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Packed Like Sardines – Hangzhou Sees Huge Wave of Tourism After G20

After the end of the G20, China’s hosting city of Hangzhou has seen a sharp increase in popularity. Now that world leaders have left town, the tourists are streaming in – but not everyone is happy with the crowded scenes.

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After the end of the G20, China’s hosting city of Hangzhou has seen a sharp increase in popularity. Now that world leaders have left town, the tourists are streaming in – but not everyone is happy with the crowded scenes.

On September 4 & 5, world leaders convened in the city of Hangzhou for the annual G20 summit. It marked China’s first time as host of the international forum. Some highlights of the summit included the adoption of the Hangzhou Consensus and plans for implementing the UN 2030 Sustainable Development Goals, as well as the Paris Agreement.

Since its conclusion, the summit has generally been regarded a success, especially for China. Being the G20’s hosting country, the summit gave China an opportunity to open its doors and not only present its ideas and viewpoints to the world, but also show its cities and landscapes from their best side – especially the city of Hangzhou has seen a boom in tourism after the summit.

Marketing the City

Before and during the G20, China has made ample efforts to put a spotlight on Hangzhou, one of China’s seven ancient capitals and one of the country’s most important tourist cities. In various Hangzhou G20 promo campaigns, the city has presented itself as a place full of cultural heritage, folk arts, and scenic views.

Besides the various videos showcasing what Hangzhou has to offer, there was also the the G20 concert titled “Hangzhou, A Living Poem”, which featured a symphony concert and gala on water directed by Zhang Yimou, who also produced the 2008 Olympic opening ceremony. The hour-long performance was held on a stage at Hangzou’s famous West Lake, highlighting its stunning scenery.

Chinese netizens on Sina Weibo praised Zhang’s work. One netizen (@茶之风) said: “A moonlit night on the spring river, the Impression of West Lake is as good as the Beijing Olympic ceremony.”

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According to a poll by the South China Morning Post, 52% of participants deemed the West Lake is the most unmissable experience for G20 visitors to Hangzhou.

Hometown of Alibaba

Jack Ma, founder of e-commerce giant Alibaba, also further promoted the city in a 5-minute video that discusses the important role Hangzhou plays as a China’s tech and entrepreneurship hub. Jack Ma is a native of Hangzhou, where the Alibaba Headquarters are also based. Ma says in the video: “I feel so proud of this city. No matter where in the world I go I always miss it. Every 10 or 15 days I wanna be back.”

Hangzhou’s image as the hometown of Alibaba was further emphasized when the prime ministers of Canada and Italy also took some time to visit the headquarters.

Tourist Boom

Since the end of the G20 summit, Hangzhou has seen a sharp increase in tourism, especially during the weekend of 10/11 September directly following the end of the summit. Apart from all promo videos and Zhang’s concert, the various pictures of world leaders roaming around the city to visit scenic spots and eat local food allegedly also played an important role in the tourism boom.

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Argentine President Mauricio Macri, for example, was photographed biking around Hangzhou with his wife Juliana Awad. Brazilian president Michel Temer was spotted shopping around the city and buying leather shoes.

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The post-summit bustling Hangzhou forms a stark contrast to the pre-G20 urban scenery; the city was then even described as a “ghost town” as factories were shut down and one third of the city’s population was ‘convinced’ to leave town in preparation of the summit.

The Downside of Popularity

Currently, Hangzhou is anything but a “ghost town”. According to one travel agency in China, the number of tickets booked to Hangzhou have now increased dramatically – twice as many as those sold last year around the same time. The trend is expected to continue as Chinese national holidays come up later in September and October.

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Although the tourism boom is a post-summit “bonus” for the city of Hangzhou, there are also some worries about the stream of visitors. Some netizens expose the mess they leave around town; noodle cups, pet bottles, and paper cups are left behind all around the city’s scenic spots by negligent visitors.

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One sanitation worker told local media that as much as 14 ton of garbage was collected in the city within one day recently – about five time more than previous periods.

There are also reports of people using local parks as public toilets.

Some spots were reportedly so crowded that people felt unwell and needed medical assistance.

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Not just the locals, but also the tourists are suffering from Hangzhou’s current “tourist problem”. Many netizens complain that they could hardly get through and that several places in Hangzhou were just so overcrowded with tour groups that it was no use going there.

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Some netizens even wonder if Hangzhou will ever be the same: “The city of Hangzhou has changed the G20, but has the G20 now also changed the city of Hangzhou?”

It will undoubtedly still take some time before Hangzhou will regain some of its pre-G20 tranquility. Until that time, some netizens advise people not to visit the city, that is simply “packed like sardines”.

By Yanling Xu and Manya Koetse

©2016 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Yanling Xu is a freelance writer and recent college graduate. Originally from Xiamen, China, she studied in the U.S. and received her Bachelor degree in Political Science and East Asian Studies from Grinnell College. Yanling currently resides in Chicago.

1 Comment

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  1. Avatar

    World Population

    February 12, 2017 at 5:58 pm

    http://live-counter.com/world-population/
    …..Rather, 4.3 people are born on average in every second while 1.8 die in the same time. In a whole, this implies an increase in the global population of 2.5 people per second (4.3 born people minus 1.8 dead people equals 2.5)…

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China Digital

Must-Read: SCMP’s China Internet Report 2020

The China Internet Report brings order to the chaos of China’s ever-changing digital environment. There’s a special What’s on Weibo discount for the Pro-edition.

