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From Mountains of Taishan to Faces of Amsterdam – Interview with Photographer Jimmy on the Run

His past in China, his present in Amsterdam and his future in photography – Jimmy is always on the run.

Manya Koetse

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Fashion & Street Photographer Huang Jianmin a.k.a. Jimmy is the focus of the recently released short doc Jimmy on the Run by filmmaker Wytse Koetse. The short film [7 min] shows Jimmy’s passion for the lens, his dynamic lifestyle, and his struggle with family expectations. What’s on Weibo spoke to Jimmy about his past in China, his present in Amsterdam and his future in photography.

 

ANOTHER LIFE

“I had never even seen a city until I was 12 years old.”

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I meet Jimmy in his home in the city center of Amsterdam. It is the first time we meet, but I feel like I know him quite well – it is because I have seen the short doc Jimmy on the Run that gets up close and personal with this photographer and his work. On Jimmy’s comfortable couch, we talk about his life in China, his love for the streets of Amsterdam and the journey he’s made to get where he is today.

“I was born and raised in a village in China’s Guangdong province,” Jimmy, whose Chinese name is Huang Jianmin (黄健敏), begins: “Taishan is my hometown, Taishanese [台山话] is my native language. We lived in a rural area on the outskirts, which was like a small village. There was nothing there when I was young. I had never even seen a city until I was 12 years old. It has now changed enormously; there’s even a train going there. It was a good place for me to grow up. I could play outside with my friends all day. We would catch fish, go up the mountain and pluck fruit from the trees.”

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“My dad started working in Amsterdam when I was seven years old, so I mostly grew up alone with my mum. Many people from Taishan leave for America or Europe. Already since the 1900s people from [tooltip text=”Taishan is known as the No 1 Home of Overseas Chinese.”]Taishan[/tooltip] left in great numbers to the ‘Old Gold Mountain’ [旧金山, San Fransisco].”

“I was sixteen when my mum and I also moved to Amsterdam. I was afraid to leave China, and actually did not want to go. But gradually, I started to see that life in the Netherlands might bring me new opportunities. Some of my friends in Taishan are jobless now. If I would’ve stayed, I probably would’ve been married and have my own family now. I’d be in the village, and would go to the big city once a year. But my life turned out differently.”

 

COMING TO AMSTERDAM

“I was lucky to discover my love for photography – it saved me.”

WhatsonWeibo JimmyAmsterdam

“I soon discovered I really liked Amsterdam. It’s easier to get what I want here. It’s colorful and people are very approachable. I have been to big cities like Hong Kong, New York and Paris, but never got that same feeling there. People are down to earth here. Amsterdam might not be a fashion city like Paris, but Amsterdam sure is a people’s city.”

“I started out doing different jobs after I arrived in Amsterdam. I never graduated from any school, because of the language barrier and the different educational systems in China and the Netherlands. I would work in Chinatown supermarkets, help out in restaurant kitchens here and there, sort out the luggage at Schiphol Airport. I was also a mailman for some time, and worked as a cleaner in houses. I once found a dead guy while cleaning. After that, I was no longer afraid to get my hands dirty.”

“I am prone to addiction, and this started becoming somewhat of a problem after I came to Amsterdam. I developed an addiction for gaming. I don’t drink, I don’t smoke and I don’t gamble – but I couldn’t stop gaming.”

“Some years after I’d moved to Amsterdam, I had a girlfriend and it was through her that I first got interested in photography; she had a brother who was into it. He would take pictures at parties. I thought it was pretty cool. I would play around with my father’s camera, but then bought my own first camera in 2008 – I was just smitten with it. I started going out into the streets with it. I would search for something to shoot, and would always find it. I was lucky to discover my love for photography – it saved me from gaming. It became my new addiction.”

 

JIMMY ON THE RUN

“I am used to running after things – I’ve done so all my life.”

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“Taking self-portraits became a way to express myself. I did not take these pictures to represent myself to others, but to record a moment in time and try to capture the feelings I had. It was something personal.”

