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‘Chunyun’: Spring Festival’s Mass Migration

‘Chunyun’ (春运), passenger transportation around Chinese New Year, is the biggest annual mass migration of the world. The travel season starts this Sunday.

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‘Chunyun’ (春运), the passenger transportation around Chinese New Year, is the biggest annual mass migration of the world. The travel season starts this Sunday.

During Chinese New Year, also known as Spring Festival, many of China’s urban areas become deserted as people return to their native provinces and hometowns to celebrate the new year with their family and friends.

The annual mass migration that occurs around Chinese New Year is called ‘chunyun’ (春运), and it starts 15 days prior to Spring Festival. This year, as the first day of Chinese New Year falls on February 8, chunyun will start on January 24th. It lasts a total of forty days, until March 3.

According to the People’s Daily and other Chinese media, approximately 2,9 billion people will be on the move this year for Spring Festival (#2016春运#全国旅客发送量将达29.1亿人次). This is a 3.6% increase from last year: a new record.

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Although the travel season has not started yet, it is already a trending topic on Sina Weibo, as netizens discuss their troubles in obtaining train tickets, or complain about having to work overtime before they leave for Spring Festival.

On its official Weibo account, People’s Daily says that of the total number of 2,9 billion, 2,4 billion people will be on the road, 332 million people will take the train, 54,5 million people travel by airplane, and 42,8 million passengers will go per boat.

  • Total: 2,910,000,000 travellers
  • 2,400,000,000 by road
  • 332,000,000 by train
  • 54,500,000 by airplane
  • 42,800,000 by boat

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A netizen named Wang Chuan says: “If you see people wearing very plain clothes at the station or on the train, no matter if it is man or woman, please treat them with respect. You have to know that the majority of the people you see on these pictures are migrant workers (农民工). They struggle to make some money all year long, and it’s very difficult for them to go home!”

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The people travelling during Chinese New Year include those who live outside of China, migrant workers, and students who travel back to their hometowns.

“It’s not easy being a train attendant this time of year,” one netizen comments.

One other netizen shows some crying emoticons and says: “I have not been able to get a train ticket yet!” Sales of the chunyun period train tickets have started in late November of 2015, with a peak of ticket-purchasing at the beginning of December.

CCTV warns through its official account that people have to be extra cautious in the coming few days, because there is a large increase in the theft of wallets and mobile phones. The period before and around Chunyun is a popular time for pickpockets who need extra cash for Spring Festival. CCTV also warns travelers not to fall asleep on the train, as it is very easy for thieves to steal their belongings while they are not paying attention.

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By Manya Koetse

All images from Weibo, 19.1.2016, People’s Daily.

©2016 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the editor-in-chief of www.whatsonweibo.com. She is a writer and consultant (Sinologist, MPhil) on social trends in China, with a focus on social media and digital developments, popular culture, and gender issues. Contact at manya@whatsonweibo.com, or follow on Twitter.

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2 Comments

2 Comments

  1. Micah at Yoyo Chinese

    February 17, 2016 at 11:02 pm

    Great article, Manya! I’m so glad to have stumbled upon What’s On Weibo. 🙂 You’ve presented an interesting snapshot of how traditional Chinese values (read: pressures) intersect with the modern economic and tech-driven lifestyles of China’s younger generations. I wonder when (if ever) the modern view on love and relationships will creep into the corners and pockets of China? Also wanted to mention that we linked to this article in our most recent blog about the modern dating scene in China! You can find it here: http://bit.ly/1TrdjH7. 🙂

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China Digital

Key Players, Digital Trends & Deep Dives: China Internet Report 2021

SCMP just launched its latest China Internet Report. (And What’s on Weibo readers can get a 30% discount on the Pro Edition!)

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As China’s tech sector has been facing an ongoing crackdown by Beijing regulations, a lot has been changing in the country’s digital environment over the past year. The new China Internet Report 2021 by SCMP gives an overview of the latest trends and developments.

When it comes to China’s online landscape, nothing ever stays the same. Over the past year, political, economic, and social developments and measures have once again changed the Chinese digital environment.

Giving a comprehensive overview of the key leaders and major trends dominating the Chinese online field, South China Morning Post (SCMP) issued its fourth annual China Internet Report.

