Featured image created by Xiaohongshu user “小罗Design”, title:《🥟饺子里的温暖 —— 回家过年》/ “The Warmth of a Dumpling – Going home for the Chinese New Year” PREMIUM NEWSLETTER |...
With Weibo now 15 years old, we asked Sinologist Wichmann about its evolving role in shaping public opinion, its key moments, and whether it can remain...
We’re introducing What’s on Weibo Chapters—monthly themes that will allow us to dig deeper into the stories behind the hashtags. Each month, we will dive into...
The last 'T' standing, Gaokao week, and why Chinese publishers are boycotting JD's 618 festival.
"The battle for the lower bunk beds" ("下铺之争") is a reflection of society and generational difference in China, touching upon expectations regarding the respect younger individuals...
For viewers, they're the ultimate guilty pleasure. For producers, micro dramas mean big profit.
About the biggest controversy surrounding the 2024 Spring Festival Gala, 'Chunshan Studies', Jia Ling's peak in popularity, and other must-know Weibo topics.
Looking back at the Messi controversy: How a friendly match transformed into a political arena following Messi's absence.
Taiwan elections discussions remained relatively muted on Weibo, with limited hashtags and controlled narratives. Read more about what's trending, from Harbin to Xinjiang, in this 22nd...
Yu Hua's rise as an online celebrity highlights that Chinese youth value relatability and likability over literary prestige.
Why was HeyTea's Buddha brew discontinued? How to explain the major drama surrounding e-commerce influencer Dong Yuhui? Which other topics went viral on Weibo? We discuss...
Much lies behind the image of Chinese kids doing their homework in hospitals. We discuss that powerful image, the latest film about Zhang Guimei, the Three...
"Liang Liang and Li Jun are just the tip of the iceberg; there are thousands of couples facing similar challenges."
From national pride to social distrust, these are the most noteworthy trends and topics dominating Chinese social media recently.
Chinese online reactions to the war in the Middle East are intertwined with echoes of China’s own national suffering and its modern history.
What's trending on Weibo? About the main media message of the Asian Games, the most controversial embrace, how the Huawei product launch generated a new popular...
Delving into the ongoing discussion on 'cābiān' and its influence on women's expression in China's digital realm.
In today's Chinese social media environment, both foreign brands and local influencers must tread carefully, as even minor missteps can trigger significant consequences.
From Subway Judge to Diving Grandpas, these were the main topics that mattered on Chinese social media recently.