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“One time when I was out taking photos, I saw a girl on the streets. She probably was around 16 years old, and was very slender with long legs. Blue jeans jacket, boots and a cigarette dangling from her mouth. When I saw her, I knew I had to take her picture. I am used to running after things – I’ve done so all my life. But this was the first time I ran after someone to take a picture, and it turned out perfect. She was the start of me taking pictures of people. I started blogging and getting active on social media. I then became Jimmy on the Run.”

gingerboy jimmyonthrerun

“I can’t really explain how I work in doing street photography. It’s a feeling. I met a 17-year-old ginger boy today, and I thought: I need to talk to you, I need to photograph you. There will always be people saying no when I ask if I can take their picture, but you still need to ask. It has made me more confident.”

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“Faces, fashion, people moving – my photographs are about the moment someone gives me. I like unique faces, they don’t have to be pretty. I like anything that’s timeless. Portraits, classic looks. I don’t feel like I need to capture the era we live in, I want to capture the moment we live in. My photos should still look good on your wall fifty years from now.”

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“Filmmaker Wytse Koetse liked my pictures, and started following me on social media. I also liked his work, especially the short documentary Cola Chicken. It was real, simple and pure. I loved the scene where Chen Chen [the main subject] talks about how he loves dogs, but also eats dog meat, and then says sorry to the dog. That guy is real, that’s the real shit.”

“I did not just agree to him filming me because I liked his work, but also because I felt a little lost at the time and it helped me. I had just started as a freelance photographer. It was the right timing. Wytse started coming over and followed me as I worked. We spent so much time together that we became much closer throughout the process of filming. The documentary initially was supposed to be just about my work, but in the end, it also became more about myself. We talked a lot, and I’m quite a sensitive person. My father is the man I respect most, but he’s not proud of me. When I start talking about him, I often have to cry. It’s good to face yourself. Things are much better now. If I’m gonna show my dad the documentary? I’m not sure yet. Maybe later.”

 

BETWEEN CHINA AND AMSTERDAM

“I grew up with Deng Xiaoping, but we learned that Mao was the sun. He was like a God to us.”

WhatsonWeibo Jimmy Little

“Amsterdam has helped me open my eyes to new things. In China, I always felt restricted. In school, I had to wear a uniform and the teachers were very strict. I grew up with Deng Xiaoping, but we learned that Mao was the sun. He was like a God to us. We had one cinema and the only movies we saw were those about Mao fighting against the Japanese. Of course, my parents had it much worse than me and my life was good, but I did not feel free. Amsterdam has changed me. I look differently at life now. I never really saw things over there. I now see fashion, and see different scenes. Like the gay scene – I had never seen something like that before.”

“In China there is a great divide between the rich and the poor. In Amsterdam, there is this overall vibe of people being people – it doesn’t matter if you’re homeless or a celebrity. It’s one of the reasons I love Amsterdam so much; there’s a sense of equality.”

“For me, Holland means freedom. I can dress how I want and say what I want here. In China, I cannot. I was once hit when I tried to take a picture in Hong Kong. I am not sure I want to try to do photography in China anymore. I am more scared to do it there.  I feel safer here. People here are very straightforward, and I like that: yes is yes, no is no. Shit gets done this way.”

“I don’t miss my life in China, but I do miss the food. I used to go back a lot, but now not so much. I sometimes feel a bit caught between China and Amsterdam. I’m a mix of both now. Many of the second generation Chinese who were born in the Netherlands don’t understand me. I was not born here, and our backgrounds are very different. I don’t consider them Chinese like me. But at the same time I can no longer move back to China, because I might be too Dutch now. Although I must admit, I am not as open-minded as Dutch people are. My parents will never be my ‘friends’, like it is for many Dutch here. Anyway, there is no way I could indefinitely move back to China, maybe only for a year or so. I can’t handle the smog. My friends in Shenzhen have started to look old. Besides, there is no life there for me now.”