China’s internet population has now risen to 989 million – last year’s report indicated an internet population of 904 million. By now, there are 853 million mobile payment users, which indicates that over 86% of the entire mobile internet population uses mobile as a way to pay.

As China’s internet population is still growing, and new online startups are still popping up every day, there have been tightening regulations on multiple fronts.

As laid out in SCMP’s report, regulations mainly focus on the four areas of antitrust, finance, cybersecurity, and data privacy. Regulatory actions targeting the monopolistic behaviours of China’s biggest internet companies are still ongoing, and the new Data Security Law came into effect on September 1st of this year.

While Chinese tech companies are seeing increased scrutiny at home, they have also been facing intensifying geopolitical tensions between China and other countries. Over the past year, the various probes and shutdowns into Chinese companies by countries such as the US and India have meant a serious blow to the market share of Chinese apps.

Meanwhile, the SCMP report highlights the trend of various older and newer Chinese (e-commerce) apps “downplaying” their Chinese origins when entering foreign markets. Shein is a good example of this development, but other players including Zaful, Urbanic, and Cider are also experiencing more success outside of China while not explicitly marketing themselves as Chinese e-commerce apps.

Another noteworthy trend explained in the new report is how China’s shifting demographics are creating new niche segments to compete over. The COVID-19 crisis is partially a reason why China has seen an increase in senior internet users, with an increasing number of online products and content catering to the elderly.

China’s Ministry of Industry and Information Technology (MIIT) even issued special guidelines earlier this year for web pages and mobile apps to carry out so-called “elderly friendliness modifications.” Since this user group is still expected to see significant growth, the “silver economy” is an area that will only become more important in the years to come.

To check out all the main trends for 2021, China’s latest internet statistics, its top tech competitors, internet companies, and more, here’s a link to the free report.

The free report is 55 pages long and gives an overview of China’s latest internet numbers and players, covers the top cross-sector trends for 2021, including the tightening regulations and the bumpy road ahead for China’s tech IPOs.

The Pro Edition of China’s Internet Report 2021, also launched by SCMP, is 138 pages long and provides a deep-dive into ten relevant sectors – featuring insightful and useful analysis, data, and case studies relating to China’s e-commerce market, content & media, gaming, blockchain, fintech, online education, healthtech, smart cars, 5G, and Artificial Intelligence.

The China Internet Report Pro Edition is priced at US$400, but the team at SCMP has kindly reached out and made it possible for us to offer a special 30% discount to What’s on Weibo readers.

You’ll get the discount by using the discount code: WHATSONWEIBO30, or by clicking this link that will automatically include your discount code.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Insight

Goodbye 996? Weibo Discussions on Changes in Overtime Work Culture

Beijing made it clear that working overtime is illegal, but netizens are concerned about the realities of changing working schedules.

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Many people are tired of being forced to log long hours, but are also worried about how a national crackdown on ‘996’ working culture could impact their workload and income.

In late August of 2021, China’s Ministry of Human Resources & Social Security (人社部) and the Supreme People’s Court issued a joint clarification on the country’s legal standards of working hours and overtime pay.

Their message was clear: the practices of ‘996’ (working 9am-9pm, six days per week) and ‘007’ (working 24 hours seven days per week, referring to a flexible working system worse than 996) are illegal, and employers are obliged to obey the national working-time regime.

On Weibo, China’s state broadcaster CCTV published a 10-minute long video illustrating the 10 typical cases of overtime work laid out by the ministry and the top court. The moment was marked as the first time for the state-owned broadcaster to publicly comment on overtime work practices.

The Weibo post pointed out that “striving for success is not a shield companies can use to evade legal responsibilities,” and made it clear that employees have the right to “say no to forced overtime.”

The topics of overtime work and China’s 996 work culture generated many discussions on Weibo, with the hashtag “Ministry of Human Resources & Social Security and the Supreme Court Clarify 996 and 007 Are Illegal” (#人社部最高法明确996和007都违法#) generating over 420 million views on the social media platform.

 
“Without implementation and enforcement, the law is useless”
 

The current labor law in China bars employees from working more than 44 hours a week, and any overtime work must be paid.

Although the 996 practice is technically prohibited by law, many companies still enforce the hours informally.

Many employees revealed online that, although the 996 practice is legally prohibited, they were nevertheless being assigned job tasks that exceeded the prescribed working hours.

