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The Best and the Worst of CCTV New Year’s Gala 2017

The CCTV New Year’s Gala aired on Friday night and triggered thousands of netizens to comment on its best and worst performances. What’s on Weibo gives you a summary of the show’s highlights and its low points.

Manya Koetse

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The CCTV New Year’s Gala aired on Friday night and triggered thousands of netizens to comment on its best and worst performances. What’s on Weibo gives you a summary of the show’s highlights and its low points.

This year’s CCTV New Year’s Gala (known as Chunwan) has come to an end. The show, that is both a much-anticipated and a much-dreaded one, became top trending topic on Weibo on Friday night. The hashtag ‘Chunwan’ (#春晚#) alone drew 56.5 million comments.

As every year, viewers commented on the best and the worst moments in the show. The ‘worst’ parts often relate to the political aspects of the show; the annual Gala is as much about entertainment as it is about political propaganda.

Whereas it was the ‘Chinese Dream’ that was last year‘s main theme, the major themes propagated throughout this edition were ‘National Unity’ and ‘Family Affinity’, something that became especially apparent in the different comical sketches that were focused on family relationships and the coming together of people of different (ethnic) backgrounds.

The Worst Message: The Woman as “Breeding Machine”

This year, many people could not appreciate the message constructed in the Gala’s sketches that emphasized the woman’s role as mother and wife, such as the narratives where a woman depended on her husband’s money or the one where a wife wanted to let her husband divorce her because she could not conceive children (in the sketch titled ‘Long Last Love’ 真情永驻).

Many felt the sketches propagated women to have children, some saying they depicted women as “breeding machines.”

Author Chen Jian (@沉佥) wrote on Weibo:

“Every year watching Chunwan I always love the sketches and crosstalk the most, I would’ve never expected there would be a day that I would dread them the most. China is the country with the highest female employment rate in the world, and since long men are not the only breadwinners anymore. China would not have been able to create the miracle of its rapid economic development without the high employment rate of Chinese women participating in all areas of the economy. That China has become the world’s second-largest economy is also thanks to the contribution of Chinese women! But now there is this atmosphere of vigorous propagation for women to return home to have children, to depend on her husband, and to contribute by carrying on the family line. (..) But I hope that every clear-headed Chinese girl will make every effort to think for herself. No matter what people around you say, no matter what the media says, you are (..) an independent woman. Do not be swept away by the tide of feudal thinking. If you don’t save yourself, nobody will save you.”

The controversial sketch ‘Long Last Love’ where a woman wanted to divorce her husband for not being able to conceive children.

Others also expressed their thoughts on the representation of women in the show:

“There was a female Red Army soldier who had walked the Long March, there were female astronauts. But still, there is this idea of women leaning on their husbands for money or this sister who divorces her man for not being able to have a child. It really shows the existing problem. We are already with our head in space, but our feet are sucked into the swamp of feudalism.”

The day after the Gala, some netizens feel that the sexism in the New Year’s Eve show is so bad that they demand that CCTV apologizes to all Chinese women, with the hashtag “CCTV apologize to the nation’s women” making its rounds on Weibo (#央视向全国女性道歉#).

The Worst Performances: Jackie Chan and Dancing Pineapples

As for the dancing and singing performances; Jackie Chan’s much-anticipated appearance on the show turned out to be somewhat cringeworthy. The Hong Kong singer and kung fu star showed his love for China through a song that was simply titled “Nation” (国家).

In this act, the Hong Kong celebrity stood in front of an enormous Chinese flag together with students from the mainland, Taiwan, Hong Kong, as well as ethnic minorities. Although the use of sign language by all the performers was praiseworthy, the song came after a night that had already seen many big flags, many dancing minorities, and the message of China’s national unity was already – not so subtly – propagated at every possible opportunity.

Many netizens, however, did like the performance; some even claimed it was their “favorite act of the night.”

Another remarkable performance was that of the ‘Being Healthy Song’ (健康动起来) by singers Lay (张艺兴) and Boran Jing (井柏然), in which adult men were jumping around in tiger suits and others were dancing and swinging as pineapples and mushrooms.

The song act that was criticized most on social media, for as much as it was allowed, was the song Millenial Night (千年之约) by Han Hong (韩红), a singer and songwriter of mixed Tibetan and Han ethnicity.

