Connect with us

China Society

Papi Jiang Receives Online Backlash for Giving Son Her Husband’s Surname

As a role model for female empowerment, Papi Jiang should not have given her child her husband’s last name, ‘feminists’ on Weibo say.

Published

on

First published
 

An independent woman such as self-made superstar Papi Jiang should not have given her child her husband’s last name, Chinese self-proclaimed feminists say. The issue became top trending on Weibo this week.

China’s favorite online comedian and Weibo superstar Papi Jiang (papi酱) has received online backlash for giving her baby her husband’s surname.

The online controversy erupted on Mother’s Day, when Papi shared a photo of her and her baby on her Weibo account, that has some 33 million followers.

The Weibo post that became unexpectedly controversial, screenshot by What’s on Weibo before post was removed.

Papi Jiang (33) recently became a mum and wished all mothers a “Happy Mother’s Day” in her post, which addressed how being a mum is one of the most tiring tasks she has ever faced in her life. The internet celebrity also posted about suffering from mastitis (inflammation of the breast) while breastfeeding.

Underneath the post, Weibo users started a discussion on Papi Jiang being a mum and why such a successful self-made woman had opted to name her baby after her husband, instead of giving him her own surname.

Dozens of disappointed fans, internet trolls, and self-proclaimed feminists accused Papi of not being an “independent woman,” and some even suggested Papi was a “married donkey” (婚驴) for “blindly following the common rules of a patriarchal society.”

Papi Jiang (real name Jiang Yilei) is a Beijing Central Academy of Drama graduate who rose to online fame in 2015/2016 with her sharp and sarcastic videos that humorously address relevant topics in Chinese society.

She has been a highly successful as a career woman; since as early as 2016, companies offer millions to get Papi Jiang to promote their brand in one of her videos.

The comedian is often seen as an online role model for female empowerment; not just because of her economic success and independence, but also because her success is not based on her looks – which generally is the case with many female online influencers in China. Proudly identifying herself as a “leftover woman” in the early days of her rise to fame, and not afraid to use vulgar language, she was a breath of fresh air in China’s ‘Big V’ culture.

Papi once said that the most important person in the life of an independent woman is herself.

The vlogger already learned that fame can be a double-edged sword back in 2016, when she was targeted by online censors for spreading “vulgar language and content.”

This week, the controversy over the surname of Papi’s child temporarily became one of the most-searched hashtags on Weibo (#papi酱孩子随父姓引争议#), and some Chinese media outlets also reported the issue.

As per China’s Marriage Law of 1980, parents can give their child either the father’s or the mother’s surname. It is relatively unusual for parents to give their newborn the mother’s name, but there has been a recent rise in the number of babies to receive their mother’s surname.

Although Papi faced backlash for supposedly not being ‘independent’ for giving her child her own family name, many of Papi Jiang’s have come to her defense today. According to some Weibo commenters, the people who are criticizing her are “braindead single feminists” or “internet trolls projecting their own unhappiness onto Papi.”

At the time of writing, Papi Jiang’s Mother Day post and the one addressing her mastitis seem to have been removed.

By now, online discussions have also shifted to address what feminism actually is – and whether or not those attacking Papi over her child’s name are feminists or not.

“Some feminists on Weibo are truly ridiculous,” another person writes: “They talk about feminism all the time, but are quick to point their finger at women, what’s that about?”

“I am a real feminist,” one commenter writes: “The core of feminism is all about giving women the freedom to choose. This also means that women have the freedom to give their child the dad’s name.”

To read more about Chinese feminism, also see:
Liberal Writer Li Jingrui Angers Chinese Feminists: “Weaklings and Warriors Are Not Defined by Gender”
Is There No Chinese Feminism?

To read more about Papi Jiang, check out these articles.

By Manya Koetse (@manyapan)
With contributions from Miranda Barnes
Follow @whatsonweibo

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2020 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Manya Koetse is the founder and editor-in-chief of whatsonweibo.com. She is a writer, public speaker, and researcher (Sinologist, MPhil) on social trends, digital developments, and new media in an ever-changing China, with a focus on Chinese society, pop culture, and gender issues. She shares her love for hotpot on hotpotambassador.com. Contact at manya@whatsonweibo.com, or follow on Twitter.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published.

China and Covid19

“I’m Icelandic, Please Get Me Home!” – Weibo Post by Embassy of Iceland Sparks Wave of Jokes

Wanting to get away from China’s sweeping Covid-19 lockdowns, everybody is suddenly from Iceland now.

