the past 14 years, China had monopolized the gold medals in table tennis.

One moment that stood out is when Xu Xin (许昕), a Chinese professional table tennis player who is ranked world’s No. 2 for men’s singles by the International Table Tennis Federation (ITTF), entertained social media users by holding his breath immediately after he realized he was going to blow on the ping pong ball (see video here).


Xu Xin Wants to Blow, Then Stops

He did so because of the new anti-epidemic rules during the Tokyo Olympics. Some of these regulations include that players are not allowed to touch the game table with their hands and that they are not allowed to blow on the ball.

The hashtag “Xu Xin Wants to Blow, Then Stops” (#许昕欲吹又止#) that described Xu’s cautiousness went trending and generating about 450 million views on Weibo.

Another related hashtag is “Jun Mizutani Blows on the Ball” (#水谷隼吹球#). The hashtag is about the moment when the Japanese table tennis player blows on the ball during the event but does not receive a warning from judges (see video here). The hashtag has so far generated about 820 million views on Weibo.


Jun Mizutani Blows on the Ball

Going against COVID19 regulations, Japanese table tennis player Mima Itō also touched the table several times, but the referee apparently did not notice or turned a blind eye. This also led to a Weibo hashtag page (#伊藤美诚也多次摸球桌#) and several memes.

Another hashtag, “Japanese Players Swimming on the Chinese Players” (#日本选手压在中国选手身上游# ), describes another moment during the Olympics that happened during the Chinese and Japanese women’s water polo team competition on July 28, when a Chinese player was pushed underwater by a Japanese player while swimming. Some Weibo users suggested the move was dangerous and ‘could have killed’ her (see video here).

As the Games continue, the meme collections grow as online discussions are getting more intense on Weibo – especially when it comes to competitions between China and Japan.

In response to the ongoing controversies, the Central Communist Youth League of China (@共青团中央) published the video of the judges taking the Olympic oath during the opening ceremony and asked: “Have you followed your oath?”

A picture of a training venue for Chinese weightlifters was widely shared on Weibo because the slogan on the wall says: “To win a clean gold medal” (#中国选手的训练场馆 拿干净金牌#).

Chinese netizens applauded this principle of a ‘clean’ victory and have started to use the picture to call for fewer tricks during the rest of the Olympic competitions.

By Wendy Huang

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Wendy Huang is a China-based Beijing Language and Culture University graduate who currently works for a Public Relations & Media software company. She believes that, despite the many obstacles, Chinese social media sites such as Weibo can help Chinese internet users to become more informed and open-minded regarding various social issues in present-day China.

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Chapter Dive

The Power of Ugly: Why Niu Lai Became China’s Unlikeliest Box-Office Hit

How the two-person animated film Niu Lai turned its “ugly” visuals, dreamcore nostalgia, and remarkable cinema journey into a nationwide participatory meme.

Manya Koetse

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A mother-and-son duo’s animated 3D film earned just 342 yuan ($US50) on opening day. Then its crude visuals turned it into a viral success, propelling it into the top ten of the year’s domestic animated releases. A meaningless ‘miracle’ or sign of shifting cultural sentiments? An explainer.

Something extraordinary has happened in Chinese cinemas this month. A tiny animated film about a yellow cow on a dreamlike adventure opened in a few hundred Chinese theaters on August 5, 2026, with zero promotion and no trailer. On its first day, the movie’s box office revenue totaled just 342 yuan (US$50).

Nobody could have expected that this microbudget indie movie, initially playing to empty seats, would become a nationwide viral hit—not because people thought it was good, but because they found it so aesthetically ugly.

The 86-minute 3D animation is titled Niu Lai (牛来, literally “Here Comes the Cow/The Cow Comes”). It was produced by just two people from Dalian: 34-year-old Xin Yumeng (信雨萌) and his mother, Sun Lifang (孙丽芳). The pair spent five years making it.

The plot follows a young calf named Niu Lai, who is too afraid to stand. In his dreams, he befriends a skylark and a young leopard on a sometimes-scary adventure, during which he grows up, loses his mother in a wolf attack, and eventually wakes up with new life lessons.

Despite being complete newcomers to the film industry, Xin and his mother handled everything themselves, from directing and writing to animation, voice acting, and music—theirs were the only two names in the end credits.

They registered the script in 2021 and, after passing the content review, received a public-screening permit in 2024. The narrative contained no apparent sensitivities, and all the paperwork was in order. A film distributor they knew reportedly helped them secure screenings at a few hundred cinemas (even though, after seeing the film’s quality, he had advised them against a theatrical release).

Around August 13-14, the movie went viral when a few netizens who saw it shared their disbelief at the primitive visuals, which contrasted sharply with the…

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China Digital

How Chinese AI Videos Turned Foreigners into Villains

How viral AI videos turn racialized outsiders into threats and violent Chinese heroes into defenders of social order, China’s first nationally broadcast AI drama, and why a newspaper is being sold for 50 times its original price.

Manya Koetse

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Welcome to China Trend Watch (Week 30–33 | 2026), where I bring you the latest trends, memes, and debates driving conversation across Chinese social media. Subscribe here to receive future editions.

 

Over the past few weeks, a noteworthy amount of AI-related news has been trending on Chinese social media, which is reflected in this week’s edition.

Now that AI has entered every corner of media consumption and online life, related discussions seem…

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