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China Memes & Viral

After A4 Waist and iPhone6 Legs, Here Is the ‘Heart-Shaped Boob’ Challenge

“The A4 Waist is out of fashion, now the Heart-Shaped Boob challenge is popular,” – a sentence that is buzzing around Weibo these days. Is this indeed the next bizarre challenge to go viral on Chinese social media?

Manya Koetse

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“The A4 Waist is out of fashion, now the Heart-Shaped Boob challenge is popular,” – a sentence that is buzzing around Weibo these days. Is this indeed the next bizarre challenge to go viral on Chinese social media?

Update August 11: This challenge has now been completely removed from Sina Weibo. The hashtag no longer shows any results.

Every now and then a new ‘challenge’ pops up on Chinese social media that allows netizens to show off their bodies. There’s been the A4 Waist Challenge, the iPhone6 Legs, or the One Finger Selfie hype. Now a new challenge is making its rounds on Weibo, originating from one of China’s live-streaming apps.

For the ‘Heart Symbol Boob challenge’ (桃心胸挑战), female netizens try to make a heart shape out of their breasts. The latest challenge is a risky one, because “obscene” (yinhui) or “pornographic” (seqing) images are officially not allowed on Chinese social media. Many of the images posted by netizens have already been removed.

People started talking about the ‘heart-shaped boob’ earlier this week, with many Weibo users saying: “The A4 Waist is out of fashion, now the Heart-Shaped Boob Challenge is popular!”

Their claims might be more about wishful thinking than that the challenge itself is actually a major hype just yet: the ‘Heart-Shaped Boob Challenge’ is more talked about than actually taken on. With 1.4 million views of the topic #HeartShapedBoob (#桃心胸#) on Weibo in a few days time, there were only some dozen women who actually posted photos of their heart shaped breasts.

The ‘hype’ seems to have started with a live-streamer by the name of Ayi Xi Tai Lǜ (@阿姨洗太绿). (The name’s characters literally translate as “Aunty Washes Too Green” in Chinese, but the sound of the name resembles the Japanese ‘Ai Shiteiru’ (愛している), which means ‘I love you.’)

Screenshot of one of Aiyixitailu’s live broadcasts where she introduces the ‘heart-shape boob’ pose, via Weibo.

Ayi Xi Tai Lǜ is one of the thousands of girls who entertain their – mostly male – audiences from one of China’s 200-or-so live-broadcasting platforms. Popular ones that focus on girls broadcasting for male viewers include Huya, 9xiu, or Woxiu.

According to SupChina, it is common to see more seductive and racy content on these live-broadcasting platforms after midnight. Live-streamers can earn money from viewers purchasing virtual items for them, anything from ‘lollipops’ to ‘love.’

For Chinese authorities, these platforms are a source of concern because of, amongst others, their ‘obscenities.’ Over the past six months, they have already closed 73 illegal live streaming platforms and imposed life bans on 1,879 live streamers for providing pornographic content.

Aiyixitalu during one of her live-broadcasts.

An image of Ayi Xi Tai Lǜ turning her breast in a heart shape for viewers to see was shared on several Chinese message boards in July. It might have been this image that has inspired others to try and do the same.

“The A4 waist and so on are just over. The heart-shaped boob will be the next viral hit,”, some netizens say.

The A4 waist was a major online trend in March 2016, when hundreds of women posted pictures with an A4-size paper covering their waist to prove they were slimmer than a piece of paper. The trend received criticism for promoting an unhealthy body image.

Although it is said that the ‘A4 Waist’ challenge is out of fashion, the A4 photos are also still circulating on Weibo. Earlier this month, popular Chinese actress and model Zhang Tianai (张天爱) posted a photo of her tiny waist with the hashtag “I have an A4 Waist” (#我有A4腰# ). The photo received over 230.000 likes and 23.000 shares within a few days.

Not all people are happy with the alleged upcoming hype of the ‘Heart-Shaped Boob Challenge.’ Weibo user @Haoyyao noted: “If you try with small breasts, you won’t even be able to make a triangle.”

But there were also male netizens who tried to participate in the challenge anyway. Others jokingly proved that some men also have breasts and can join the challenge without any problems.

Some men also tried to take on the challenge.

“I’ll be able to do this – with the fat on my stomach,” one commenter said.

Despite all claims, it is not probable that this challenge will actually truly go viral. At the time of writing, the topic ‘Heart-Shaped Boob’ was receiving thousands of new views per minute (nearing 1.5 million views), but as netizens try to post their own challenge photos, they show up as (censored) empty images.

Censored images on Weibo: Chinese censors don’t seem to like heart-shaped breasts.

As much as people say this challenge is the next big hit, it is very likely that online censors will not allow it to be – unlike A4 waists, heart-shaped breasts don’t seem to be their cup of tea.