The singer is very popular on Sina Weibo, where she has over 13 million followers. Despite her popularity, her lip-synced performance on Chunwan made her the target of many online jokes.

Also the train projected on the background screen during her song sometimes made it seem as if the singer was standing on the rails with the train coming at her, with netizens saying: “Get off the tracks, Han Hong!”

The Best: Scenes from Harbin and Shanghai

But the Gala of 2017 also had its highlights. This year’s Gala was innovative in its use of Virtual Reality (VR) techniques, for example, with viewers being able to watch the show in VR via various mobile apps.

Like the performance with the 540 dancing robots last year, the CCTV Gala seems to become a new platform to promote the image of China as a high-tech nation.

One performance that was popular and quite spectacular was that of Coco Lee and JJ Lin in Shanghai; a catchy pop song (that actually did not seem lip-synced) in Shanghai with motorists performing a bold stunt in a so-called “globe of death.”

The extreme motorcycle stunt show let a total of 8 motors spin through a huge metal ball with the iconic Pearl Tower in the background.

Another popular act was that of Mao Amin and Zhang Jie (毛阿敏 & 张杰) amidst a 3D projection full of colors and lights that was somewhat reminiscent of a scene from the Avatars.

The dreamy ‘Wind Dance’ also deserves a mention, with dancer Li Yanchao (李艳超) stealing the show with her beautiful appearance and graceful appearance. The background of this performance was probably even more Avatar-like than that of Mao Amin and Zhang Jie.

During this performance, dancer Li was accompanied by a group of at least 100 dancers.

The performance called “Snow Dream” (冰雪梦飞扬) from sub-venue Harbin also won the favor of many netizens who said it was their favorite act of the night. Performed by, among others, the Heilongjiang Acrobatics Troupe, the fragment showed dozens of acrobats ice-skating in costumes with led-lights in the middle of Harbin’s Snow World – a themepark completely made from ice and snow.

“It might not have been the place with the most celebrities,” some netizens said: “But the Harbin part was the most beautiful of all.”

Despite all criticism, it is fair to say the 2017 CCTV Gala was a success – it actually is the criticism that makes the evening, as it has become a New Year’s tradition to comment on the show and complain about it.

The sentence “there’ll never be a ‘worst’, just ‘worse than last year'” (“央视春晚,没有最烂,只有更烂”) has become a popular saying about the show throughout the years, and again, was one of the sentences uttered by many on Chinese social media again this year.

“But even if it is bad, we still need to see it,” one netizen concluded. With an audience of millions and thousands of people both praising and condemning the show, this year’s show really wasn’t that bad after all.

– By Manya Koetse
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What’s on Weibo is an independent blog. Want to donate? You can do so here.

©2017 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the founder and editor-in-chief of whatsonweibo.com. She is a writer, public speaker, and researcher (Sinologist, MPhil) on social trends, digital developments, and new media in an ever-changing China, with a focus on Chinese society, pop culture, and gender issues. She shares her love for hotpot on hotpotambassador.com. Contact at manya@whatsonweibo.com, or follow on Twitter.

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China Celebs

China’s Celebrity Weight Craze: Qin Hao’s Viral Diet and Body Anxiety Behind the Weight-Loss Trend

The extreme diet of Chinese actor Qin Hao has sparked a trend of people sharing photos of their corn and egg meals. It’s yet another celebrity weight-loss trend that is more about unrealistic expectations than healthy ways of shedding pounds.

Zilan Qian

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Actor Qin Hao’s remarkable weight loss has sparked waves of online excitement over a potential new diet plan. Qin is not the only Chinese celebrity whose weight loss journey has become an online hype. But behind the relentless pursuit of celebrity weight loss plans lies the issue of body anxiety, particularly among young Chinese women.

Why do we see so many photos with one ear of corn on Weibo these days? It has everything to do with Qin Hao (秦昊). The actor, renowned for his role in the highly acclaimed 2020 Chinese drama series “The Bad Kids” (隐秘的角落), has recently garnered significant attention for his appearance in another compelling series titled “The Long Wait” (漫长的等待).

This time, his surge in popularity is not just because of his exceptional acting abilities or the captivating character he portrayed, but mostly because of the remarkable diet plan he followed to lose weight during the filming of the series.

