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Insights into Sesame Credit & Top 5 Ways to Use a High Sesame Score

These are the top ways in which netizens’ high Sesame Credit scores can be used in daily life.

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There’s been much talk about China’s ‘credit score’ recently, with many media conflating the country’s Social Credit System with the commercial Sesame Credit programme. In this article, we will explain the latter: what is Sesame Credit and what can users do with their high score?

Note: for more about the Social Credit System and differences in its media coverage in China and the West, please see this article.

With all the talks about China’s nascent Social Credit system and commercial social credit programmes, it is becoming clear that Chinese netizens are entering a ‘credit lifestyle’ (信用生活).

“All Chinese citizens now have a score,” is an idea that has popped up in many foreign media over the past years, often conflating it with China’s nascent ‘Social Credit System.’ To read more about the Social Credit System see our articles about this here or here. In this article, we will solely focus on Sesame Credit.

On Weibo, the official Sesame Credit account (@芝麻信用), which has over 240,840 followers, often announces new ways for people to profit from their (high) Sesame Credit score.

What’s on Weibo explores and lists five different ways in which a high Sesame Credit score can be used in China today. But first – what actually is Sesame Credit?

 

About Sesame Credit

 

Sesame Credit (Zhīma xìnyòng 芝麻信用) was launched on January 28, 2015, by Alibaba’s Ant Financial, after it had received permission by the PBOC (People’s Bank of China) to be one of the eight Chinese companies to experiment with personal credit reporting.

According to the Sesame Credit company, its major goal is to make credit more widely available to consumers and small business owners, and to “enable credit providers to make holistic and accurate decisions,” while also “empowering merchants to provide more credit-related services.”

Image via http://www.twoeggz.com.

Because Sesame Credit is part of Jack Ma’s Alibaba Group family (Ant Financial is an affiliate of the Chinese Alibaba Group), Sesame Credit has an enormous amount of data at its disposal, from e-commerce sites to finance products. China’s biggest shopping websites Taobao and Tmall belong to Alibaba’s vast online ecosystem, as does payment app Alipay.

It is not mandatory for users to opt into Sesame Credit. Some have compared the system to a loyalty program, although it is a bit more than that. Since 2015, for example, Sesame Credit also cooperates with the popular online dating service company Baihe.com (百合网), so that people can link their dating profile to their credit score. Sesame Credit already had 520 million users as of 2017.

Since its launch, various foreign media have written about Sesame Credit as an ‘Orwellian system.’ Among others, one of the reasons for this, is that Sesame Credit incorporates a publicly available ‘blacklist’ into its scoring process. The ‘blacklist’ is a Chinese courts’ list with the names of people that have an effective court justice against them; inclusion on this list can make users’ existing Sesame Credit drop dramatically, which would make people miss out on all perks of having a high Sesame Score.

Earlier in 2018, Alibaba, along with the seven other private credit programmes that were allowed to run their trial in 2015, become shareholders and active contributors to a new unified platform that has access to an enormous number of personal credit data. At the so-called ‘trust alliance’ (信联) Baihang Credit (百行征信), state level and commercial organizations join forces in further developing China’s credit systems.

 

About the Score

 

Within the Sesame Credit programme, the lowest score one can get is 350. The highest is 950. This score is based on users’ behavior across various platforms. A score of 550 to 600 is an intermediate/normal score. 600-650 is considered a ‘good’ score. Those in the 700-950 range are exceptionally high in score.

For those who first opt-in to Sesame Credit, and who have not had any violations, 600 is usually the score to receive.

Sesame Credit example scores explained, from 385 being in the low range to 731 being in the ‘good’ range.

Some of the important elements the score is allegedly based on, are –

• (35%) general credit history: past payment history and indebtedness – if persons still have enough credit on their credit card when purchasing items, if they pay their gas & electricity on time [often done through Alipay in China], pay violations tickets on time, etc.
• (25%) general financial status/fulfillment capacity: the available amount on users’ Alipay account, if they are renting a car/house etc. and are able to pay for it, status of Huabei (a credit card function within the Alipay wallet), etc.
• (20%) online behavior and preference: the extent to which an account is actively used, how many purchases are done, etc.
• (15%) people’s personal characteristics: educational background, address, real-name registrations, etc.
• (5%) contact network and interpersonal relationships: how many online contacts one has, ones’s influential power in contact list, interactions between user and friends, etc.