By Manya Koetse

©2017 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the editor-in-chief of www.whatsonweibo.com. She is a writer and consultant (Sinologist, MPhil) on social trends in China, with a focus on social media and digital developments, popular culture, and gender issues. Contact at manya@whatsonweibo.com, or follow on Twitter.

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China Health & Science

China’s COVID-19 Vaccine Freebies: Get One Vaccine, Get Milk & Eggs for Free!

“Do I get free transport and a freebie with that vaccine?”

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While American vaccine incentives – where some counties would offer a free beer and fries to encourage more Americans to get the COVID-19 vaccine – made international headlines, Chinese vaccine incentives have also been attracting the attention on Weibo and beyond.

Forget about free beer and fries. How about getting free milk, eggs, toilet paper, laundry detergent, or sesame oil after getting your shot? In China, and especially in Shanghai, some local vaccine sites have been offering all kinds of noteworthy freebies to encourage citizens to come and get their shots.

Since March and April of this year, netizens are sharing photos of COVID-19 vaccine posters online, such as this one, where you get a carton of milk after getting vaccinated:

Or these, where you get free vegetable oil or sesame oil:

Or how about two boxes of eggs?

One local initiative even offered free toilet paper earlier this year:

Another place in Shanghai offered bags of rice for free with your shot:

And others offered free pick-up services to those getting vaccinated:

Here you see people leaving with their milk cartons (and vaccinated!):

The freebies were meant to encourage more people to get their shots. But because of recent new COVID-19 cases in places like Anhui and Liaoning, more people are now in a rush to get vaccinated. Viral videos and posts on social media showed long queues at vaccine sites.

Popular WeChat account Xinwenge (新闻哥) reported a rapid shift in attitudes among young people towards getting the vaccine, from “do I get free transport and a freebie with that vaccine?” to “I’ll stand in line and do anything as long as I can get vaccinated.”

“Confirmed local cases will motivate people more [to get the vaccine] than eggs and milk,” one blogger from Guangdong wrote on Weibo.

Despite the surge of people going out to get their vaccine, some places still offer vaccine freebies. On social media, people are sharing the photos of their ‘vaccine souvenirs’; plastic bags with milk and cookies.

One Weibo user writes: “I was never so enthusiastic about getting my shot, until I heard they offered free milk and laundry detergent.”

Another Weibo user also shows off their ‘vaccine present’, getting free milk, soap, and rice with their COVID-19 vaccine: “And I didn’t even have to stand in line!”

By Manya Koetse & Miranda Barnes

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Memes & Viral

Train Fight Between Chinese and Foreign Passenger over Mask-Wearing Goes Viral on Douyin

A video that shows a foreign man yelling at a Chinese woman on the high-speed train has gone viral on Chinese social media.

Manya Koetse

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“She is not the owner of the train! Shut up!” A short video of a quarrel on a train between a foreign man and a Chinese woman has gone viral on Chinese social media.

In the video, a Chinese woman can be heard yelling to a foreign man, saying: “Why can he go without a face mask?! Does he have special privilege? What is he doing in China if he doesn’t follow the rules?” The man then says: “She needs to shut up, she is harassing me!” A train attendant standing in between the passenger seats tries to calm down both passengers.

The incident reportedly took place on the G7530 high-speed train from Ninghai to Shanghai on May 5, where a dispute started over the man allegedly refusing to wear a face mask. The man does wear a face mask in the video.

The video went viral on Douyin, the Chinese TikTok, and also made its rounds on Kuaishou and Weibo (#阿姨怒怼不戴口罩外籍乘客#, #外籍男子未戴口罩还狂怼邻座阿姨#, #官方回应老外乘高铁拒戴口罩#).

The video sparked some anti-foreign sentiments on Weibo, where some commenters called the man a “foreign devil” or “foreign trash,” with others condemning his aggressive behavior and telling him to get out of China.

Shanghai Railways addressed the incident on its social media channel, confirming that the train conductor on the G7530 train indeed came across two passengers arguing because the foreign man was not wearing his mask correctly. In the post, the railways reminded all passengers to properly wear their masks while on the train.

Among the hundreds of people commenting on the statement, there are many who feel the train staff have been too lenient with the passenger.

This is not the first incident where foreigners make it to the (local) news in China for not wearing a mask. In April of 2020, a foreign man was detained in Beijing after he attempted to walk into a neighborhood community without a mask and then became aggressive with local security guards who wanted him to wear a face mask.

In December of 2020, another foreign man was filmed and triggered online anger as he walked around Wenzhou station not wearing a face mask, without anyone reminding him to wear one.

When it comes to train fights, the most famous ones are that of the ‘high speed train tyrant’ and the ‘train tyrant women.’ Both passengers went viral in 2018 for refusing to give up their seats although they were assigned to other passengers. At the time, both passengers were fined for their unruly behavior.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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