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‘Warcraft’ and Its Popularity in China

The release of ‘Warcraft’, the film adaption of the popular video game, has been breaking records in the Chinese box office. What’s on Weibo’s Chi Wen provides a short overview of ‘Warcraft’ and its popularity in China; the game was, and still is, the most popular western online game in China.

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The release of ‘Warcraft’, the film adaption of the popular video game, has been breaking records in the Chinese box office. What’s on Weibo’s Chi Wen provides a short overview of ‘Warcraft’ and its popularity in China. The game was, and still is, the most popular western online game in China.

Warcraft fans worldwide have been eagerly awaiting the release of a movie set in the Warcraft universe since it was first mentioned in 2006. This certainly includes its Chinese viewers, that have been fans of Warcraft since Internet Cafes became booming in the 1990s.

A Short History of the WarCraft Game

The adventures of Warcraft date all the way back to the 1990s. Before the famous World of Warcraft game came into existence, there was the “real-time strategy” game called Warcraft: Orcs and Humans.

The game was developed by the American Blizzard Entertainment and came out in 1994 featuring two races for the player to choose from. Set in the fantasy world of Azeroth, players chose either the humans or orcs. The goal of the game was to collect resources for building a town and an army with which to defeat the opposing force. The game was famous for setting a new standard for multiplayer games.

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Blizzard followed Warcraft with Warcraft II: Tides of Darkness in 1995. The game was essentially the same as its predecessor with the added element of conducting battles at sea and better graphics. Like its predecessor, Warcraft II won many awards and was highly praised.

Fans of the game then had to wait another seven years for Warcraft III: Reign of Chaos and its expansion pack Warcraft III: The Frozen Throne. Warcraft III not only saw a huge upgrade in the graphics department, but it also saw the introduction of two new races: the Undead and the Night Elves. The game also marked the beginning of Warcraft’s adventures into China.

WarCraft: Game On in China

Warcraft III appeared in China just as the Internet was speeding up, which led to a new phenomenon called the Internet Cafe (网吧). The boom in Internet Cafes around China coupled with a ban on console games was a great factor in boosting the game’s popularity in China. Students would sneak off to Internet Cafes after or during class to try and dominate their friends in a game of Warcraft III (魔兽争霸III).

Warcraft III gained more popularity in 2004 after an unknown Chinese gamer named Sky (Li Xiaofeng, 李晓峰) won the 2005 World Cyber Games. Not only has Warcraft III influenced the competitive gaming scene in China but it also paved the way for World of Warcraft (魔兽世界).

Blizzard opted to go in a new direction for World of Warcraft. Instead of a real-time strategy game, World of Warcraft used the role-playing game formula. Set in the same fantasy world as the Warcraft games from before, World of Warcraft had players create avatars. Using these avatars, players would quest for gold and treasure throughout a vast landscape.

In 2005, Blizzard set upon a new quest to conquer China’s realm of MMORPGs with World of Warcraft.  Blizzard partnered with Shanghai-based The9 (第九城市) to handle localization and support in China.

To promote the game, The9 partnered with Coca-Cola. For their TV ads, Coca-Cola brought in Taiwanese girl band S.H.E, pop star Li Yuchun and Olympic gold medalist Liu Xiang. It was a recipe for success: within the first month, The9 reported 1.5 million active World of Warcraft players in China. The game was and still is the most popular western online game in China.

For the Love of WarCraft

Die-hard Warcraft fans around the world have creative ways to show their love for the game. A common way to pay homage to it, is through the art of cosplay. In China, however, fans have gone to extremes to show their appreciation of the game.

In 2008, a restaurant with medieval décor resembling the Warcraft universe opened up in Beijing. Customers to the restaurant where served by characters from the Warcraft universe and other MMORPGs. Sadly, the restaurant did not manage to garner as many fans as World of Warcraft did, and closed down in 2011.