Manya Koetse

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SCMP Research’s China Internet Report 2020 is here, covering the country’s biggest tech trends, breaking down the major players and key markets, and bringing some order to the chaos of China’s rapidly changing digital environment.

Today, the South China Morning Post (SCMP) has launched its third edition of the China Internet Report – a super-comprehensive resource on China’s technology landscape offering insights into the most important trends and players shaping the world’s biggest internet community.

This year, China’s online population has reached the staggering number of 904 million users, with the average daily time spent on the internet rising to 7.2 hours in March.

COVID-19 has significantly increased online media consumption across China.

China’s rapid digitization has not just radically altered Chinese society – it is also increasingly impacting the global internet ecosystem at large.

With yesterday’s local startups becoming tomorrow’s international tech leaders, and today’s trends soon becoming worldwide shifts, understanding China’s latest digital developments has never been more important.

The new coronavirus outbreak in China has not just temporarily affected people’s online behavior, the report finds, suggesting that COVID-19 will have a lasting impact on China’s tech sectors.

Besides social media platforms and other apps becoming a crucial tool of mass communication and information for Chinese netizens in times of COVID-19, the pandemic also changed how people in China started using technology in their everyday lives, from online learning to digital healthcare seeking. These trends have brought about permanent changes.

The accelerated digitization and the innovative tech use in times of the coronavirus crisis are listed as one of the major trends of 2020, among other vital digital shifts changing China’s online landscape, from the mass adoption of 5G to live streaming in China reaching its third phase.

To check out the main trends for 2020, China’s latest internet statistics, its top tech competitors, internet companies, and more, here’s a link to the report.

This year, in addition to the free report, SCMP Research also introduces its Pro Edition (US$400) that features more than a hundred pages of deep-dive per sector – from e-commerce to healthtech, 5G and more – providing additional analysis, data, as well as access to six closed-door webinars with leading C-level executives of internet and technology companies in China.

The folks at SCMP have been kind enough to reach out and offer a special 30% discount on the Pro Edition report for What’s on Weibo readers.

You’ll get the discount by using the discount code: “WHATSONWEIBO“, or by clicking this link that will automatically include your discount code.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2020 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Food & Drinks

Spicy Sauce Scam Goes Viral – Tencent Duped by Fake Lao Gan Ma Deal

The bizarre story that went trending this week involves China’s tech giant Tencent and China’s undisputed sauce queen Lao Gan Ma.

Manya Koetse

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The super popular Chinese chilli sauce brand Lao Gan Ma has been all the talk on Chinese social media this week since a somewhat bizarre incident occurred where the world of tech scams and spicy sauce collided.

News came out earlier this week that Chinese tech giant Tencent sued Lao Gan Ma over a contract dispute for failing to pay the advertising fees for their online platforms. The case led to an initial Shenzhen court ruling requiring Lao Gan Ma to freeze 16.24 million yuan ($2.3 million) worth of assets.

According to Chinese state media outlet Global Times, Tencent claimed it had signed a marketing contract with the famous chilli brand in March of last year, and has since delivered marketing promotions worth of tens of millions yuan without receiving payment.

Lao Gan Ma, however, denied ever signing this contract with Tencent and reported the matter to police.

It then turned out that Tencent had actually signed the marketing cooperation with imposters pretending to represent the chilli manufacturer, and had actually been cheated.

Meanwhile, the hashtag “CCTV Investigates the Lao Gan Ma Suitcase” (#央视调查腾讯老干妈诉讼事件#) received over 400 million views on social media platform Weibo.

The imposters’ goal allegedly was to obtain the online game package codes that are part of Tencent’s promotional activities, in order to resell them online.

On July 1st, Guiyang police released a statement on Weibo saying they had arrested three people in the fraud case; a 36-year old man, and two women aged 40 and 36. The topic became trending on Weibo (#警方通报3人伪造老干妈印章签合同#), receiving 190 million views.

On social media, many netizens wonder how a big company such as Tencent – one of China’s biggest internet giants – could fall for such a scam.

“Even I know that Laoganma doesn’t need advertisement to promote its products,” some commenters wrote.

“Wouldn’t such a business deal actually require them to meet?”, others wonder.

Other people express their anger at Tencent, demanding an apology from the company for suing their beloved chilli sauce brand.

But the majority of people think the matter is somewhat hilarious, ridiculing Tencent – that has a penguin as its main logo – for getting caught up in such an embarrassing scam. Dozens of memes circulating on Weibo make fun of the company for being so stupid and naive.

The Tencent penguin: deceived, used, and ridiculed.

The Tencent company joined the meme machine to also ridicule itself, asking Chinese netizens for information that could prevent them from falling for such a scam in the future. As a reward, the company writes, they will give away thousand jars of Lao Gan Ma chilli sauce.

Want to know more? To read all about the Lao Gan Ma brand and its history, click here for our feature article on the brand and its founder.

Hungry? Lao Gan Ma is also for sale in your local (Asian) supermarket, and also sells it products through Amazon here.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2020 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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