In his latest role, Qin played a middle-aged man with a chubby physique, round cheeks, and a beer belly. He had put on a lot of weight to play this character. However, later on, the director asked him to quickly lose weight and “sharpen up” (“必须瘦出棱角”).

Qin’s wife, Yi Nengjing (@伊能靜), discovered an online diet menu that helped Qin successfully lose over 20 pounds, resulting in a significant transformation in his appearance. Due to numerous inquiries from fans and followers, Yi decided to share the diet plan on her Weibo account.

The five-day diet plan consists of the following meals:

Day 1: Only unsweetened soy milk is consumed throughout the day.
Day 2: Each meal consists of one ear of corn.
Day 3: Breakfast includes dragon fruit, lunch consists of an apple, and dinner consists of blueberries.
Day 4: Breakfast consists of one boiled egg, while lunch and dinner consist of boiled shrimp.
Day 5: Breakfast includes broccoli, lunch consists of spinach, and dinner consists of lettuce.

Qin before (left) and after (right) following the diet plan. Photos from Yi Nengjing’s Weibo post.

On Weibo, many people trying out this diet are posting photos of their daily meals, resulting in dozens of photos of a single ear of corn being posted on the platform these days.

Many Chinese netizens are posting photos of corn – their entire meal according to day 2 of Qin Hao’s diet (images via Weibo.com).

Despite the supposed effectiveness of the diet, Yi also issued a warning to her followers. “I want to emphasize once again that I do not recommend this menu to anyone,” she wrote on Weibo. “The entire process is incredibly arduous, and Qin experienced weakness in his legs due to hunger for some days.”

Despite the warning, the menu still managed to attract a significant number of netizens willing to give it a try. With titles like “Challenging Qin Hao’s Diet Plan (挑战秦昊饮食法)” and “Losing 8 Pounds in Five Days (五天瘦八斤),” many people took to platforms such as WeChat, Bilibili, and Weibo to share videos, images and texts documenting their experiences with the same diet plan and the amount of weight they lost each day.

Among those who decided to try the diet plan was the renowned screenwriter and producer Yu Zheng (于正), known for his works such as “The Palace” (宫) and “The Story of Yanxi” (延禧攻略). Yu shared on his Weibo account that he successfully lost 10 pounds in just a few days by following Qin’s diet plan. In doing so, he also inspired others to give it a try.

Bilibili users sharing themselves practising Qin’s diet plan.

While some individuals recognize the extreme nature of Qin Hao’s diet plan, they have made modifications by adding carbohydrates and proteins on certain days or incorporating other “diet foods” like cucumbers or healthy snacks.

A user on Bilibili tried out Qin Hao’s diet plan and shared her experience. Although she admitted feeling “extremely hungry,” she said she lost almost 8 pounds and was “very pleased” with the outcome.

However, many choose to strictly adhere to the original plan, expressing sentiments such as “As long as I’m not starving to death, I’ll push myself to the limit” or “Even though I’m so hungry that I could eat a person, I’m still very happy with my progress.”

 

EXTREME CELEBRITY DIETS

“You are truly too fat.”

 

Qin is not the only celebrity whose weight loss journey has captured widespread attention. Earlier this year, another viral trend emerged among netizens, who urged director Guo Jingming (郭敬明) to establish a weight loss camp due to the noticeable weight loss among actresses who had worked on his film sets. On Weibo, this phenomenon was described as “no one can leave Guo Jingming’s film crew without losing weight” (“没有人能够胖着走出郭敬明剧组”).

Guo later disclosed his diet plan for actors and actresses during a television program. According to Guo, they were required to adhere to a diet that excluded oil, salt, and sugar. Additionally, he admitted that he would tell them “you are truly too fat (你真的太胖了)” on a daily basis, as a form of persuasion for those who were reluctant to follow the diet plan. Despite the extreme nature of this diet and his ‘brainwashing’ methods, many individuals continued to express their desire for Guo to realize an actual weight loss camp for them to join.

Weibo users compared photos of actresses Yu Shuxin and Jin Jing before and after joining Guo’s film crew to illustrate the effectiveness of Guo’s diet plan. The post where the above photos come from simply said: “I want to go! (想去!)” after the hashtag “#Guo Jingming film crew diet camp #郭敬明剧组减肥营#.

Guo reveals his way of helping actors lose weight (source).