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The restaurant was not the only way China showed its love for Warcraft. In 2011, a theme park called Joyland (环球动漫嬉戏谷) in Changzhou opened its doors to the public. The theme park is famous for “borrowing” scenery and character designs from the Warcraft universe. Unlike the Warcraft-themed restaurant, the theme park is still up and running.

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China’s most recent homage to Warcraft comes in the form a movie called My WoW (我的魔兽世界). My Wow started shooting in April this year and was set to hit theaters in May, a month before the Warcraft movie was due to be in theaters. Nothing much is known about the movie except that it will contain elements of romance, fantasy, and time-travel. Many Chinese fans, however, were not pleased with news about the movie; Chinese netizens’ response to My Wow were mostly negative, saying: “Don’t insult the name of Warcraft.”

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Although Blizzard’s Warcraft seemingly has been one big success in Greater China, it has also not been all roses. Some fans were so devoted to the game, that they died while playing it. In order to prevent such tragedies from happening again, the Chinese government later added timers to online games. In 2005, it became mandatory for all online games to have a “timing mechanism”. The mechanism works by lowering the player’s game character’s ability to the lowest level after a set amount of time. Playing at a lower skill level created an unsatisfactory gaming experience. However, this effort to curb game addiction failed as gamers found a workaround by creating multiple accounts.

WarCraft in China: No Skeletons and Less Bloody

After 11 years, World of Warcraft is still a much-played game because of the release of expansion packs which add more playability to the game. Due to government regulations, the Warcraft games in China are a bit different than those from other countries. These regulations meant the game need a makeover for it to be allowed to be played on Chinese computer.

For the game to be allowed in China, The9 had to replace skeletons with headstones and make blood less “bloody”. Then, an application had to be submitted to the General Administration of Press and Publications  (中华人民共和国新闻出版总署) for approval. By the end of the long process, players in other countries had already been playing the expansion packs for months or even a year.

Despite the many delays, Warcraft still endured and managed to attract a generation of fans in China. And in order for the Warcraft sequel to happen, it would need the further support from fans in China.

WarCraft in China’s Cinemas

According to China Film Insider, Warcraft: The Beginning by Legendary Pictures is China’s most anticipated movies of all time.

Building up to the release of the movie, the Taiwanese hip hop group G.U.T.S (兄弟本色) released the song “We Will Rule (背水一戰)” to promote the movie. The music was heavily panned by Warcraft fans. “The sound effects from the game sounds better than their song,” commented one fan. “Trashy song, don’t sing a Warcraft song if you haven’t played Warcraft before,” another fan said on Weibo.

The Warcraft movie has entered theaters in China since June 8. On the first day it already broke China’s box office records, as it had the best premiere day for any film launched during the week in the history of China.

On Weibo, netizens rated the movie with an 8.4. Although many fans are positive about the movie, it seems that the long anticipation of seeing it was greater than realization. “It was good, but now that it’s finished, I feel lonely,” one netizen says. Let’s just pray to the Old Gods of Azeroth that there will soon be a sequel for fans to look forward to.

By Chi Wen

©2016 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com

Chi Wen is a freelance translator and writer who lives in Kaohsiung, Taiwan. Besides translating and writing, he also teaches English as a Second Language to high school students. Chi is a self-proclaimed geek with a love for video games.

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China Celebs

Barbie Hsu, Wang Xiaofei, and the Mattress Incident: Weibo’s Divorce Drama of the Year

The post-divorce fight between Wang Xiaofei and ‘Big S’ Barbie Hsu is taking place online, like a serialized drama going on for too long.

Manya Koetse

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It’s the messy divorce drama that just keeps going: Taiwanese actress Barbie Hsu (‘Big S’) and mainland Chinese businessman Wang Xiaofei got divorced last year and recently aired their dirty laundry on social media. Even the expensive mattress the couple once shared suddenly became the focus of public attention.

One of the biggest celebrity topics on Weibo recently is the divorce drama between Taiwanese actress and tv host Barbie Hsu (Xu Xiyuan 徐熙媛, also known as Big S/大S) (45) and her former partner, Chinese mainland businessman Wang Xiaofei (汪小菲) (41).

