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61 Years After His Little Brother Was Traded for Bread, This Man Is Determined to Find Him

In 1957, Zhang’s brother was given away by his mother because she couldn’t afford to pay for a stolen bread.

Chauncey Jung

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Walking, searching, and asking around on the streets of Xi’an, the 72-year-old Zhang Bingwen (张丙文) and his 77-year-old sister are looking to find their younger brother, who was traded for a piece of steamed bread 61 years ago.

This story attracted the attention of netizens on Weibo this week, as Zhang and his sister came from Henan province to Xi’an to look for their brother, despite the rare chance of finding him.

“My mother…

Chauncey Jung is a China internet specialist who who previously worked for various Chinese internet companies in Beijing. Jung completed his BA and MA education in Canada (Univ. of Toronto & Queen's), and has a strong interest in Chinese trends, technology, economic developments and social issues.

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Chapter Dive

“Going to Town to Handle Business”: How Adidas Went from Hated in China to a Chinamaxxing Brand

Why has Adidas regained cultural relevance in China while Nike is struggling despite its global strength?

Manya Koetse

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🔥 Originally published in Eye on Digital China.
My premium newsletter covering the stories, memes, debates, and viral moments shaping online conversations in China. Subscribe here to receive future editions.

A viral meme about “going to town to handle business” helped Adidas pull off one of the most successful brand turnarounds in China—and highlights why Nike is struggling to keep up.

Just five years ago, Adidas was one of the most criticized foreign…

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Chapter Dive

The “Are You Dead Yet?” Phenomenon: How a Dark Satire Became China’s #1 Paid App

A virtual Viagra for a pressured generation? The real story behind China’s latest viral app.

Manya Koetse

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From censored joke to state-friendly app, ‘Are You Dead Yet?’ has traveled a long road before reaching the top of China’s paid app charts this week. While marketed as a tool for those living alone to check in with emergency contacts, the app’s viral success actually isn’t all about its features.

It is undoubtedly the most unexpected app to go viral in 2026, and the year has only just started. “Are You Dead?” or…

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