 

CHOOSING A NEW PATH

“There’s no sweet without sweat – you have to work hard to achieve your dreams. ”

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“Am I a street photographer or a fashion photographer? I am both. Street photography is in my heart. I want to mix street and fashion. My style is raw, I like to keep things as authentic as possible. I’m rather nostalgic and have a soft spot for the 1950s and 1960s. Sherlock Holmes, Dorian Gray, Helmut Newton, Richard Avedon. I love doing everything analog, not digital. I hate social media. I need it because it helps me, but I hate it. I used Chinese microblogs before, now I use WeChat and have Tumblr, Facebook, my blog and my website. I sometimes post very personal stuff and people don’t even see it. Every time you post something on social media you give away a little bit of yourself.”

“The relationship with my parents is now good, but they are more traditional than I am. My mum is somewhat more western than my dad is. My dad is the one I respect most in this world. I love him. But I cannot let go of the fact that I don’t make my father proud. He envisioned another life for me than the one I chose. They’d hoped that I would’ve been married by now, with kids.”

“My dream for the future? I am a one-child-policy kid, and I’ve always been jealous of people with brothers or sisters. I hope to have at least two children one day. And I would really love to have a daughter. I would take her to Disneyland. She can dress up as Batman, I’ll be Robin.”

“I also want to publish a book with my photos. It will be called the Faces of Amsterdam. I hope I can work for high-end magazines. For now, I’ll just keep on working hard. I live by ‘xian ku hou tian’ [先苦后甜, Chinese expression]: ‘there’s no sweet without sweat’. You have to work hard to achieve your dreams. That’s what happiness is, right?”

This interview was conducted and condensed by Manya Koetse in Amsterdam.

To watch the short film about ‘Jimmy on the Run’, see the featured video on top of this article, or go view it at Filming Freedom. For more of Jimmy’s work, see www.jimmyontherun.com.

©2016 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the founder and editor-in-chief of whatsonweibo.com. She is a writer, public speaker, and researcher (Sinologist, MPhil) on social trends, digital developments, and new media in an ever-changing China, with a focus on Chinese society, pop culture, and gender issues. She shares her love for hotpot on hotpotambassador.com. Contact at manya@whatsonweibo.com, or follow on Twitter.

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China Music

Rock ‘n’ Troll Chaos: The Controversy Surrounding Thefts at China’s Central Midi Festival

A theft scandal rocked China’s Midi Festival, which took place in Nanyang this week. Midi, however, blames online trolls for hyping the case.

Manya Koetse

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What was supposed to be celebration of music, mud, and Midi freedom turned into a controversy that captured widespread attention on Chinese social media this week, as reports of looting surfaced online. As online discussions continue, people do not agree on who is to blame for the incident and the widespread attention for it.

The city of Nanyang in Henan has been all the talk on Chinese social media over the past few days due to large amounts of personal belongings getting stolen during the Central Midi Festival (中原迷笛音乐节).

The Midi Festival, founded by the Beijing Midi School of Music, is among China’s largest and most influential rock music festivals. Midi has been around for some thirty years, with variations in themes and taking place in different locations.

The most recent edition was held in Nanyang from September 29 to October 2nd. It drew approximately 150,000 visitors who flocked to Henan to have a good time, enjoy the music, dance in the mud, and stay at the camp site throughout the multi-day festival.

The local government had hoped that hosting the festival would help promote the city and make it more popular among young people. To create a positive impression, the entire city, including a remarkable 40,000 volunteers, local authorities, hotels, and transportation companies, dedicated their efforts to ensure the success of the Midi Festival. The mayor even personally welcomed festival-goers at the train station.

 
Free-for-all Festival
 

However, it seems that some locals had different intentions. They watched the festivities from behind the fences, and then started coming in and entering the camp sites. When they found unattended tents, as the owners were enjoying the music, they started stealing items from inside.

What began as isolated incidents soon escalated. More people joined in, more items were stolen, and the thieves grew bolder, sometimes even stealing from tents while their owners were present and trying to stop them.

There’s a video circulating showing an older lady rummaging through a festivalgoer’s tent while he filmed the scene. The lady casually stated, “I’ll take your camp light, dear,” and informed him of her theft.

Even sponsors and official vendors at the festival site fell victim to theft, as people entered their areas and stole their products and merchandise to resell later. There were reports of chairs and cables being stolen – essential items for a smooth-running festival.