For those who opt in to Sesame Credit and have a high score, there are many different ways to benefit from it, as listed below.

 

The Top Ways to Benefit from Sesame Credit

 

Please note that there are more ways to benefit from a high Sesame Credit score, but we have listed five popular ones below.

 

#1 ‘Credit Treatment’ at Hospitals

 

In November of 2017, Sesame Credit first launched its “Credit Medical Treatment” (信用就医) services for people with a score over 650, with Shanghai’s Huashan hospital being the country’s first hospital to implement the function.

With “Credit Medical Treatment,” patients could save up to 60% of waiting time at hospitals by cutting lines and not needing to pay for treatments upfront. Payments are done through Sesame Credit’s in-app credit function Huabei (花呗).

While a normal procedure at Chinese hospitals can be time-consuming, the Sesame Credit procedure is much more efficient, mainly because people do not need to line up to pre-pay for their medical check-up and the medications.

Normal procedure:

(±20 min) 1. Arrive and register at the hospital and pay for it
(±60 min) 2. Waiting time to see a doctor
(±10 min) 3. Doctor’s appointment/consultation
(±20 min) 4. Line up for payment [of examination]
(±20 min) 5. Check-up/Examination
(±20 min) 6. Queue up for payment
(±10 min) 7. Pick up medicine

Image via xinhuanet.

The procedure with Sesame Credit:

(±3 min) 1. Register at hospital and payment by phone.
(±10 min) 2. Automatically get a number to see the doctor.
(±10 min) 3. Doctor’s consultation.
Payment [for examination]
(±20 min) 4. Examination.
Payment [for medicine]
(±10 min) 5. Pick up medicine

There are also other ways in which people with a good Sesame Credit score can enjoy extra services and benefits at hospitals. Those with a score over 600, for example, can rent a wheelchair in hospitals without deposit.

 

#2 Try First, Pay Later

 

Since September 2018, Sesame Credit offers the possibility to “try out” purchases from Tmall for consumers who have a Credit Score of over 700, promoting the idea of “never regretting a purchase.”

With this concept, people can order clothes or other items from e-commerce platform Tmall (天猫 Tiānmāo in Chinese) without any risk, having the guarantee to always being able to send back items that are unsatisfactory without paying for them.

There are also frequent promotions done by brands and companies in collaboration with Sesame Credit, such as offering people with a high credit score (over 750) to try out the newest Ford for three days, or to use the latest Meitu phone for 30 days for free, without necessarily needing to buy it afterward.

Meitu promotion for Sesame Credit users with a score over 750.

Sesame Credit also makes it more tempting for its users to spend money on (Alibaba) platforms in other ways. The higher one’s credit is, the more one is able to lend from online lending service Huabei; those with a credit higher than 750 can lend up to 20,000 RMB (±$2890). Unsurprisingly, the literal translation of Alipay’s ‘online credit card’ service Huabei (花呗) is “Just Spend.”

 

#3 No Deposit on Shared Bikes (and other things)

 

Sesame Credit has a partnership with bike sharing platforms Hello Bike (哈罗单车) and Ofo, allowing users with a credit over 650 points to rent these bicycles, that can be found anywhere in bigger cities in China, without paying a deposit.

It is not the only service that does not require a deposit for those with a high Credit score; using a shared umbrella, or a publicly available shared phone charger, or even renting apartments, often no longer needs a deposit for those with a higher score.

 

#4 Open Access to Libraries

 

In many places in China, people who have a Sesame Credit score over 550 no longer need to pay a downpayment and can set up a library card for free, in other places people with a higher Sesame score no longer need a library card at all to borrow books at their local libraries and/or their automated self-service street libraries (just their ID).