The trend of following celebrity diets for weight loss remains popular, with an increasing number of individuals adopting the diet plans promoted by celebrities like Yu Shuxin, IU, Zhang Tianai, and others.

These diets come in various forms, ranging from single-food diets like cucumber and egg or boiled broccoli with plain porridge, to more restrictive approaches that eliminate specific ingredients, such as carbohydrates, or advocate for skipping evening meals. The widespread popularity of these diets is evident on social media, where netizens, mostly female, try them out and document their weight-loss journeys, sharing their progress with a wider audience.

Screenshot of the cover photo of one video on Bilibili introducing Yu Shuxin’s diet plan, which has been played over 150,000 times. The title says “Yu Shuxin’s way of losing 20 pounds’ weight. Revealing the diet plan to make your body easy to slim down! Losing 10 pounds in 10 days!”

The majority of posts and short videos revolving around these diet plans often feature attention-grabbing titles like “losing xx pounds in xx days,” accompanied by celebrities showcasing their slimmed body shapes.

 

CONCERNS SURROUNDING CELEBRITY CRASH DIETS

“Let me advise you: never, ever go down this terrible path.”

 

With the increasing popularity of celebrity diets, concerns about their impact on (mental) health have arisen. Doctors have issued warnings against attempting Qin Hao’s diet plan, cautioning that it can cause significant harm to the body and result in weight gain once discontinued.

Diets that severely restrict calorie intake, like this one, can have detrimental effects such as weakened immunity, decreased bone density, impaired memory, hair loss, and an increased risk of depression. Netizens commenting on posts of people trying these diets often warn others against blindly following their lead. One user offered a stern warning, saying: “To my sisters who haven’t started dieting, let me advise you: never, ever go down this terrible path.”

Despite the prevailing health concerns associated with celebrity diets, not everyone places their well-being above achieving a desired body shape. In response to a diet plan video by Kpop singer IU, one user acknowledged the potential harm it could cause but still said losing weight was their primary goal, as being overweight made them feel miserable: “I don’t care if it’s harmful to my body, as long as I can lose weight.”

Other users argue that everyone has the right to do whatever they want with their body: “We are all adults and responsible for our own affairs. If you want to lose weight, eat less. If you don’t want to lose weight, then continue to be overweight.” 

 

PURSUIT OF THE PERFECT BODY

“For female celebrities, being fat destroys everything.”

 

Behind the never-ending new celebrity diet plans is the question of why celebrities losing weight garners such significant attention. It appears that shedding pounds has become a convenient method for celebrities to attract public interest and enhance their overall image. Losing weight is often portrayed as a symbol of willpower and dedication to one’s career.

For instance, Yuan Shanshan, who previously faced criticism for her appearance in certain TV series, received applause and positive attention after slimming down and achieving a V-line figure. Media reports frequently associate female celebrities’ dietary practices with the concept of “self-discipline,” utilizing titles such as “How self-disciplined are female celebrities?” to highlight their various weight-loss approaches.

Articles perpetuating body shaming comments towards female celebrities for weight gain. Headlines employing phrases like “the image of you giving up yourself is ugly” and “being fat destroys everything” depict weight gain negatively. The highlighted sentence emphasizes the damaging impact of being fat on a woman’s self-esteem.

On the other hand, when female celebrities gain weight, they are often accused of “betraying” their professional careers or “giving up” on their ambitions.

A quick online search reveals how numerous news articles and blog titles highlight female celebrities’ self-discipline through their successful weight loss. These pieces often showcase extraordinary diet methods, like relying on single strands of noodle as a carbohydrate source or consuming plain, boiled vegetables without any additional ingredients.

 

SLIM LIKE A CELEBRITY

“Will your boss promote you because you’re as thin as a celebrity?”

 

The public’s scrutiny of celebrities’ weight, often using it as a measure of willpower and success, is a common phenomenon, but celebrities themselves also influence the public’s perception of the ‘perfect’ figure. On various variety shows, female celebrities’ heights and weights are increasingly showcased, which inadvertently contributes to viewers’ anxieties about their own bodies.

Articles on social media treat these measurements as if they represent the standard for the majority, presenting titles such as “After looking at the heights and weights of these female celebrities, I swear I will never eat again,” or “The true heights and weights of female celebrities – a reference for weight loss,” and: “How light is thin? Revealing female celebrities’ heights and weights.” These articles contribute to the idolization of specific body shapes and weights as symbols of beauty and perfection.

