Connect with us

China Arts & Entertainment

China’s New Hit Drama ‘Nothing But Thirty’ Thrives in the “She Era”

Chinese latest hit drama ‘Nothing but Thirty’ has 20 billion views on its Weibo hashtag page.

Published

on

China’s latest TV drama hit Nothing But Thirty is flooding Weibo discussions. With over 20 billion views on its hashtag page, the show is one of the most popular shows of the season and demonstrates that China’s ‘she era’ (ta shidai 她时代) dramas are all the rage. What’s on Weibo’s Yin Lin Tan explains.

“Have you heard of ‘independent at the age of thirty’ (sān shí ér lì 三十而立)?” Wang Manni asks, her hair pulled back neatly and white shirt cleanly pressed. “I hope that, before I’m thirty, I’ll be promoted to supervisor.”

Riding on the wave of female protagonist (‘heroine’ 大女主) shows that have been taking over China’s entertainment scene, Nothing But Thirty (三十而已) is a 43-episode drama by Dragon Television that follows the challenges of three different women who have reached the ever-important age of thirty.

In a society where women are often expected to be married by their late twenties, a show like this, which tackles women’s present-day struggles, both in their personal and professional lives, has resonated with many.

In fact, the show is so popular that at the time of writing, the show’s hashtag (“Nothing But Thirty”, #三十而已#) has over 20 billion (!) views on Weibo.

 

Depicting the struggles of China’s thirty-something women

 

Nothing But Thirty revolves around the lives of three female leads from different walks of life. Gu Jia (Tong Yao) is a capable businesswoman turned full-time housewife; Wang Manni (Jiang Shuying) is an independent, career-oriented sales assistant; and Zhong Xiaoqin (Mao Xiaotong) is your run-of-the-mill office lady.

For Gu Jia, the birth of her son was what truly transformed her into a full-fledged housewife. In many ways, she seems like a perfect wife and mother: well-educated, capable, and thoughtful. But, eventually, she too has to face life’s challenges.

Driven and hardworking, Wang Manni is confident in both her looks and abilities. Her immediate goal, at least at the start of the show, is to achieve professional success. Throughout the show, her resilience is put to the test, personally and professionally.

Zhong Xiaoqin is described by many netizens as the most “average” or “normal” character. She is kind-hearted -sometimes to the point of being a pushover -, and has spent years at the same company without rising the ranks. Though her story might seem mundane at first, this peace is disrupted when her marriage takes a turn for the worse.

 

A story that resonates with the masses

 

“The show attracted wide attention, and it strongly resonated with female audiences. Many thirty-something working women saw their own lives reflected in the show,” Xinhua recently wrote about the show.

Nothing but Thirty currently carries a 7.6 out of 10 rating on Douban, an online reviewing platform.

Though some reviewers criticized how the later episodes of the show were unnecessarily draggy, most praised it for its portrayal of strong female characters, good acting, and largely realistic depiction of women above the age of thirty.

“I saw myself, and also saw the friends beside me,” a reviewer notes.

In China, women are, more often than not, burdened with expectations of getting married and settling down by the time they are in their late twenties. If you’re single and thirty, that’s made even worse.

Those who fall into this category carry the derogatory label of “leftover women” (剩女), a term that reflects how single women above the age of thirty are seen as consolation prizes or even unwanted goods.

Thirty is thus an incredibly important number, especially for women — something that’s clearly reflected in the show’s concept trailer.

Aside from societal expectations of starting a family, some women now also take it upon themselves to build their careers. In fact, you can chase after professional success without burdening yourself with the idea that you must be married – a notion exemplified by the character of Wang Manni.

Nothing But Thirty also showcases the sheer diversity of experiences for women above thirty: you don’t have to be married, you don’t have to be super capable, and you don’t have to be thinking about having children. Each woman goes through her own unique struggles and isn’t necessarily endowed with the so-called “protagonist’s halo.”

Ultimately, the popularity of the show is driven by the three female leads and the actresses who bring these strong characters to life.