Since April of 2018, this special service for Sesame Credit users (not needing a card) was introduced in the entire Zhejiang province. Public libraries in other places, such as Shanghai, have already been experimenting with Sesame Credit perks for library lovers since 2015.

 

#5 Special Lounges at Train Stations

 

Especially during peak seasons such as the National Day holidays or Spring Festival, China’s train stations can get exceptionally busy. For Sesame Credit members with a score over 650, there are now special lounges to relax.

Sina notes that the lounge is only available to those members who have also bought a higher fair ticket (first class), or who have a platinum status.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us.

©2018 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com

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Manya Koetse is the editor-in-chief of www.whatsonweibo.com. She is a writer and consultant (Sinologist, MPhil) on social trends in China, with a focus on social media and digital developments, popular culture, and gender issues. Contact at manya@whatsonweibo.com, or follow on Twitter.

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China Digital

Making China’s Healthcare More Mobile: Wuxi Launches ‘Smart Medical App’

The Wuxi Medical App makes Chinese health care more digital.

Gabi Verberg

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With the trial launch of the Wuxi Smart Medical app [无锡智医APP], patients of eight different Wuxi hospitals can now experiment with navigating their healthcare through mobile.

In late October, the Wuxi Municipal Health Planning Commission launched a trial version of the so-called “Wuxi Smart Medical App” [无锡智医APP] in cooperation with eight hospitals in the city of Wuxi, Jiangsu province – a city with a population of more than six million people.

The app is meant to make the navigation of health services more convenient for both patients and people who work in the medical sector.

According to Wuxi Daily, one of the reasons why the app was designed is to alleviate the widespread problem of long queues at local hospitals.

Especially in China’s bigger cities, many patients have to wait in line for hours or sometimes even days before they can register for an appointment (a process known as guàhào 挂号), and receive medical treatment.

With the free app, users can now efficiently register for a doctor’s appointment at one of the eight cooperating hospitals through their mobile phone, without having to stand in line at the hospital. The app also allows patients to see and pay for their medical bills, check medical information, and see their examination results.

“When I needed medical consultation or treatment, I never knew what department or doctor I had to queue for,” Liu Xingyu (刘星宇), director of the Information Department of the Municipal Health Planning Commission, tells Wuxi Daily: “I was not the only one facing this problem. But with the app, patients can now insert a type of medical issue, their symptoms, etc., and the app will recommend the [relevant] department.”

To get insights into examination results, patients using the app no longer have to spend entire afternoons waiting in the hospital. The app stores all examination results going back one year.

As for the payment of medical fees, the app provides users with a self-service payment option. By following a few steps, people can pay their medical bills on their phone through Alipay.

The Wuxi app is a new app, but the idea of bringing China’s digitalization into the health care system is not new. As reported by Technode, Tencent already launched WeChat Intelligent Healthcare (微信智慧医疗) in 2014, a platform that allows users to do things such as book appointments, make payments, and more, at hospitals and other medical facilities through WeChat public accounts.

China’s healthcare system has also become more digitalized through options offered by some hospitals in China for people with a relatively high score on their Sesame Credit to receive certain ‘perks’, such as being able to skip lines, or use wheelchairs without paying deposits. (For more about Sesame Credit, an opt-in commercial credit programme by Ant Financial (Alipay), also see this article).

Perhaps Wuxi’s trial app will lead the way for other hospitals in China to become more mobile-focused. For now, the Android version of the Wuxi app is available on Huawei and Xiaomi app stores. The iOS version is expected to be available in the Apple Store soon, as is the added option to pay for medical bills through WeChat.

By Gabi Verberg, with contributions by Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us.

©2018 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com

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China Digital

Insights into the Social Credit System on Chinese Online Media vs Its Portrayal in Western Media

In many international media, China’s nascent Social Credit System is presented as a gloomy sci-fi storyline with clickbait titles. In Chinese mass media, the story is not nearly as ‘sexy’.

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The lurid scenario of how China’s nascent Social Credit System (SCS) might unfold as presented by many international media, stands in stark contrast to how the topic is discussed on Chinese online media. Not only is the SCS discussed and presented much differently within the PRC, the topic is also not nearly getting as much attention as it does in the West.