‘Am I too fat weighing xx pounds?’ ‘What weight is considered “fat” in today’s society?’ ‘Why do people care about women’s weight so much?’ ‘Why am I so obsessed with my own weight?’ As women track and critique the weight fluctuations of female celebrities, many are grappling with questions about body image on social media. They seek answers to their own concerns, shaped by constant exposure to the seemingly ideal body weights of these celebrities.

Amidst all the celebrity weight craze, more critical voices are emerging in the Chinese social media sphere. Witnessing people blindly following celebrities’ weight loss journeys, one Zhihu user recently wondered: “Why should everyone strive to have the same bodies as the ones displayed by celebrities? Is there any tangible benefit for ordinary individuals to achieve the same level of thinness as these celebrities? Will your boss promote you or increase your salary simply because you’re as slim as a celebrity?”

Many individuals also question the connection between weight loss, self-discipline, and professional success. They assert that celebrities’ ability to maintain a slim figure is predominantly driven by financial incentives rather than exceptional personal qualities.

One Weibo user commented on Qin Hao’s diet plan, highlighting the disparities between celebrity lifestyles and those of everyday individuals: “Most people don’t have jobs that demand such extreme measures, nor do they lead a celebrity lifestyle with chauffeured transportation and dedicated services for nutrition and exercise management. Furthermore, everyday individuals don’t need to rely on weight loss as a means to seek public attention or stay in the spotlight.”

Chinese author Mao Li (毛利), in a Zhihu post, shared her perspective on the issue and acknowledged that she also has wasted valuable time on futile body image anxieties. She suggests breaking free from the media’s “perfect body” hype, embracing self-acceptance, and finding joy in living together with our bodies. She encourages people to “accept it, enjoy it, and praise it.”

By Zilan Qian

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China Arts & Entertainment

From Comedy to Controversy: Behind the Li Haoshi Incident

Exploring the dynamics that led to the social storm involving Chinese comedian ‘House’ Li Haoshi.

Manya Koetse

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The Li Haoshi scandal sheds light on a complex interplay of factors, including the working conditions within the Chinese comedy industry, the expectations placed on performers in China’s entertainment realm, and the significant role of the People’s Liberation Army (PLA) in shaping Chinese nationalism. A deep dive by What’s on Weibo.

Humor is no joking matter. While the business of humor can be competitive and challenging no matter where you are in the world, there are some special considerations and implications for working in humor in China.

This week, Chinese comedian Li Haoshi (李昊石), who performs under the name ‘House’, experienced firsthand that there are strict limitations to what can be openly satirized or joked about in China today. When one of his jokes about two stray dogs described them by referencing a famous People’s Liberation Army (PLA) slogan, he found himself at the center of a social media storm. One related hashtag received over 1.1 billion views on social media platform Weibo this week.

The phrases used in the comic skit, with Li saying they came to mind while watching the dogs chasing a squirrel, were: “Forge exemplary conduct, fight to win.” The lines are part of the PLA slogan “Follow the Party! Fight to win! Forge exemplary conduct!” (“听党指挥,能打胜仗,作风优良!”), which was used by Xi Jinping in 2013.

Li Haoshi was not just socially canceled by angry netizens who defended the honor of Chinese soldiers and slammed the comedian for being so unpatriotic, he also saw his career go up in flames. His shows were called off, he was banned from social media, his employer was fined more than $2 million, he was blacklisted under orders of the China Performing Arts Association (CAPA), and he is now under official investigation.

Following the controversy, there were different views on Chinese social media regarding the issue (read more here). Although the majority of commenters argued that the PLA is never to be joked about, some people also lamented that online discussions lacked nuance.

This scandal sheds light on a complex interplay of factors, including the working conditions within the Chinese comedy industry, the expectations placed on performers in the Chinese entertainment world, and the important role played by the People’s Liberation Army (PLA) in shaping Chinese nationalism.

 

HUMOR AND STAND-UP COMEDY IN CHINA

 

Humor has played a prominent role in Chinese language and culture for centuries, manifested through a diverse array of jokes and humorous texts. Professional comedians, who served to entertain the aristocrats, have been around since as early as 800 BC.