By telling a story that is relatable and touches on relevant social issues, namely on expectations of women in society, Nothing But Thirty was able to achieve widespread popularity and is adding another notch on the trend of China’s ta shidai (她时代) dramas. 

 

The rise of ta shidai shows

 

Ta shidai literally translates to “her era” or “the ‘she’ era.”

Ta shidai shows explore what it’s like to be a woman in China today. The female characters are diverse when it comes to both their backgrounds and character arcs; they might have different jobs, different levels of education, or different personalities. These shows mostly center around a strong female lead and/or a main cast that is primarily female.

More importantly, they often feature capable women and how these women overcame the odds to achieve success.

Recent shows like The Romance of Tiger and Rose (传闻中的陈芊芊) and Sisters Who Make Waves (乘风破浪的姐姐) also fall under this category, as do somewhat older hit shows such as Ode to Joy (欢乐颂) and Women in Beijing (北京女子图鉴).

The Romance of Tiger and Rose is set in a society in which women are in charge and men are subordinate, in a daring reversal of gender roles. Though the show has been criticized for using social issues to attract attention, it gained a decent following for tackling topics like gender inequality and women’s rights.

The Romance of Tiger and Rose (传闻中的陈芊芊)

A reality TV competition that swept the Chinese entertainment scene, Sisters Who Make Waves attempted to rebuke stereotypes of women over 30 as “leftover women.”

The show brought together female celebrities above the age of 30 (the oldest competitor was 52), and had them go through a series of challenges, culminating in a girl group formed by the final competitors.

Nothing But Thirty is just another example of a show that’s attempted to depict the realistic struggles of women in modern-day China.

More Chinese dramas that feature women — specifically, their struggles and the expectations that society places on them — are slated to be released in 2020.

Over the past few years, more attention has been focused on women’s rights in China. As feminism becomes an increasingly important topic of discussion in China, strongly facilitated by social media and not without controversy, companies are likely to hop on the bandwagon and continue producing shows that fall squarely in the ta shidai category, given the genre’s rising popularity.

Though we can’t expect every single show to perfectly, accurately, and realistically portray women’s struggles, the fact that more stories like these are being produced already helps bring such conversations into the mainstream. 

Hopefully, the trend of ta shidai shows is a sign that these issues won’t just be tackled on camera, but in real life as well. 

 
Read more about Chinese TV dramas here.
 

By Yin Lin Tan

 Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2020 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Yin Lin Tan is a Singapore-based writer and aspiring journalist specialized in culture and current affairs. She is particularly interested in exploring issues related to East Asia, with a special focus on China. Yin Lin can be reached at tylanin[at]gmail[dot]com.

Continue Reading
1 Comment

1 Comment

  1. Pingback: Should Exporters Diversify from China? - China Skinny

Leave a Reply

Your email address will not be published. Required fields are marked *

China Celebs

Billionaire Bachelor Wang Sicong’s Desperate Unrequited Love Drama Exposed Online

Wang Sicong is one of China’s wealthiest and most eligible bachelors, but this love interest wasn’t interested at all. She has now shared their erratic chat conversations with the public.

Published

on

Chinese netizens are grabbing their popcorn (or sunflower seeds) and are diving into this explosive story as these leaked WeChat records show that the extremely rich & famous bachelor Wang Sicong is no Prince Charming after all.

Wang Sicong (王思聪), the son of one of the richest men in China, has become the most popular gossip topic on Weibo this week after his love interest leaked their WeChat conversation records online.

Wang Sicong, who has over 41 million followers on his Weibo account (@王思聪), is one of China’s most famous fu’erdai (富二代, the ‘second generation rich’). Wang is the son of Chinese tycoon Wang Jianlin (王健林), one of the richest persons in Asia.

Wang Sicong is a 33-year-old businessman, and he is known as a playboy who has had many girlfriends but never settled down, turning him into one of China’s most wealthy eligible bachelors. But despite so many women being interested in Wang, the girl he has been chasing for the past few years, internet celebrity and livestreamer Sun Yining (孙一宁), is just not into him at all.