“The year 2018 has been a crucial year in the development of China’s Social Credit System (社会信用体系),” lawyer Ju (居小森律师) writes on Weibo this week.

The past year has indeed been the year of China’s Social Credit System: it was an important year for the system’s implementation, and it also became one of the most discussed China-related news topics in international media1 – using sci-fi vocabulary, powerful emotional words, suspenseful music, and dramatic images in their SCS-focused stories, the SCS is presented much differently in Western media than it is within the PRC.

 

SCS: From Google to Weibo Trends

 

From October 2017 to October 2018 alone, the Google search engine comes up with more than six million results in a search for the term “China social credit system” in English. Showing all results from before this time, there are 160 million results for the term in total.

(whatsonweibo/google)

Google Trends statistics show that worldwide interest in China’s Social Credit System had its absolute peak in the past year, and that Black Mirror, the British science fiction series exploring the dark consequences of new technologies, is one of the terms that is most associated with the web search query ‘China’s social credit system.’

Black Mirror is a highly popular series on Netflix, of which one 2016 episode called ‘Nosedive’ revolved around a dystopian society where people are judged by a numeric rating given to them by their interactions with other people, affecting their opportunities in life. This episode is often connected to China’s SCS by Western blogs or news sites.

In the Black Mirror episode ‘Nosedive’, people’s position on the social ladder is determined by other people ranking them.

The Black Mirror association with ‘social credit’ does not only come up on Google Trends. On Twitter, for example, some of the hashtags most related to the term also includes “#blackmirror.”

In contrast to the English term, with 160 million results, the Chinese term for the social credit system (社会信用体系) comes up with only 19,2 million total search results on Google. Google Trends also shows a rather minimal interest in the Chinese term compared to its English equivalent.

Although that result is somewhat flawed (the Google search engine is blocked in mainland China), Baidu, one of China’s most popular search engines, also gives a comparatively small total of 7,7 million results for the same Chinese web search query.

All in all, there are clear indications that the attention for the Chinese Social Credit System in the international English-language online media environment is much bigger than that within China.

While the Social Credit System (SCS) is being mentioned on Twitter almost every five to ten minutes at time of writing, it is only being discussed on Weibo with intervals of minimally one or two hours by posts that are barely getting likes or comments.2

This is especially noteworthy when considering that Sina Weibo has around 100 million more monthly active users (±430 million) than Twitter has (±326 million).

So what does this all mean? How come that there is so much appetite for this topic outside of China, while inside the PRC, where the ‘system’ is well underway, there is a lesser public interest in its development?

 

What Actually is the Social Credit System?

 

In the book Social Credit Law: Principles, Rules and Cases, author Luo Peixin explains Social Credit as follows:

Social Credit is a management system that takes big data as its basis, is supported by technological capacities, and is backed by law [legal provisions]; it is an important modern method to forward the country’s governance systems and management capabilities” (3).

Rather than one system or database, the Social Credit System is an overall policy or ideology, a mechanism of punishments and rewards, that is allegedly “meant to improve the integrity and trust level of the whole society” (creditchina.gov.cn).

In 2014, the Chinese government announced its first plans on the construction of a nationwide Social Credit System to be rolled out by 2020. For now, there is not one system in place, but rather a collection of different implementations and experiments across various regions and cities across China.

What they all have in common, though, is that individuals, corporations, or agencies are being assessed based on their ‘trustworthiness’ (Kostka 2018, 1).

In Shaanxi’s Ankan city, blacklisted trust ‘offenders’ are being publicly displayed on a local court’s LED screens this month (via http://jszx.court.gov.cn).

The past summer has seen some important developments in the realization of a national Social Credit System. In the Chinese state media article “The Credit Society is Coming, Are You Ready for It?” [“信用社会来临,你准备好了吗”], People’s Daily notes that new Social Credit terms such as “blacklists” (黑名单) will become more ubiquitous in daily life from now on.