Although humor has always been there, it has not necessarily always been appreciated. Confucianism has played a significant role in devaluing humor in China, as it formally regarded humor and satire as inferior forms of aesthetic expression. Chinese rulers who did not tolerate criticism or dissent also could not appreciate jokes or comics which, in any way, went against their rule and authority (Sullivan & Sullivan 2021, 102; Yue 2008, 403-413).

In the early days of modern China, following the collapse of the Qing dynasty, there was a notable resurgence of various forms of humor and jokes that spanned two decades, including cross-talk (xiàngsheng 相声) and skits (xiǎopǐn 小品). It was during this period that the Mandarin word “yōumò” (幽默) was introduced, derived from the English term “humor.” This term was coined by the renowned Chinese writer and translator Lin Yutang (林语堂), who faced the challenge of finding an exact Chinese translation for the English word (Hsu 2015, 2).

For decades, from the founding of People’s Republic of China to the Anti-Rightists Movement and the Cultural Revolution and beyond, there was not much yōumò around. As described by David Moser (2004), the constraints imposed by the Party and political sensitivities severely limited the content and topics that comedians could explore.

The comparatively relaxed political atmosphere of the post-Mao era gave rise to novel forms of humor and comedy. In subsequent years, influenced by the United States, “stand-up comedy” (tuōkǒuxiù 脱口秀) also gained popularity. Initially originating in small bars or cafes in major cities such as Shanghai and Beijing, this comedic genre swiftly spread across the nation.

But similar to numerous other performance forms in China, stand-up comedy faces challenges in maintaining its spontaneity and provocative nature. Performers and comedy clubs are required to obtain licenses and gain script approval, while also navigating strict boundaries regarding politically sensitive topics that are strictly off-limits (Sullivan & Sullivan 2021: 102).

This does not mean that stand-up comedy is not thriving in China. On the contrary, the genre has only become more popular over recent years as stand-up comedy performers skillfully navigate the boundaries of what is acceptable by employing different techniques, such as irony, self-deprecation, and surreal humor to offer alternative perspectives within the permitted discourse (see: Chen and Gao 2023). In doing so, Chinese stand-up comedy has evolved beyond its American influences and embraced more traditional Chinese comedic language techniques from xiàngsheng and other performing arts.

In today’s landscape, Chinese comedians face a multitude of boundaries beyond just political ones. Operating within an environment where cultural and commercial factors hold significant sway, it becomes almost inevitable for popular performers to encounter controversy at some point in their careers. Authorities, audiences, sponsors, or companies may take offense at the content of their comedic expressions, adding further complexity to their navigation of these boundaries.

Li Dan, Papi Jiang, and Yang Li previously also faced criticism for their “inappropriate” or “vulgar” jokes.

The online comedian Papi Jiang (Papi酱), for example, saw her videos being taken offline in 2016 for containing “vulgar language and content,” after which she vowed to choose her words more carefully in the future. Female stand-up comedian Yang Li (杨笠), also known as the “punchline queen,” was dismissed as the spokesperson for American tech company Intel in 2021 for her jokes that allegedly insulted men. The popular talk show host and comedian Li Dan (李诞) sparked controversy for promoting female underwear brand Ubras with a slogan that was deemed sexist.

In such a working environment, it is difficult to fathom that the 31-year-old Li Haoshi, who had previously appeared on the immensely popular stand-up comedy competition show “Rock & Roast” Season Four, was unaware that his reference to a PLA slogan would surpass the acceptable boundaries. However, like many comedians, he may simply have been testing the limits.

 

THE POWER OF PERFORMERS

 

Another factor that comes into play when exploring the reasons behind the ‘House’ scandal is the special role attributed to Chinese performers.

Although Chinese performers and renowned names in the cultural industries have always been seen as fulfilling an exemplary role, this notion holds even greater significance in the era of social media, where Chinese performers and celebrities wield tremendous influence in an online environment with over one billion internet users. The rapid growth of online entertainment-focused apps and platforms has also created opportunities for unknown performers to achieve overnight fame.

There have been various studies about celebrities in China. One study from 2019 by Sullivan and Kehoe highlights the complexity of China’s celebrity scene. Because while the industry flourishes, it still operates under strict regulations imposed by both the state and industry stakeholders. Additionally, moral values play a significant role in shaping the industry. Sullivan and Kehoe argue that the state, through media and cultural industries, retains control over the symbolic economy within which celebrities operate (2019, 242).