Sun and Wang first met four years ago, and apparently, Wang never stopped pursuing her ever since. In the screenshots of the WeChat conversations between the two that leaked online, Wang is very blunt in expressing his interest in Sun and doesn’t shy away from using cheesy pick-up lines and repeating how much he misses her.

At times, he is rude and pushy, telling Sun he needs to see her: “Can’t you just make me feel better? My mood has been bad for days.” He sometimes also keeps sending Sun belligerent messages, even if she does not respond at all.

Wang keeps talking to Sun (in a patronizing way), even if Sun doesn’t respond at all.

Sun, however, again and again, keeps shutting him down by changing the topic, ignoring his cringy phrases, or making fun of him.

At one point during the four-year-long ‘charm offensive,’ Sun tells Wang that she is attracted to women and not to men – but even that doesn’t stop his ‘alpha male strategy’ to win her over: “Will you still say you’re a lesbian when you’re lying in my arms?”

Sun asks Wang if he realises how ridiculous he is after the ‘lesbian’ comment.

The conversations between the two become even more bizarre in April of 2021 when Wang unexpectedly tells Sun he has come to her hometown of Hangzhou to spend time with her, and then gets angry when she is not happy to meet him. He insists that they meet, even when Sun clearly indicates she has no interest in him.

Even after that, the billionaire keeps sending Sun desperate messages on how much he misses her and how he cannot believe that she is not a heterosexual woman. In the end, the conversation between the two gets so explosive that Wang threatens to expose Sun. But the tables were turned, and Sun was the one to first post the history of their WeChat messages online on June 15.

On her Weibo account, where the live-streaming star has over 720,000 fans, Sun shares how she has always been straightforward with Wang Sicong that she was not interested in becoming his girlfriend. She also makes it clear that Wang’s money and influence will not stop her from taking control over her own life.

Before posting the chat history, Sun appeared to be drunk and upset while live-streaming at night and scolding Wang Sicong.

On Weibo, the hashtag “Sun Yining / Wang Sicong” (#孙一宁 王思聪#) has received over 550 million views by now.

The drama further snowballed on Tuesday when Wang himself apparently also shared their WeChat chat records online, claiming Sun Yining had been misleading about their relationship and is not to be trusted. That hashtag page (#王思聪曝光和孙一宁聊天记录#) also attracted over 500 million views.

Many of the thousands of people commenting on this story find it entertaining and funny; who would have thought that the richest son in the country would be so poor when it comes to love? Others expressed disbelief that such a powerful man would be begging for this girl’s love for so many years.

There are those praising Sun Yining: “This offers new perspectives for online influencers. Rejecting Wang Sicong turns out to make you hotter than becoming Wang Sicong’s girlfriend!” But many people also do not sympathize with Sun at all, calling her a drama queen and an actress.

Even in the middle of the night, the Weibo discussions on ‘Wang versus Sun’ continue on Weibo. “I’m here enjoying this spectacle,” one commenter says: “I can’t wait to see what happens next.”

 

By Manya Koetse with contributions by Miranda Barnes

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading

China Arts & Entertainment

Top 10 Overview of China’s Most Popular TV Dramas May 2021

These are the best Chinese TV dramas of the moment.

Published

on

Scene from 'Court Lady' (number 8 on the list). Image via huaren.us.

Time to binge-watch. These are some of the most popular TV dramas in China that are trending this 2021 season. An overview by What’s on Weibo.

It has been some time since we have made our last overview of popular Chinese TV dramas to watch this season. It’s high time to give an update on the latest popular TV dramas in China, especially because they recently often become trending topics on social media.

In a year in which China is focusing on its space program and is celebrating the 100th anniversary of the founding of the Communist Party, it is noteworthy that several TV dramas have come out themed around the military and historical topics that are being pushed in recent propaganda efforts.

We compiled a shortlist of China’s top TV dramas based on recent top lists of the leading search and online video platforms, from Baidu to iQiyi and 360kan. This is not an official list, since various platforms have their own hot lists that differ based on the site. We have compiled a top ten based on a combination of the current trending lists, with these ten shows popping up in the top ten lists across various top-ranking charts.