Earlier this year, the first names on the ‘lose trust list’ (失信人名单) – meaning those who have failed in complying with their public commitments or court orders – were reported to the Chinese railway and aviation departments by the China Securities Regulatory Commission (CSRC) to block these people from traveling.

At the beginning of 2018, twelve cities have been announced as successfully laying out the foundations of a Social Credit management system.3

Other Chinese cities are frequently added to the ‘credit cities’ list. Dalian, for example, is one of the cities that is highlighted by Chinese media this month for “steadily advancing” its Social Credit System implementation. The city has introduced an automated administrative process at its Public Resources Trading Center, in which people who are found to have bad credit will automatically be refused the handling of business.

It is just one among dozens of examples of how various cities and regions in China are experimenting with Social Credit and both punitive and rewarding measures.

Besides the SCS initiatives being implemented by local governments, commercial companies are also participating in making China a more credit-based society. Users who opt in to Alibaba’s Sesame Credit loyalty program system, for example, can enjoy many benefits if they have a good credit score (650+), such as borrowing books from the local library for free, or using share bikes without deposit (more on Sesame Credit and its perks here).

According to Weibo user ‘Lawyer Ju’, the broad credit system “covers both economic credit systems and social integrity systems,” within which the blacklist system is getting “more and more important”, adding that “the joint structure of ‘lose trust in one place, and there’s no place to go’ [一处失信、处处受限] will soon be here.”

 

Weibo Focus: No Bad Deed Should Go Unpunished

 

Lawyer Ju is not the only Weibo user who seems rather optimistic and happy about the implementation of a system that governs society based on trust.

Although major discussions on the actual ‘Social Credit System’ – using that exact term (社会信用体系) – are practically non-existent on Weibo, there are other examples of trending topics linked to the system that have gone viral lately.

One noteworthy example is the topic of two ‘Train Tyrants‘ that went trending on Chinese social media since August of this year.

The two train bullies that went viral the past months.

It all started with the “Highspeed Train Tyrant” (高铁霸座男) in September. It is a nickname that was given to a man who refused to give up the seat he took from another passenger on the G334 express train to Beijing in late August, and whose bizarre and rude behavior was caught on video.

The other train bully that went viral in September, is a woman from Hunan who was dubbed ‘High-Speed Train Tyrant Woman’ (高铁霸座女) by Weibo netizens.

She had taken a seat assigned to another passenger while riding the train from Yongzhou to Shenzhen. A video (YouTube link here) shows how the woman makes a scene when the train conductor tells her she is in the wrong seat; she refuses to get up, raises her voice, talks rudely to the conductor, and simply claims she has bought a ticket and will not change to another seat until she has reached her final destination.

The story of this female ‘train tyrant’ became trending on Weibo with over 500 million views.

With more than 600 million combined views on the stories of the highspeed ‘Train Tyrants’, making them one of the bigger news stories of the year, the unruly behavior of passengers on Chinese public transport system made headlines. When news came out that both ‘bullies’ were fined and blacklisted by the Chinese railways (banning them from boarding trains for 180 days, see this article by Jeremy Daum for more on the legal aspects), many commenters applauded the system – although some deemed it not punitive enough (“180 days and a 200 yuan [$28] fine is nothing!“).

Although this case concerned a Railway-specific blacklist, many people commented that this blacklisting system should also be applied to people disturbing the order in hospitals, for example, and that it should be linked with the nationwide Social Credit System.

Moreover, many deemed that the Social Credit System should be even more punitive to people disturbing the public order, saying they “only had themselves to blame” (“咎由自取”), and it is a mere matter of “how karma works.”

 

Twitter Focus: China’s Scary Social Credit System

 

Meanwhile, on Twitter, a very different Social Credit story is going viral. A two-minute short video published by the Economist on October 26 titled “How Does China’s Social Credit System Work?” has more than 275,000 views on Twitter alone at time of writing (Update 23.00 China time: Economist has removed the video within hours after this article was posted).

Accompanied by suspenseful music, the video starts by captioning that by 2020, “the Chinese government will give all 1.4bn of its citizens a personal score based on how they behave.”