In June of 2021, ‘Big S’ and Wang announced that they were in the process of divorce. The two were married for over a decade, since March 2011, and have two children together, an eight-year-old daughter and six-year-old son.

Less than a year later, in March of 2022, Barbie Hsu tied the knot with her former flame, South Korean musician DJ Koo Jun-Yup.

In November of this year, ‘Big S’ accused her ex-husband of failing to pay alimony since March of 2022. The accumulated amount reportedly had reached more than NT$5 million (US$160,000). The court ruled that some of Wang Xiaofei’s assets in Taiwan will be seized.

Wang Xiaofei then publicly responded to the accusations and aired the dirty laundry about the aftermath of the separation from Hsu.

Everyone and everything got involved afterward, from Wang’s mother to Barbie Hsu’s sister, and brother-in-law – the entire family got dragged into the drama.

The former couple’s old mattress even got dragged out for everyone to see. Meanwhile, Chinese netizens were eating popcorn and staying online to watch the divorce drama unfold.

Here is a timeline of what has happened.

 
▶︎▶︎ In the morning of November 21, Taiwanese media first reported that ‘Big S’ had accused Wang Xiaofei of not complying with their divorce agreement and had not paid alimony since March of 2022 and that Barbie Hsu had already taken legal steps to enforce the court order.

Via her lawyer, Barbie Hsu issued a statement about the matter, which went absolutely viral on Weibo. One post including the statement received over one million likes (#大S发声明稿#).

In the statement, dated November 21, ‘Big S’ expressed hopes that the dispute between her and her ex-husband could be solved as soon as possible for the sake of the children.

 
▶︎▶︎ Wang Xiaofei publicly responded to the issue in over twenty angry and emotional posts on his Weibo account (@汪小菲), where he has over seven million followers.

Wang, who is based in Beijing, complained about being smeared and not being able to see his children. According to Wang, he paid more than enough – millions – for child support and maintenance. He wrote he was unwilling to pay for an electricity bill that is not his after paying for the house where Barbie Hsu is living in and the custom-made mattress she is sleeping on, which allegedly cost him over US$320,160.

Photoshopped meme showing Wang carrying a mattress.

“Someone else is living there, fine,” he wrote: “Can you at least change the mattress, you wimp? Still letting me pay for the f*cking electricity bill.”

When Wang vowed to personally go back to Taiwan, some commenters reminded him not to forget to bring back his mattress.

Meme on the right shows Wang Xiaofei with his mattress.

(It later turned out that Wang did not fly to Taiwan after all.)

 
▶︎▶︎ Wang Xiaofei claimed that Mike Hsu (Xu Yajun 许雅钧), husband of Barbie Hsu’s sister and Taiwanese tv host Dee Hsu (徐熙娣 aka ‘Little S’ 小S) has a mistress (#汪小菲发博曝许雅钧养小三#).

 
▶︎▶︎ Wang Xiaofei’s mother Zhang Lan (张兰) got involved in the drama and posted a lengthy statement on her own Weibo account on Tuesday, November 22.

Zhang Lan (@张兰俏江南创始人) is a billionaire business woman and the founder of the upscale restaurant chain South Beauty Group. She has her own livestream e-commerce channel.

Zhang accused her former daughter-in-law ‘Big S’ Barbie Hsu of hurting her son, not letting her see her grandchildren, while also caller her a liar and even suggesting she is a bad mother.

Zhang also accused her and her younger sister, Dee Hsu (徐熙娣), of having a history of drug abuse.

 
▶︎▶︎ On November 23, Barbie Hsu defended herself against drug abuse allegations in a social media post, stating both her and her sister suffer from bad hearts and are not even able to use drugs.

