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China ACG Culture

Weibo Netizens Captured by Taiwanese Horror Game “Devotion”

The Devoted game is creating a super devoted online fandom.

Boyu Xiao

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Chinese gamers and netizens are captured by the horror game Devotion, that was released earlier this week by Taiwanese game developer Red Candle Games.

IMPORTANT UPDATE: Taiwanese ‘Devotion’ Game Taken down in Mainland China amid Discussions over “Hidden Insults”

Since its release on February 19th, Chinese gamers are captured by the first-person atmospheric horror game Devotion(还愿). The popular game has taken social media by…

Boyu Xiao is an MPhil graduate in Asian Studies (Leiden University/Peking University) focused on modern China. She has a strong interest in feminist issues and specializes in the construction of memory in contemporary China.

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China ACG Culture

A Very Short Guide to China’s Most Popular Designer Toys

Manya Koetse

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In our last article, we’ve determined how Wakuku’s rise is not just about copying & following in Labubu’s footsteps and more about how China is setting the pace for…

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The Next Labubu: What the Rise of Wakuku Tells Us About China’s Collectible Toy Wave

From ugly-cute rebellion to a new kind of ‘C-pop,’ the breakout success of Wakuku sheds light on Chinese consumer culture and the forces driving China’s trend toy industry.

Manya Koetse

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Wakuku is the most talked-about newcomer in China’s trend toy market. Besides its mischievous grin, what’s perhaps most noteworthy is how closely Wakuku follows the marketing success of Labubu. As the strongest new designer toy of 2025, Wakuku says a lot about China’s current creative economy — from youth-led consumer trends to hybrid business models.

As it is becoming increasingly clear that Chinese designer toy Labubu has basically conquered the world, it’s already time…

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Manya Koetse (@manyapan) and powered by What’s on Weibo.
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