It further alleges that the ‘system’ will “track people’s activities on the Internet,” and that “what they buy, view, and say online will all be analysed,” followed by the claim that “this data will then be evaluated and distilled into a single number according to rules set by the government.”

Still from the Economist video.

The Economist video then focuses on surveillance cameras “that track people’s behavior in public”, suggesting that someone’s “score” could be lowered by crossing a red light, and that 12 million people have already been “punished for having a low score” through domestic travel bans.

Among thousands of reactions on the video, many compared China to an “Orwellian surveillance state” or a “Black Mirror episode.”

This recent Economist video is but one of dozens of examples of international media outlets describing China’s Social Credit System within a certain framework, mainly linking it to terms such as ‘punishment,’ ‘surveillance,’ and ‘individual scores.’

Many of these news stories suggest that every Chinese citizen will be assigned a ‘score’, or that people’s mere way behaving in public will be able to lower that ‘score’, resulting in ‘punishment’ (FYI: there is no indication that there will be one ‘score’ for citizens in a nationwide SCS, also see this article).

These stories are often grossly conflating the (optional) commercial credit systems, such as Sesame Credit, with national government policies and local experiments. (For more about this, also check this article).

 

Dramatically Different Approaches

 

By just comparing the previously mentioned examples of the Train Tyrant viral story in China, and the Economist viral video, one can get a glimpse of the great gap in (social) media approaches of the Social Credit System in China and in Western media.4

“Creepy”, “Chilling”, “Sci-fi” – some of the words used in Western media headlines to frame the SCS.

In the international media headlines, powerful emotional words like ‘chilling’, ‘creepy’, or ‘dystopian’ are often used. Perhaps not coincidentally, marketers since long know that readers react more strongly to ‘alert words’ that make us feel anxious, such as ‘afraid’, ‘scare’, ‘risk’, and ‘alarm’ – which are all great words to get more engagement with social media users, and thus will result in more clicks.

As ‘sexy’ as the SCS might seem in Western media, as ‘dry’ it can seem in the Chinese media context, where the most powerful words used in headlines are terms as ‘trust’, ‘harmony’ or ‘blacklist’, and where there are no dramatic images; occasionally there is a featured photo of officials having a meeting (to see more on how state media propagates the SCS through cartoons, click here).

A typical SCS-focused article in Chinese media.

This difference in the framing of SCS between Western publications and Chinese articles can also be seen in the specific words used in SCS-focused news stories.

The word clouds below show the most used words in three typical SCS articles from Western mainstream media (Independent, Guardian, and ABC), and three typical English-language Chinese state media articles on SCS (namely Global Times, Xinhua, and China Daily ).

Most common words in news articles discussing the social credit system in Western media (left) and English-language Chinese media (right). (By What’s on Weibo via wordart).

While there are many words overlapping between the two examples, the most-used words in these Western media sources (left) are words as ‘system’, ‘list’, ‘citizen’, ‘behaviour’, ‘score’, and ‘government’, whereas the Chinese state media sources (right) more commonly use words as ‘business’, ‘law’, ‘market’, and ‘build.’

Doing the same experiment with Chinese-language state media articles on the SCS (Sina News, People’s Daily, and Guangming Daily) shows that ‘trust’ or ‘credit’ (信用) and ‘building’ (建设) are among the most-used words, with terms such as ‘enjoy together’, ‘cooperate’, or ‘unite’ frequently popping up.

The result of the most common words used in three state media articles on SCS (Whatsonweibo via Picdata).

The different public attitude towards the SCS implementation in China versus the Western media discourse on the issue, is also illustrated in a recent study by Genia Kostka (2018), that investigates Chinese citizens’ attitudes towards social credit systems. Rather than thinking of it as a ‘creepy’ or ‘dystopian’ system, it showed that SCSs actually have very high levels of approval across the respondent groups in the study (her work can be viewed here).

 

Social Credit Accounts without Followers

 

Ever since the 2014 plans of China’s Social Credit implementation were announced, Chinese social media has seen dozens of regional, urban, district-based ‘Social Credit’ accounts pop up on Weibo and WeChat to inform netizens of local developments.