Although security guards and police did intervene when the looting began, they allegedly just sent the thieves away at first without apprehending them. Some festivalgoers claimed to have lost personal items valued at over 10,000 RMB ($1,388).

By now, as the incident has gained national attention via social media, the case is being thorougly researched. The local police have received a total of 73 reports and they have confirmed 65 cases of theft. Some of the thieves have been arrested, and some of the stolen items have been recovered.

 
It Started with a Rumor
 

How could the festival looting get so out of control? According to local authorities in Nanyang, the incident began when a short video platform user known as “Wuyu” (无语) posted a video on October 2nd, falsely claiming that all the tents at the festival were available for taking as the event had ended and the premises needed to be cleared.

This rumor soon widely circulated, and prompted nearby villagers to come to the site to see what they could get.

The person behind the “Wuyu” account, identified as Chen Feng (陈峰), has since been identified and was taken into custody by the police.

On October 5, the Midi Festival released a statement on Weibo, reassuring the public that the festival and the local government are working together to try their best and recover all stolen items.

Statement by Midi.

Midi also lashed out against online ‘trolls’ who were hyping up the situation at Midi to smear the festival and the city’s reputation. The festival condemned both the small group of thieves and the larger group of online trolls.

 
Provincial Prejudice
 

The controversy has generated a lot of anger, not just among visitors and the festival organization staff, but also among local Nanyang authorities who had invested considerable effort into making the festival a success.

The incident has cast a shadow over Midi. In an online poll conducted by Fengmian Redian (@封面热点), a majority of respondents indicated that they would not want to attend the festival after this happened, expressing their disappointment over the looting.

The controversy also reflects badly on Henan, where people already face provincial prejudice. Henan is often characterized as a poor and unrefined province, associated with phone scammers or people who would even steal manhole covers to sell them for scrap metal, causing dangerous situations.

The Midi Festival controversy has perpetuated these stereotypes about the people of Henan, much to the dismay of local residents who have been actively working to challenge and dispel public biases against the province.

 
Rock ‘n’ Roll Chaos
 

While many Weibo users come to Nanyang’s defense, there are also those who stress that the local authorities should have taken more steps to improve security around the festival site.

Image by Midi, reposted by @后沙月光本尊 .

Others, however, do not agree. They argue that the Midi Festival, in Woodstock style, is about chaos, rock ‘n’ roll, and freedom. They think that the festival should not be overly controlled and that people should not blame the organization or local governments for not looking after their stuff.

Festival attendees and dedicated rock music enthusiasts argue that Midi, Nanyang, and the Chinese fans and musicians turned the festival into a great success.

Photos on Xiaohongshu capturing the atmosphere at Midi in Nanyang.

They suggest that the theft incident should not be attributed to them nor reflect badly on China’s thriving music scene; it was simply the result of immoral behavior from a few individuals who failed to grasp the spirit of the event.

Meanwhile, the entire incident has not just triggered anger; it has also become a source of banter and online jokes.

Some Henan natives are not exactly helping to promote their home province. One widely-shared comment referred to the Henan bank protests, stating: “If even the money we deposit in the bank can disappear, it’s no surprise that things can go missing at a music festival.”

By Manya Koetse and Miranda Barnes

with contributions by Miranda Barnes

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©2023 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Celebs

Three Reasons Why Lipstick King’s ‘Eyebrow Pencil Gate’ Has Blown Up

From beauty guru to betrayal: why one livestream moment is shaking China’s internet.

Manya Koetse

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PREMIUM CONTENT

Li Jiaqi, also known as Austin Li the ‘Lipstick King,’ has become the focus of intense media attention in China over the past days.

The controversy began when the popular beauty influencer responded with apparent annoyance to a viewer’s comment about the high price of an eyebrow pencil. As a result, his fans began unfollowing him, netizens started scolding him, Chinese state criticized him, and the memes started flooding in.

Li Jiaqi’s tearful apology did not fix anything.

We reported about the incident here shortly after it went trending, and you can see the translated video of the moment here:

The incident may seem minor at first glance. Li was merely promoting Florasis brand (花西子) eyebrow pencils, and some viewers expressed their opinion that the pencils, priced at 79 yuan ($11), had become more expensive.