You can find most of the dramas with English subtitles available on YouTube or elsewhere – if so, we have included a link. These are the 10 shows that are trending around Chinese social media in May of 2021!

 

10. The Glory of Youth (号手就位 Hào shǒu jiù wèi)

  • Date: Premiered in April of 2021 on Zhejiang Satellite TV
  • Genre: Military Drama (49 episodes)
  • Directed by: Li Lu (李路) and Zhang Hanbing (张寒冰)
  • Screenplay by: Ying Liangpang (应良鹏), Feng Jie (丰杰), Zu Ruomeng (祖若蒙), Xue Tianzhe (薛天智). Adapted from the novel Getting Enlisted Upon Graduation (毕业了当兵去) by Feng Jie.
  • Produced by: Propaganda Bureau of the Chinese People’s Liberation Army, Xi’an Qujiang Film and Television Company
  • About: The Glory of Youth is also known under the English title of The Trumpeter in Position. This drama tells the story of four college students joining China’s PLA Rocket Force. It is the first Chinese drama to focus on the Rocket Force.
  • Context: This TV series premiered in the same month when a key module of China’s new permanent space station was launched, with Chinese (popular) media increasingly focusing on China’s ambitious space programme.
  • Trending: The drama’s premiere was held in Beijing on April 9, with nearly 200 officers and soldiers from the PLARF (People’s Liberation Army Rocket Force) attending the event.
  • Link: TLYY (no English subtitles)

 

 

9. Word of Honor (山河令 Shānhélìng)

  • Date: Premiered in February 22 of 2021
  • Genre: Wuxia / Martial arts (36 episodes)
  • Directed by: Cheng Zhichao (成志超), Ma Huagan (马华干), Li Hongyu (李宏宇)
  • Screenplay by: Xiao Chu (小初), adapted from the danmei wuxia novel Tian Ya Ke (Faraway Wanderers) by Priest.
  • Produced by: Ciwen Media, Youku
  • About: Word of Honor tells the story of Zhou Zishu (played by Zhang Zhehan 张哲瀚), the leader of the emperor’s special “Window of Heaven” organization who leaves his post to pursue freedom. In doing so, he unwittingly gets involved with the martial world and the Ghost Valley master Wen Kexing (played by Gong Jun 龚俊), who wanders the world, always looking for a fight.
  • Context:Word of Honor belongs to the danmei genre. Danmei (耽美) and ‘BL’ (for ‘Boys’ Love’) are umbrella terms for contents of ‘bromance’ or male-male homoerotic fiction (read more here). The Chinese web novel author ‘Priest,’ whose work this TV drama is based on, is among one of the most successful authors within the online BL fiction genre in China.
  • Trending: Gong Jun and Zhang Zhehan are super popular as a ‘couple’ among fans of ‘CP’ in Chinese drama. The practice of imagining a relationship between two characters is known as ‘CP,’ an abbreviation for “coupling” or “character pairing.”
  • Link: Viki (with English subtitles), also coming to Netflix!

 

 

8. Court Lady (骊歌行 Lígē xíng)

  • Date: Premiered April 15 of 2021
  • Genre: Costume, drama (55 episodes)
  • Directed by: Wang Xiaoming (王晓明), Bai Yunmo (白云默), Shen Zhaoqing (申兆清)
  • Screenplay by: Feng Nong (风弄)
  • Produced by: Dongyang Huanyu Film Culture Co.
  • About: Court Lady features actress Li Yitong (李一桐) and actor Xu Kai (许凯) as Fu Rou and Sheng Chumu. She is a merchant’s daughter, he is the son of the Duke of Lu. When Fu Rou becomes a court lady and Sheng joins the army, their love is put to the test. Their romantic story is set in the Tang Dynasty (618-907).
  • Context: Over the past years, historical dramas in China faced difficulties due to tightening regulations on TV series distorting history and having a “bad influence on teens.” Dramas such as Court Lady but also The Long Ballad have been celebrated by state media for their “appealing storyline” and “positive messages” about China.
  • Trending: The drama’s costume design is praised for its accuracy and beauty. Over 3000 costumes were designed for this production.
  • Link: Viki (with English subtitles)