The online presence of these local social credit programmes signals that Weibo and Wechat may have hundreds of these accounts in the future informing citizens/netizens of new measures and guidelines.

However, the fanbase numbers of these accounts, again, reflect that there does not seem to be that much interest for the nascent SCS implementations.

A brief overview of some of these Weibo accounts:

* Credit Suzhou @苏州工业园区信用平台
Followers: 391
First post on record: September 29, 2015

* Liaoning Credit @信用辽宁
Followers at time of writing: 764
First post on record: August 1, 2012

* Wuhu Credit
@信用芜湖
Followers at time of writing: 14
First post on record: August 22, 2016

* Beijing City Social Credit Building Promotional Association @北京市社会公信建设促进会
Followers at time of writing: 14913
First post on record: September 17, 2014

* China Trustworthy Guangzhou @中国诚信广州
Followers at time of writing: 383
First post on record: June 20, 2012

* Honest Suqian @诚信宿迁
Followers at time of writing: 21
First post on record: September 9, 2014

With more than 24,000 followers, the Weibo account of commercial credit system Sesame Credit (@芝麻信用) is much more popular than the government-related management programmes.

Perhaps the topic of SCS, for many Chinese, is lacking the ‘Black Mirror’ appeal it has for many Western consumers of news. Perhaps ‘harmony’ and ‘trust’ are not as click-worthy as ‘creepy’ and ‘dystopian’?

On Weibo, Lawyer Ju is confident in the future of SCS in China: “Whether it’s from a social, corporate, or individual perspective,” he writes: “‘trust’ is now everywhere; it’s become a necessary ‘virtual asset.’ The gradual improvement of the construction of a legal credit system is the fundamental policy in order to regulate the market economy.”

Although his message is sound and clear, it is perhaps also somewhat boring and dry: it has not received any likes or shares to date. Meanwhile, on Twitter, the Economist‘s suspenseful video on China’s grim SCS future has received more than 280,000 views, and counting. “Oh my god!”, one popular reply to the video says: “This is just like that Black Mirror episode!”

(Update 23.00 China time: Economist has removed the video within hours after this article was posted).

By Manya Koetse

1 This article talks about ‘international’ or ‘Western’ media to show a clear difference from Chinese media. Although the term can be understood in many ways, we mean it here to address mainstream English-language (news) sources of media outlets from mainly the US, Europe, and Australia.

2 Please note that there is currently no reason to assume that discussions of this specific topic are being censored: censorship scanning sites such as Free Weibo show no signs that posts using the term are specifically targeted, and state media and local governments are actually trying to start up discussions on this topic, as I will briefly touch upon later on in this article.

3 Namely Hangzhou, Nanjing, Xiamen, Chengdu, Suzhou, Suqian, Huizhou, Wenzhou, Weihai, Weifang, Yiwu, and Rongcheng.

4 Note that these are just small examples within a big and complicated discourse that has more sides to it than this article allows to zoom in on.

References

Kostka, Genia. 2018. “China’s Social Credit Systems and Public Opinion: Explaining High Levels of Approval” SSRN, July 23. Available at https://ssrn.com/abstract=3215138 or http://dx.doi.org/10.2139/ssrn.3215138 [29.10.18].

Luo Peixin 罗培新. 2018. Social Credit Law: Principles, Rules and Cases [社会信用法:原理、规则、案例]. Beijing: Peking University Press.

People’s Daily. 2018. “Observing the Social Credit System: The Credit Society is Coming, Are You Ready for It? [观察社会信用体系:信用社会来临,你准备好了吗].” Xinhua June 4. Available online at http://www.xinhuanet.com/2018-06/04/c_1122931164.htm [29.10.18].


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What’s on Weibo provides social, cultural & historical insights into an ever-changing China. What’s on Weibo sheds light on China’s digital media landscape and brings the story behind the hashtag. This independent news site is managed by sinologist Manya Koetse. Contact info@whatsonweibo.com. ©2014-2018

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