In response, Li displayed irritation, questioning, “Expensive how?” He went on to suggest that viewers should also reflect on their own efforts and whether they were working hard enough to get a salary increase.

But there is more to this incident than just an $11 pencil and an unsympathetic response.

 

#1 The King Who Forgot the People Who Crowned Him

 

The initial reaction of netizens to Li Jiaqi’s remarks during the September 10th livestream was characterized by a strong sense of anger and disappointment.

Although celebrities often face scrutiny when displaying signs of arrogance after their rise to fame, the position of Li Jiaqi in the wanghong (internet celebrity) scene has been especially unique. He initially worked as a beauty consultant for L’Oreal within a shopping mall before embarking on his livestreaming career through Alibaba’s Taobao platform.

In a time when consumers have access to thousands of makeup products across various price ranges, Li Jiaqi established himself as a trusted cosmetics expert. People relied on his expertise to recommend the right products at the right prices, and his practice of personally applying and showcasing various lipstick colors made him all the more popular. He soon garnered millions of online fans who started calling him the Lipstick King.

By 2018, he had already amassed a significant fortune of 10 million yuan ($1.53 million). Fast forward three years, and his wealth had ballooned to an astonishing 18.5 billion yuan ($2.5 billion).

Despite his growing wealth, Li continued to enjoy the support of his fans, who appreciated his honest assessments of products during live testing sessions. He was known for candidly informing viewers when a product wasn’t worth buying, and the story of his humble beginnings as a shop assistant played a major role in why people trusted him and wanted him to succeed.

However, his recent change in tone, where he no longer seemed considerate of viewers who might find an $11 brow pencil to be expensive, suggests that he may have lost touch with his own customer base. Some individuals perceive this shift as a form of actual “betrayal” (背叛), as if a close friend has turned their back on them.

The viral cartoon shows Li Jiaqi going from a friendly beggar to angry rat.

One cartoon shared on social media shows Li Jiaqi, with mouse ears, as he initially begs his online viewers for money. However, as he becomes more prosperous, the cartoon portrays him gradually growing arrogant and eventually scolding those who helped him rise to fame.

Many people accuse Li of being insincere, suggesting that he revealed his true colors during that short livestream moment. This is also one of the reasons why most commenters say they do not believe his tears during his apology video.

“He betrayed China’s working class,” one popular vlog suggested.

 

#2 Internet Celebrity Crossing the Lines

 

Another reason why the incident involving Li Jiaqi is causing such a storm is related to the media context in which Chinese (internet) celebrities operate and what is expected of them.

Whether you are an actor, singer, comedian, or a famous livestreamer/e-commerce influencer, Chinese celebrities and performers are seen as fulfilling an exemplary role in society, serving the people and the nation (Jeffrey & Xu 2023). This is why, as explained in the 2019 research report by Jonathan Sullivan and Séagh Kehoe, moral components play such a significant role in Chinese celebrity culture.

In today’s age of social media, the role of celebrities in society has evolved to become even more significant as they have a vast reach and profound influence that extends to countless people and industries.

Their powerful influence makes celebrities important tools for authorities to convey messages that align with their goals – and definitely not contradict them. Through the media and cultural industries, the state can exert a certain level of control within the symbolic economy in which celebrities operate, as discussed by Sullivan and Kehoe in their 2019 work (p. 242).

This control over celebrities’ actions became particularly evident in the case of Li Jiaqi in 2022, following the ‘cake tank incident’ (坦克蛋糕事件). This incident unfolded during one of his livestreams when Li Jiaqi and his co-host introduced a chocolate cake in the shape of a tank, with an assistant in the back mentioning something about the sound of shooting coming from a tank (“坦克突突”). This livestream took place on June 3rd, on the night before the 33rd anniversary of the crackdown on the Tiananmen protests.

While Li Jiaqi did not directly touch upon a politically sensitive issue with his controversial livestream, his actions were perceived as a disregard for customer loyalty and displayed an arrogance inconsistent with socialist core values. This behavior garnered criticism in a recent post by the state media outlet CCTV.