“Just finished work,” one Weibo user (@介也没嘛) posted with this picture, showing it’s nearing 11PM.

“I wonder if the workload will decrease after all. If it doesn’t change, it means people will now have to work voluntarily,” one Weibo user commented.

People also indicated that, since the start of the pandemic, remote work has become a new norm. Many companies have moved from office to working at home, making it harder to draw the line between regular working hours and overtime hours.

“What really matters is whether working from home includes overtime hours,” one Weibo user wrote. Many netizens complained that their companies wouldn’t explicitly stipulate a 996 schedule; instead, most of them disguise the overtime hours as ‘voluntary’ work.


Many commenters say it takes more comprehensive legislation and tougher law enforcement to really solve the issue of overtime work.

“These regulations are good, but they are basically impossible to implement. Even if they ban ‘996’ and ‘007’ there is no way to regulate the so-called ‘voluntary work,’” one Weibo user wrote.

Some people said that their companies have various performance assessments and that they feared that refusing to work more hours would make them lose their competitive advantage: “The burn-out (内卷 nèijuǎn, ‘involution’) is severe. It is too difficult for us. I have only one day off during the week and I’m so tired,” one person commented.

 
“We don’t need those who comfortably work 8 hours”
 

China’s 996 work culture has been championed by tech leaders and denounced by workers for years, and it has become an unwritten standard – not just in the tech sector but also in other industries.

While working long hours has been ingrained in Chinese workplace culture since the early days of the country’s internet boom, it later also started to represent ‘a road to success’ for Chinese tech entrepreneurs.

Many Chinese netizens blame Alibaba’s Jack Ma for praising the ‘996’ work system. In 2019, Ma called the 12-hour working day a “huge blessing,” causing much controversy online. During his talk at Kyiv International Economic Forum, Ma said: “(..) ‘996 is the spirit that I encourage Alibaba people to follow. If you want to have a bright future, (..) if you want to be successful, you have to work hard.”

On another occasion, the tech mogul reportedly said: “If you join Alibaba, you should get ready to work 12 hours a day, otherwise why do you come to Alibaba? We don’t need those who comfortably work 8 hours.”

Jack Ma, the co-founder of Alibaba Group described 996 as a ‘blessing’.

However, after the shocking death of one Chinese delivery man working for food delivery platform Ele.me and the widespread discussions about the ‘996 ICU’ project – which called on tech workers to add names and evidence of excessive hours to a ‘blacklist,’ – the 996 work culture has come under increased scrutiny.

Some people argue that the overtime culture is draining employees and creating an unhealthy work-life balance; others argue that they work for themselves and believe that putting in extra hours will eventually translate to individual success.

While economic growth has slowed down during the pandemic, most companies are persisting with long working hours because they are under pressure to achieve results.

According to an online survey conducted by an influential tech blogging account (@IT观察猿), more than one-third of participants claimed to have one day off per week, and more than one quarter claimed they didn’t have any weekend days off.

 
“The workload is the same, but the income has reduced”
 

Starting from August 1st, ByteDance, the Chinese company behind the popular short-form video app TikTok, dropped its ‘big and small week’ (大小周) – a schedule that previously required employees to work six days in a row every other week.

ByteDance is not the only Chinese tech company that has begun to cut back on its long working hours. More and more companies have decided to drop grueling work schedules.

Kuaishou, another Chinese short-form video app company, stopped scheduling weekend work in July. Since early June, Tencent – China’s largest game publisher – has encouraged people to clock out at 6 pm every Wednesday.

Although these changes seem to signal a positive development, there are also many people who do not support the new measures. When Bytedance announced the changes to its working schedule, news came out that one-third of the employees did not support the decision (#字节跳动1/3员工不支持取消周末加班#).

Those relying on overtime pay said abolishing overtime work will cut their take-home pay by around 20%. Indeed, the first pay-out after the new implementation at Bytedance showed an overall drop of 17% in employees’ wages.

“The workload is the same, but the income has reduced,” one Weibo commenter complained.

One trending discussion on Weibo focused on the question “Do companies need to make up for employees’ financial loss after the abolition of weekend work?” Many comments revealed the situation faced by thousands of struggling workers who value free time but value their income more.

Many on Weibo still wonder whether a company that abolishes ‘996’ will come up with an alternative to compensate those employees who will otherwise inevitably lose vital income.

By Yunyi Wang

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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