 

 

7. Octogenarian and The 90s (八零九零 Bā líng jiǔ líng)

  • Date: Premiered April 21 of 2021 on Hunan TV
  • Genre: City, Family Drama (39 episodes)
  • Directed by: Xu Jizhou (徐纪周) and Yi Jun (易军)
  • Screenplay by: Long Zhenyu (龙振宇), Zhu Junyi (朱俊懿), Wu Yu’er (邬雩儿)
  • Produced by: Zhejiang Huace Film & TV, Xiangxiang Shidai Entertainment, Beijing HualuBaina Film & TV Company, Haining Yueliang Kaihua, Beijing Leben
  • About: “Sunshine Home” is the nursing home founded by Grandma Lin, the grandmother of the carefree millennial girl Ye Xiaomei (played by Wu Qian 吴倩). Carefree, until her grandmother becomes terminally ill and hands the nursing home over to Ye, who learns more from the elderly in the home than she could have ever imagined.
  • Context: As China is dealing with a rapidly ageing population, there is an increased media focus on the lives and struggles of the elderly.
  • Trending: Although this show is among the most popular TV dramas in China at the moment, it has also received criticism for being too superficial.
  • Link: YouTube (with English subtitles)

 

 

6. Faith Makes Great (理想照耀中国 Lǐxiǎng Zhàoyào Zhōngguó)

  • Date: Premiered on May 5th of 2021
  • Genre: Period drama (40 episodes)
  • Directed by: Fu Dongyu (傅东育), who previously won an award for the drama Phurbu & Tenzin.
  • Screenplay by: Liang Zhenhua (梁振华)
  • Produced by: Hunan TV
  • About: Faith Makes Great is a Chinese TV series based on true stories that happened throughout hundred years of communism in China. The drama is an initiative of China’s State Administration of Radio and Television to celebrate the 100th anniversary of the founding of the Chinese Communist Party.
  • Context: 2021 is the year the Chinese Communist Party turns 100. This is one of the TV dramas commemorating the founding of the Party.
  • Trending: One of the episodes of this series features the super popular Chinese celebrity Wang Yibo.
  • Link: YouTube (with English subtitles)

 

 

5. Douluo Continent (斗罗大陆 Dòuluō Dàlù)

  • Date: Premiered on February 5th of 2021
  • Genre: Fantasy / Adventure (40 episodes)
  • Directed by: Yang Zhenyu (杨振宇)
  • Screenplay by: Wang Juan (王倦)
  • Produced by: Tencent, New Classics Media, Xuanshi Tangmen, Dashenquan
  • About: Douluo Continent was adapted from a fantasy novel by the same name written by Tang Jia San Shao (唐家三少). It tells the story of Tang San, played by the ever-popular Chinese celebrity Xiao Zhan. Tang San lost his mother as a child and becomes friends with another orphan named Xiao Wu (Betty Wu) while he is in training to be a Spirit Master. With his rare talents, Tang overcomes many difficulties while growing older and embarking on his journey.
  • Trending: The producers of Douluo Continent issued an apology earlier this year for plagiarizing British TV series His Dark Materials and a role within the computer game League of Legends in the opening scene of the drama.
  • Link: YouTube (with English subtitles)

 

 

4. My Treasure (生活家 Shēnghuó Jiā)

  • Date: Premiered on May 13 of 2021
  • Genre: City Drama (35 episodes)
  • Directed by: Liu Haibo (刘海波), who also directed the 2019 show In the Name of the Law (and many others)
  • Screenplay by: Teng Yang (滕洋)
  • Produced by: iQiyi, Yuanshi Pictures, Tomorrow Film
  • About: My Treasure follows the life of fresh graduate Qiu Dongna (Vicky Chen) and the struggles she faces while starting up her career and dealing with the people thwarting her plans.
  • Context: Over recent years there has been a rise in Chinese TV dramas with a strong female leading role.
  • Trending: The main role of this show, Qiu Dongna (邱冬娜), has won the hearts of many netizens on Chinese social media.
  • Link: YouTube (with English subtitles)

