Shanghai Disney’s Crystal Castle Sold for RMB 1.8 Million

Who’d spend RMB 1.8 million on a small crystal Disney castle? For most Weibo commenters, it’s just a castle in the air.

Almost three years after Shanghai Disney first opened its doors, its sparkling ‘enchanted storybook’ crystal castle has now been sold for RMB 1.8 million ($276.500).

The minitiature bling bling castle has been an eyecatcher and a much-photographed object at the Disney resort.

Today, the hashtag “1.8 Million Shanghai Disney Crystal Castle Sold” (#迪士尼180万水晶城堡被买走#) went trending on Sina Weibo with some 180 million views, with many people wondering what kind of person would spend so much money on a decorative crystal castle.

According to a Weibo user, the castle was bought by a “tuhao” (土豪), Chinese slang for a “dirty rich” or extravagantly wealthy person (more info).

“Even if was RMB 180 [$27], I still wouldn’t be able to afford it,” a popular comment said.

“I went there just some days ago and was joking about whether someone would actually ever buy it – now it’s sold!”

“I’m happy I was still able to see it [before it was sold],” many commenters write, with hundreds of people sharing their own photos of the little castle. In 2017 alone, the park attracted 11 million visitors.

For the same price of the small crystal castle, the buyer could have visited the park 3706 times during high season (a peak season entrance ticket is priced at RMB 499/$75).

The display where the crystal palace was shined now shows a bronze statue of Frozen.

By Manya Koetse

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