Post by CCTV condemning Li’s behavior.

Other state media outlets and official channels have joined in responding to the issue, amplifying the narrative of a conflict between the ‘common people’ and the ‘arrogant influencer.’

 

#3 Striking a Wrong Chord in Challenging Times

 

Lastly, Li Jiaqi’s controversial livestream moment also became especially big due to the specific words he said about people needing to reflect on their own work efforts if they cannot afford a $11 eyebrow pencil.

Various online discussions and some media, including CNN, are tying the backlash to young unemployment, tepid consumer spending, and the ongoing economic challenges faced by workers in China.

Since recent years, the term nèijuǎn (‘involution’, 内卷) has gained prominence when discussing the frustrations experienced by many young people in China. It serves as a concept to explain the social dynamics of China’s growing middle class who often find themselves stuck in a “rat race”; a highly competitive education and work environment, where everyone is continually intensifying their efforts to outperform one another, leading to this catch 22 situation where everyone appears to be caught in an unending cycle of exertion without substantial progress (read more here).

Weibo commenters note that, given China’s current employment situation and wage levels, hard work is not necessarily awarded with higher income. This context makes Li Jiaqi’s comments seem even more unnecessary and disconnected from the realities faced by his customers. One Shanghai surgeon responded to Li’s comments, saying that the fact that his salary has not increased over the last few year certainly is not because he is not working hard enough (#上海胸外科医生回应李佳琦言论#).

Some observers also recognize that Li, as an e-commerce professional, is, in a way, trapped in the same cycle of “inversion” where brands are continuously driving prices down to such low levels that consumers perceive it as the new normal. However, this pricing strategy may not be sustainable in the long run. (Ironically, some brands currently profiting from the controversy by promoting their own 79 yuan deals, suggesting their deal is much better than Li’s. Among them is the domestic brand Bee & Flower 蜂花, which is offering special skin care products sets for 79 yuan in light of the controversy.)

Many discussions therefore also revolve around the question of whether 79 yuan or $11 can be considered expensive for an eyebrow pencil, and opinions are divided. Some argue that people pay much more for skincare products, while others point out that if you were to weigh the actual quantity of pencil color, its price would surpass that of gold.

The incident has sparked discussions about the significance of 79 yuan in today’s times, under the hashtag “What is 79 yuan to normal people” (#79元对于普通人来说意味着什么#).

People have shared their perspectives, highlighting what this amount means in their daily lives. For some, it represents an entire day’s worth of home-cooked meals for a family. It exceeds the daily wages of certain workers, like street cleaners. Others equate it to the cost of 15 office lunches.

One netizen posts 79 yuan ($10.9) worth of groceries.

Amid all these discussions, it also becomes clear that many people are trying to live a frugal live in a time when their wages are not increasing, and that Li’s comments are just one reason to vent their frustrations about the situation they are in, In those regards, Li’s remarks really come at a wrong time, especially coming from a billionaire.

Will Li be able to continue his career after this?

Some are suggesting that it is time for Li to take some rest, speculating that Li’s behavior might stem from burn-out and mental issues. Others think that Li’s hardcore fans will remain loyal to their e-commerce idol.

For now, Li Jiaqi must tread carefully. He has already lost 1.3 million followers on his Weibo account. What’s even more challenging than regaining those one million followers is rebuilding the trust of his viewers.

Update: On September 19, the Florasis/Huaxizi brand finally apologized for its late response to the controversy, and the brand stated that the controversy provided an opportunity for them to listen to “the voice of their consumers.” Their decision to release a statement seemed fruitful: they gained 20,000 new followers in a night.

By Manya Koetse

with contributions by Miranda Barnes

Jeffreys, Elaine, and Jian Xu. 2023. “Governing China’s Celebrities.” Australian Institute of International Affairs, 18 May https://www.internationalaffairs.org.au/australianoutlook/governing-chinas-celebrities/ [12 Sep 2023].

Sullivan, Jonathan, and Séagh Kehoe. 2019. “Truth, Good and Beauty: The Politics of Celebrity in China.” The China Quarterly 237 (March): 241–256.

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2023 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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