 
▶︎▶︎ The mother of Barbie Hsu and Dee Hsu also got involved, talking to the media and complaining that she has been scolded by Wang Xiaofei’s mother Zhang Lan, and saying that Wang and his mother are more than welcome to see the children; they would just need to come over in order to meet with them.

 
▶︎▶︎ November 23 became ‘Mattress D-day’ after it became known that Barbie Hsu had delivered the much talked-about mattress to the S Hotel in Taipei, which Wang owns (the hotel was named after ‘Big S’ in 2017). As reported by Taiwan News, the hotel’s general manager surnamed Lee (李) claimed the mattress arrived on Tuesday, and he stated that discarded mattresses are professionally destroyed.

On that Wednesday, the S Hotel held a press conference and allowed Taiwanese media to film and photograph the mattress being destroyed by workers.

The hashtag “Taiwan Media Live-Broadcasts the Handling of Wang Xiaofei & Big S Mattress” #台媒直播汪小菲大S床垫处理过程# went viral on 23 November, receiving over 270 million views on Weibo in one single day. A 23-minute video showed Big S’s mattress carried out of the hotel and being completely cut open by several men as a crowd of media stands by.

Some on Weibo said: “The drama is too much.”

 
▶︎▶︎ On Mattress Day, Wang posted again on social media, claiming that he had lost his temper after Hsu sued him for not paying alimony. As reported by Taiwan News, he wrote: “I don’t want to say anything anymore, burn the damn mattress, it’s all in the past, let’s not attack each other anymore.” The post was deleted soon after.

 
▶︎▶︎ With the mattress incident going viral, many netizens soon guessed that if it was about such an expensive mattress, it must have been one by the Swedish Hästens company.

Hästens (海丝腾) itself then responded to the drama via Weibo with an older video that showed its mattresses are of such good quality that they will never go up in flames.

Hastens video comparing a different brand mattress to its own mattress; one will go up in flames, the other will not.

Hastens’ post received nearly 20,000 likes on Weibo.

 
▶︎▶︎ On Thursday, November 24, Wang Xiaofei’s mother Zhang Lan seized the opportunity to start selling mattresses on her livestream shopping channel (#张兰卖床垫#).

Besides all the personal drama, Zhang commercially profited from the current developments. According to recent reports, she did a total of nine live broadcasts from November 21 to 23, and saw 820,000 new followers flocking to her channel, with an average of 5.3 million viewers per livestream, and up to 25 million RMB ($3,5 million) in sales.

 
▶︎▶︎ On the same day, as reported by Singaporean Yahoo News, Wang Xiaofei declared that he wants to end the conflict with his wife, only to later delete the post from his Weibo account. Somewhere in all this, Wang also accused Big S of cheating on him since 2018.

He reportedly wrote: “I don’t want to say anything anymore. The mattress is burned. It’s over. We won’t hurt each other anymore.”

By that time, the drama was so big on social media that some netizens wrote: “I can’t wait for Wang Xiaofei to be gone from my timeline!”

 
▶︎▶︎ On November 25, Wang Xiaofei started a livestream while laying in his bed, offering viewers a look into his private bedroom. He seemed to be pleased about getting so many views and some suggested he seemed to be drunk. During this livestream, an unknown woman suddenly seemed to lay down beside him, making the livestream comments explode. The livestream stopped shortly after.

 
▶︎▶︎ Another character stepped on this stage. Chinese actress Gina Zhang (Zhang Yingying 张颖颖) went online to defend Wang (who may be her good friend or something more), saying he is on the verge of a mental breakdown. She also wrote that she hoped to convince him to stop sharing all of his struggles on public platforms for the entire world to see.

She also turned out to be the woman in the livestream. Over 250,000 people liked her post.

 
▶︎▶︎ Meanwhile, Barbie Hsu publicly posted bank account statements from 2016 to prove her financial independence and that she had paid for the downpayment of their house at the time herself.

 
▶︎▶︎ On December 3, again another hashtag related to this divorce drama came out, getting up to 200 million views in a day (#大S再婚头纱是刷汪小菲信用卡买的#).