Published

on

After the Embassy of Iceland posted about its bustling ‘post-pandemic’ travel season – suggesting the Covid-19 “gloom is over” – everybody on Weibo is suddenly from Iceland, homesick, needing to return to their country.

A Weibo post by the Embassy of Iceland in Beijing has attracted the attention of Chinese netizens for how it describes the Covid situation in Iceland, followed by a stream of online jokes.

On May 9, the Embassy of Iceland wrote on Weibo:

“Now that entry restrictions for Iceland are lifted, more and more people are preparing to travel to Iceland for the summer. Travel agency staff have indicated that in some areas, hotels and car rentals have already become harder to find and that most regions are fully booked for the peak season. The General Manager of Icelandhotels says that all hotels are fully booked across the country for July and August, and that the time that people staying for has become longer. It looks like the tourism industry is picking up again, and people seem to be getting out of the gloom.”

Within two days time, the post received over 110,000 likes and thousands of comments, with many people claiming they are also Icelandic and need to return home.

“I want to go home, when will you come and pick me up?” some said, with one popular comment saying: “I was abducted from Iceland at the age of three and taken to Henan.”

Another wrote: “I’m hard working and speak English, would you take me as a refugee?”

Over the past weeks, China has seen a tightening of zero-Covid policies across the country. Although residents in Covid-stricken Shanghai have endured particularly harsh restrictions, over 80 bigger cities across the country have seen some kind of lockdown since mid-April.

Since the chaotic lockdown in Xi’an earlier this year followed by the mismanagement of the phased Shanghai lockdown, there have been more online discussions about China’s stringent measures to control the virus as well as some social media protests against the lockdowns and online censorship.

The post by the Icelandic Embassy on Weibo is a stark reminder of the contrast between China and other countries at this time. At the same time, it is perhaps also a welcome occasion for some online banter and sarcasm.

One commenter wrote: “I will never stop loving my country, I will always love my country, that’s my unwavering belief, even if my country really doesn’t want me and I’m left behind as a global nomad, I’m still an Icelandic.”

Others also joked about the ongoing narrative regarding Western countries supposedly doing so bad, writing: “Please take me to this evil, capitalist country, I wish to experience the hell of suffering!”

Another person wondered: “Can’t you just pick a prize winner from the comment section and award them Icelandic nationality?”

The Embassy of Iceland in Beijing is just one among dozens of foreign embassies active on the Chinese social media platform. The Embassy currently has over 88,000 followers.

“Do you take in Shanghai refugees?”, one commenter asked.

Meanwhile, there are also Weibo users criticizing the thread full of jokes, saying Iceland has its own problems and calling the viral post an ‘internet spectacle’ generated by students: “Most of them are high school students or university undergraduates, they haven’t suffered from the so-called 996 [overworking] culture, nor have they really participated in the labor market or earned money, nor had children.”

But not everyone appreciates the criticism: “Can’t you all see it’s just satire?” Another person replies: “There are more ‘Icelandic people’ on the Chinese internet right now than there actually are in Iceland.”

For more articles on the Covid-19 topics on Chinese social media, check here.

By Manya Koetse and Miranda Barnes

Get the story behind the hashtag. Subscribe to What’s on Weibo here to receive our weekly newsletter and get access to our latest articles:

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2022 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading

China Food & Drinks

Would You Like Coffee with Your Sneakers? Chinese Sports Brand Li-Ning Registers Its ‘Ning Coffee’ Brand

Li-Ning enters the coffee market: “Will they sell sneaker-flavored coffee?”

Published

on

An unexpected competitor is joining China’s coffee market. With over 7000 stores in the country, Li-Ning has the potential to become the biggest athletic coffee chain yet.

Another player is joining mainland China’s growing coffee market. It’s not an American coffee giant, nor a coffee house chain from Hong Kong – it is China’s leading sportswear brand Li-Ning Sports (李宁体育).

Li-Ning registered its coffee brand under the ‘NING COFFEE’ trademark. As reported in an article written by ‘Investment Group’ (@投资界) and published by Toutiao News (@头条新闻), Li-Ning has confirmed on May 6 that it will provide in-store coffee services to enhance customers’ shopping experiences in the near future.

The move means that Li-Ning could potentially become a big player in China’s coffee market, competing with major brands such as Starbucks, Luckin Coffee, Costa and Pacific. If the in-store coffee cafes would roll out in most of its shops, there could be over 7000 Ning Coffee cafes in China in the future. By the end of 2021, Li-Ning Sports had a total of 7,137 stores in China.