Channeling public opinion and safeguarding social stability are priorities for Chinese authorities, and the influence of Chinese celebrities is often used to promote Party ideology and policies. While authorities encourage Chinese famous performers to act as positive role models, negative news surrounding the country’s popular stars is often perceived as having a “negative social impact” or a “bad influence on public morale.”

There are some some noteworthy instances that exemplify the significance of moral values and the role of Chinese celebrities as role models. One such example occurred in 2019 when Roy Wang (Wang Yuan 王源), a young Chinese singer and actor widely regarded as one of the country’s most influential teenagers, found himself embroiled in controversy after being caught smoking during a restaurant dinner in Beijing.

The incident surrounding Wang’s smoking quickly ignited a firestorm on Chinese social media. The controversy stemmed from two main factors. Firstly, Beijing had implemented a ban on smoking in all public indoor spaces since 2015, making Wang’s actions a violation of the law by lighting up in a restaurant. Additionally, as an influential teen icon, Wang held the responsibility of being a role model to his numerous fans, amplifying the impact of his behavior.

The idea that China should “raise the bar” for becoming a celebrity was widely propagated in 2021. In that same year, the China Association of Performing Arts (CAPA) officially released new guidelines for Chinese performers aimed at promoting adherence to the principles of “social morality.” According to these guidelines, performers could face a permanent ban from their profession if they fail to comply.

The guidelines are meant to “promote the healthy development of the performer industry” and lay out the “practice norms,” which stipulate that performers, among other things, should abide by national laws and regulations, should honor their contracts and comply with copyright laws. But they also stipulate that they should “love the motherland and support the Party’s line and policies” (“热爱祖国,拥护党的路线方针政策”), “persevere in the orientation that literature and art should serve the people and socialism” (“坚持文艺为人民服务、为社会主义服务的方向”), and “actively uphold a positive image” (“积极树立正面形象”).

By joking about the PLA, Li Haoshi violated some of the rules laid out by CAPA. His severe punishment not only demonstrates to the public that Chinese performers/celebrities should abide by the same laws as ordinary citizens – if not be held to even higher moral standards, – it also serves as a cautionary message to other entertainers, urging them not to overstep boundaries and to uphold their responsibility as public figures to positively impact public morale.

 

THE SACRED PLA

 

In addition to Li Haoshi’s position as a stand-up comedian and his role as a performer/celebrity, another significant aspect of this controversy revolves around the status of the People’s Liberation Army (PLA) in contemporary China. PLA soldiers are revered as the heroic “soldier sons of the people” who display unwavering loyalty to the Party and the nation.

The People’s Liberation Army (PLA) was founded in 1927, with Mao Zedong counted among its founders. It played a crucial role in the rise of the Chinese Communist Party and the establishment of the People’s Republic of China in 1949.

In addition to its core duty of protecting the country and conducting military operations, the PLA is also involved in other tasks such as peacekeeping efforts and disaster relief. However, its primary and most significant role is to serve as the military branch of the Chinese Communist Party (CCP) and ensure the CCP’s continued leadership in China. By safeguarding China’s sovereignty, territorial integrity, and unity, the PLA carries both a military and symbolic significance.

The PLA plays a major part in Chinese nationalist discourses, while simultaneously also playing a central role in driving nationalism in China. Whether it is the social media spectacle of China’s Taiwan military exercises or ‘100.000 soldier loving girls‘ during the Wuhan floods, the PLA acts as “a bridge between nationalism as an abstract ideological concept and as an everyday concern of the people for the security of their country” (Ji 2004, 248).

Military propaganda, often disseminated online, is important in reinforcing the image of PLA soldiers as guardians of the nation. When four Chinese PLA soldiers were killed during a border clash with Indian troops in 2020, Chinese state media outlets made noteworthy efforts to shape the ways in which the soldiers are to be remembered, blending political and personal elements while lauding their unwavering patriotism. In doing so, they posted their photos along with phrases such as “The place where I stand is China” and “I will defend the motherland with my life.”