The trend relates to the story of ‘Big S’ reportedly asking Wang to leave his credit card after the separation, and that the veil that she wore during the wedding with her second husband, among other things, was bought with Wang’s credit card.

On the same day, Wang’s mother Zhang Lan again commented on the issue in one of her livestreams, saying that Wang and Barbie Hsu officially are not even divorced yet since their marriage was registered in Beijing and had not been dissolved yet (#张兰说大S和汪小菲还没有离婚#).

 
▶︎▶︎ On December 4, the hashtag “Wang Xiaofei or Big S – Who Is Telling Lies?” (#汪小菲大s谁在说谎#) went viral, getting an astonishing 560 million clicks on Sunday.

It is clear that two former have actually ruined their reputation by airing their dirty online like this. This especially matters for Big S, who used to do commercials for many brands.

“It’s like we’re watching a theater play,” some said.

Others are also tired of their drama dominating social media topics: “I don’t care which one is lying, I care about their kids.”

“This serialized drama is going on for too long now,” others wrote.

This is not the first big celebrity divorce drama to go viral on Weibo. In 2021, there was the big fall-out between Wang Leehom and Lee Jinglei. The separation between actor Wang Baoqiang and Ma Rong became one of the biggest trending topics on Weibo of all time.

Meanwhile, some netizens can’t seem to get enough of the drama: “From the mattress to the veil, I’m just enjoying the spectacle.”

By Manya Koetse 

 

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©2022 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Celebs

“A Good Day” – Kris Wu Sentenced to 13 Years in Prison

The first woman who came forward to accuse Kris Wu in 2021 celebrated his sentencing in a livestream.

Manya Koetse

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The Chinese-Canadian fallen celebrity Kris Wu, better known as Wu Yifan (吴亦凡) in China, has been dominating Chinese social media discussions after a preliminary court ruling came out in the criminal case in which Wu was accused of rape and other sex crimes.

On November 25, the Beijing Chaoyang district court found Wu guilty of raping three women in his home in 2020 and of “gathering people to commit adultery.” He was sentenced to 13 years in prison followed by deportation.

Kris Wu is a 32-year old rapper, singer, and actor who was born in Guangzhou and moved to Vancouver with his mother at the age of ten. Wu also spent a part of his high school years in Guangzhou, but he holds a Canadian passport. He became famous as a member of the K-pop band Exo and later started a solo career.

As an actor, he starred in several award-winning movies. He also starred in Sweet Sixteen, a movie in which Wu ironically plays the role of someone getting jailed for shooting a rapist.

The 19-year-old student Du Meizhu (都美竹) was the first to accuse Wu of predatory behavior online in 2021, with at least 24 more women also coming forward claiming the celebrity showed inappropriate behavior and had pressured young women into sexual relationships. As the scandal unfolded, various hashtags related to the story received billions of views on Weibo. Wu was formally arrested on suspicion of rape in mid-August 2021.

On Friday, Meizhu posted “Finally [I’ve waited for this]” on her social media account. She also briefly joined a livestream in which she celebrated the sentencing and played the song “A Good Day” (“好日子”).

On Weibo, the hashtag “Wu Yifan Gets 13 Years” [13 years prison sentence in preliminary ruling] (#吴亦凡一审被判13年#) received nearly 1,8 billion views on Friday.

Noteworthy enough, the Kris Wu hashtag was also being used by netizens to discuss the tragic Urumqi fire which was also a major trending topic on the same day.

Some speculated that the media attention for the Kris Wu case was being used to overshadow the Urumqi news. Others condemned social media users for turning to celebrity news instead of focusing on the tragic fire in Xinjiang’s capital.

At the same time, there was also a running joke on social media in light of China’s ongoing ‘zero Covid’ policy, with people saying: “Who will come out first, Kris Wu or us?”

By Manya Koetse 

Featured image: Kris Wu starring in Sweet Sixteen movie.

 

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©2022 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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