Starbucks has 5,400 stores in China. Leading domestic coffee chain Luckin Coffee expanded to over 6000 stores last year. Costa Coffee, although closing some of its China stores in 2021, announced that it aims to have a total of 1,200 stores open in China later this year. Looking at Li-Ning’s presence across China, its in-store coffee cafes could be serious competition for the leading coffee chains in the country.

Over the past few years, various Chinese sportswear brands, including Anta Sports and Erke, have seen a rise in popularity, but Li-Ning is still China’s most famous brand name for athletic apparel and shoes. The company was founded in the early 1990s by Chinese Olympic gymnast and business entrepreneur Li Ning (1963) and was generally seen as a Nike copycat – the original logo was even similar to the Nike swoosh. Although Li-Ning looked like Nike, the brand is more appealing to many Chinese consumers due to the fact that it is cheaper and made in China.

Li-Ning markets itself as being “deeply and uniquely Chinese” (Li Ning official website 2022), which has made it more popular in an era of “proudly made in China” (read more about that here). Moreover, it also promises to offer high-quality sportwear at a price that is cheaper than the American Nike or German Adidas.

Li-Ning’s success is also owed to its marketing strategies. Besides being the official marketing partner of many major sports events, including the NBA in China, the brand has also contracted with many household athletes and famous global ambassadors.

Over a decade ago, marketing observers already noted that despite the remarkable success of Li-Ning in China, the brand still had a long way to go in order to strengthen its image as a long-term brand, recommending Li-Ning to “create excitement around the brand” by building more associations related to lifestyle and coolness to better resonate with younger Chinese customers (Bell 2008, 81; Roll 2006, 170).

With its latest move into the coffee market, it is clear that Li-Ning is moving its brand positioning more toward the direction of lifestyle, trendiness, and luxury. Although purchasing a coffee at Starbucks or Luckin is part of the everyday routine for many urban millennials, coffee is still viewed as a trendy luxury product for many, relating to both cultural factors as well as economic reasons. As noted by Cat Hanson in 2015, the price of a single cup of coffee was equal to a month’s worth of home broadband internet (read more).

Previously, other fashion brands have also opened up coffee stores in China. As reported by Jing Daily, international luxury brands Prada, Louis Vuitton, and FENDI also opened up coffee cafes in mainland China.

Another unexpected coffee cafe is that of China Post, which opened its first in-store ‘Post Coffee’ in Xiamen earlier this year. On social media, many netizens commented that the brand image of the national post service clashed with that of a fairly expensive coffee house (coffee prices starting at 22 yuan / $3,3).

“The postal services are located in cities and in the countryside and are often used by migrant workers, and generally this demographic isn’t buying coffee,” one person commented, with another netizen writing: “This does not suit the taste of ordinary people, it would’ve been better if they sold milk tea.”

Post Coffee, via Jiemian Official.

On Weibo, Li-Ning’s journey into the competitive coffee market was discussed using the hashtags “Li-Ning Enters the Coffee Race” (#李宁入局咖啡赛道#) and “Li-Ning Starts Selling Coffee” (##李宁开始卖咖啡##).

Like with China Post, many commenters say the combination of sportswear and coffee is not something they immediately find logical. “Will they also sell sneaker-flavored coffee?” one person wondered, with others thinking selling coffee – seen as a product from western countries – does not exactly match with Li-Ning as a ‘proudly made-in-China’ brand.

“How would you feel about trying on some clothes at Li-Ning while sipping on Li-Ning coffee? I understand Li-Ning is jumping on what’s popular, and this time it’s coffee,” one Weibo user writes, with others also writing: “I think it has potential.”

“I’m willing to try it out,” various commenters write. For others, they want to see the menu first: “It all depends on the price.”

For more about the coffee and tea market in China, check our other articles here.

By Manya Koetse

Get the story behind the hashtag. Subscribe to What’s on Weibo here to receive our weekly newsletter and get access to our latest articles:

References

Bell, Sandra. 2008. International Brand Management of Chinese Companies. Heidelberg: Physia-Verlag.

Roll, Martin. 2006. Asian Brand Strategy: How Asia Builds Strong Brands. New York: Palgrave Macmillan.

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2022 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Continue Reading
Advertisement
Advertisement

Facebook

Contribute

Got any tips? Or want to become a contributor or intern at What's on Weibo? Email us as at info@whatsonweibo.com.
Advertisement

Become a member

Get the story behind the hashtag. Subscribe to What's on Weibo here to receive our weekly newsletter and get access to our latest articles.    

Support What’s on Weibo

What's on Weibo is 100% independent. Will you support us? Your support means we can remain independent and keep reporting on the latest China trends. Every contribution, however big or small, powers our website. Support us from as little as $1 here.

Popular Reads