Those insulting the PLA can face serious consequences under the “Heroes and Martyrs Protection Law” which was introduced in 2018. In 2021, former Economic Observer journalist Qiu Ziming (仇子明), along with two other bloggers, were the first persons to be charged under the new law as they were detained for “insulting” the Chinese soldiers. Qiu, who had 2.4 million fans on his Weibo page, made remarks questioning the number of casualties China said it suffered in the India border clash. He was sentenced to eight months in prison.

Li Haoshi’s faux-pas is particularly sensitive because the lines used in his joke indirectly made a comparison between PLA soldiers and stray dogs, while also placing words famously used by Xi Jinping in a ridiculous context. Additionally, as highlighted by Chinese bloggers and China Digital Times editor Alexander Boyd, Li’s joke potentially alludes to a scene from the 1956 Chinese war movie Battle on Shangganling Mountain (上甘岭) during the Korean War, where soldiers were depicted chasing after a squirrel. The intention of the scene was allegedly to showcase the kind-hearted nature of the brave soldiers of the Volunteer Army.

Some people believe that Li Haoshi was purposely alluding to that scene with his joke, and in doing so, insulted China’s Korean War ‘martyrs,’ which is illegal under the martyr defamation law. That would be a serious offense. In 2022, former investigative journalist Luo Changping was sentenced to seven months in prison and ordered to make a public apology for insulting Chinese soldiers portrayed in a blockbuster movie about the Korean War.

Whether or not Li intended to make such a connection or put much thought into his joke remains uncertain. However, many netizens are angry with Li for various reasons. Chinese nationalists defend the honor of their hero soldiers, while others blame Li for not respecting the boundaries within which he should operate.

Furthermore, Li’s colleagues, Chinese stand-up comedians, are also upset that he took the risk of making a politically incorrect joke, which has put the entire industry under scrutiny. This incident has created more tension for other performers in an already challenging work environment.

On Chinese social Q&A platform Zhihu, one experienced stand-up comedian performer from Shandong shared his view on the matter, suggesting that Li has brought harm to their industry:

For commercial performances, our lines have to first have to go through a script reading meeting, they will then go through 4-6 open rounds of ‘polishing,’ and then go through the script polishing of the copywriters working for the show. (..) Moreover, the words and phrases we use in our jokes must have a contextual understanding and source. Therefore, there is no way that Li Haoshi was not aware of the history and origin of the sentences he used.

At the same time, all of our jokes in commercial performances require approval. Therefore, Li Haoshi obviously knew that this particular joke wouldn’t pass the approval, so he intentionally didn’t submit it. This is not a case of ignorance, it is simply being malicious.”

Overall, Li Haoshi’s case serves as a warning to others to be cautious with their words, whether used during performances, talk shows, interviews, or online.

Jokes are not to be taken lightly in a media environment where every line carries weight. When humor becomes such a serious matter, it becomes increasingly challenging to stay funny.

By Manya Koetse

References (other online sources hyperlinked in text)

Chen, Dan, and Gengsong Gao. 2023. “The Transgressive Rhetoric of Standup Comedy in China.” Critical Discourse Studies 20 (1): 1-17.

Hsu, Pi-ching. 2015. Feng Menglong’s Treasury of Laughs. Leiden, The Netherlands: Brill.

Ji, You. 2004. “Nationalism, the Chinese Defence Culture and the People’s Liberation Army.” In: Leong H. Liew and and Shaoguang Wang (eds), Nationalism, Democracy and National Integration in China, pp. 247-268. London: RoutledgeCurzon.

Moser, David. 2004. “Stifled Laughter: How the Communist Party Killed Chinese the Chinese Humor Form of Xiangsheng.” Danwei.org http://www.danwei.org/tv/stifled_laughter_how_the_commu.php, accessed via https://www.academia.edu/5929719/Stifled_Laughter_How_the_Communist_Party_Killed_Chinese_the_Chinese_Humor_Form_of_Xiangsheng [20 May 2023].

Sullivan, Lawrence R. and Nancy Sullivan. 2021. Historical Dictionary of Chinese Culture. New York and London: Rowman & Littlefield

Sullivan, Jonathan, and Séagh Kehoe. 2019. “Truth, Good and Beauty: The Politics of Celebrity in China.” The China Quarterly 237 (March): 241–256.

Yue, Xiao Dong. 2008. “Exploration of Chinese Humor.” Humor: International Journal of Humor Research 21 (4): 407-421.

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