 

 

3. Dancing in the Storm (风暴舞 Fēngbào Wǔ)

  • Date: Premiered April 25th of 2021
  • Genre: City, Spy drama (43 episodes)
  • Directed by: Liu Xin (刘新), who also directed the 2020 hit show Hunting (猎狐)
  • Screenplay by: An Zhiyong (安志勇) and Fu Li (傅莉)
  • Produced by: Ciwen Media, iQiyi, Manmei Film
  • About: Dancing in the Storm focuses on Clark Li Junjie (William Chan 陈伟霆) who works at an information security company where he accidentally discovers the company’s dangerous dealings with external parties. This discovery is the start of an investigation into a complicated web of intrigue.
  • Context: This show should not be confused with another one with a similar title, namely Storm Eye (暴风眼), which is also a 2021 drama. That Chinese ‘national security’ drama came under fire for “overly dramatic plotlines.”
  • Trending: The Weibo hashtag page of this drama (#风暴舞#) has by now received over 260 million views on Weibo.
  • Link: YouTube (no English subtitles)

 

 

2. Awakening Age (觉醒年代 Juéxǐng Niándài)

  • Date: Premiered in February of 2021 on CCTV
  • Genre: “Red drama”, Revolutionary historical drama (43 episodes)
  • Directed by: Zhang Yongxin (张永新)
  • Screenplay by: Long Pingping (龙平平)
  • Produced by: CCTV
  • About: Awakening Age tells the story of how the Party was founded, focusing on the events taking place in between 1916 and 1921.
  • Context: 2021 is the year the Chinese Communist Party turns 100. This is one of the TV dramas commemorating the founding of the Party.
  • Trending: Awakening Age has a hashtag page on Weibo (initiated by CCTV) that by now has received over 590 million views.
  • Link: YouTube (no English subtitles)

 

 

1. A Love for Dilemma (小舍得 Xiǎo Shědé)

  • Date: Produced in 2020 and premiered on iQiyi on April 11, 2021
  • Genre: Family drama (42 episodes)
  • Directed by: Zhang Xiaobo (张晓波), who also directed hit show Nothing But Thirty (三十而已, 2020)
  • Screenplay by: Zhou Yifei (周艺飞)
  • Produced by: iQiyi and Linmon Pictures
  • About: This season’s super popular TV drama A Love for Dilemma is themed around family, parenting, and China’s competitive education system. In the series, two stepsisters compete against each other over the school results of their children. The family’s ‘grandpa’, played by famous actor Zhang Guoli (张国立), tries to create harmony around the dinner table between his daughter and stepdaughter, but the rivalry between the two and how they raise their children intensifies nevertheless. While stepsister Tian Yulan urges her little son to work hard in school and focus on his grades so that he can go to the best high school and university, sister Nan Li places more emphasis on the general development of her children and wants them to enjoy their childhood. Both mothers, however, question their own choices when facing challenges with how their children perform at school.
  • Context: One of the reasons this drama is so popular in China right now is because of its depiction of the competitive education system and parent-child relationships of ordinary Chinese families.
  • Trending: A Love for Dilemma ignited discussions on the term of ‘involution’ on Chinese social media (read more here), especially when discussing China’s education system, where competition starts as early as kindergarten and the pressure on children to succeed in the ‘gaokao’ college entrance exam starts many years before it takes place.
  • Link: iQiyi (including subtitles)

 

Wanna read more on Chinese tv dramas? Check our other articles here.

By Manya Koetse
Follow @whatsonweibo

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading
Advertisement
Advertisement

Support What’s on Weibo

If you enjoy What’s on Weibo and support the way we report the latest trends in China, you could consider becoming a What's on Weibo patron:
Donate

Facebook

Advertisement

Contribute

Got any tips? Or want to become a contributor or intern at What's on Weibo? Email us as at info@whatsonweibo.com.

Popular Reads