China Arts & Entertainment
Looking Back on the 2024 CMG Spring Festival Gala: Highs, Lows, and Noteworthy Moments
Reflecting on the highs and lows of this year’s China Media Group Spring Festival Gala, the world’s most-watched television program.
Published
12 months agoon
PREMIUM CONTENT
The biggest media spectacle of the Chinese New Year is the annual CMG Spring Festival Gala. The entire week, this four-hour extravaganza featuring forty-six performances has dominated social media conversations.
The 42nd edition of The CMG Spring Festival Gala was broadcasted on February 9th, celebrating the start of the Dragon Year. This year, the show reportedly attracted 679 million viewers.
The annual Spring Festival Gala by the state-run China Media Group (CMG) has become an integral part of the Lunar New Year celebrations for Chinese people since its debut in 1983. As the world’s most-watched live-broadcasted entertainment program, the Gala is now aired across dozens of channels, both in China and abroad, both on television and online.
China’s Spring Festival Gala (中国中央电视台春节联欢晚会) is commonly abbreviated to Chūnwǎn (春晚) in Chinese. Over the past week, the Chūnwǎn became a much-discussed topic on Chinese social media and dominated all trending lists during the Chinese New Year’s Eve.
The Gala, which lasts a total of four hours, shows the very best of China’s mainstream entertainment and Party propaganda and is a mix of culture, commerce, and politics. Through music, dance, art, and comedy, the event serves as a significant platform for the Party to disseminate official ideology. It is also a chance to present the nation’s top performers while showcasing digital innovations.
A “No-Covid”, Traditional Gala
The phrase “There will never be a worse, just worse than last year [中央春晚,没有最烂,只有更烂]” has become a well-known saying among viewers about the Chūnwǎn, as complaining about the show is very much part of the tradition. However, was this year really worse than last year? Not at all.
This 2024 edition was directed by Yu Lei (于蕾), who also directed the 2023 Gala. The 45-year-old female director previously also served as the general scriptwriter and overall designer for the Gala.
Not only was the director the same as last year, but the five main hosts were also exactly the same. They include Ren Luyu (任鲁豫, 1978), the TV host from Henan who has now become one of the most familiar faces on the show; Sa Beining, also known as Benny Sa (撒贝宁, 1976), who is famous for his CCTV work and for hosting the Gala regularly over the past twelve years; Nëghmet Raxman (尼格买提, 1983), a Chinese television host of Uyghur heritage who has hosted the Gala seven times since 2015; Long Yang (龙洋, 1989), a CCTV host from Hunan who presented the Gala for the third time this year; and Ma Fanshu 马凡舒 (1993), who was the youngest and newest host during the 2022 Gala and has been presenting it since.
The choice of director and presenters suggests that continuity and consistency were important for this year’s Chūnwǎn. Although the Gala’s format is always more or less the same, including songs, dances, cross-talk, sketches, traditional opera, martial arts, magic, etc., this year’s Gala stood out for sticking to tradition.
Over the past few years during the pandemic, several elements of the show were altered to adapt to the new situation. From 2021 to 2023, the show was only broadcast from the Beijing Studio and focused less on big spectacular scenes. Since 2020, the battle against Covid has also been a theme in the show. In 2020, the Gala included a segment that was broadcast live from a Wuhan hospital to show how medical staff were spending their Lunar New Year taking care of Covid patients. That was the first time since 1983 for the Gala to include a segment that was not meticulously rehearsed.
From 2021 to 2023, the nation’s battle against Covid was also a theme in songs and other segments, reflecting on the daily lives of ordinary people. In 2021, for example, Jackie Chan sang “Tomorrow Will Be Better” (明天会更好), which addressed the epidemic situation and honored all who joined in the fight against the virus.
However, the theme of Covid played no role at all anymore in this year’s Chūnwǎn, which focused entirely on celebrating the Year of the Dragon, the home, and the nation (龙行龘龘,欣欣家国). Similar to the pre-2020 Gala, this 42nd edition was broadcast not only from the Beijing venue but also included performances in four other locations: Shenyang, Changsha, Xi’an, and Kashgar. Continuity was also seen in the 46 acts of the night, as many familiar faces, such as Sun Nan (孙楠) and Han Hong (韩红), performed during the night.
Highlights of the 2024 Gala
● The xiangsheng (相声) act “Director’s Worries” (“导演的心事”) was the most-watched act of the entire show according to the viewership ratings – this also relates to the time of the broadcasting. Xiangsheng is a traditional Chinese comedic performance that involves a dialogue between two performers, using rich language and many puns. This act was performed by comedians Jin Fei (金霏) and Chen Xi (陈曦). They were also joined by others, turning it into a “group xiangsheng” (群口相声) that humorously portrayed the mental strains faced by Chinese young people and served as a source for parodies and memes on social media.
● The Song “Dragon” (龙), performed by famous pop singers Zhang Jie aka Jason Zhang (张杰) and Sun Nan (孙楠) was particularly popular this Gala. The song encompassed the main theme of the Dragon Year, as they sang about how a dragon lies in every Chinese person, representing the spirit and strength of the Chinese nation over the past five thousand years. This song integrated popular entertainment with the essence of the Chinese New Year, cultural heritage, and national pride, making it the perfect anthem for the Spring Festival Gala. One Weibo post by Zhang Jie about his performance received nearly 167,000 comments and over 176,000 shares.
● The performance of “Koi Carp” (锦鲤) featuring lead dancer Hua Xiaoyi (华宵一) and the Beijing Dance Academy (北京舞蹈学院) was another standout moment of the Gala. The ‘painting’ dance “Only This Green” (只此青绿) stole the spotlight in 2022, while the ’embroidery’ dance “Splendid” (锦绣) was one of the highlights of the show in 2023. Continuing the tradition of presenting top-notch, artistic dance that merges tradition with technology, the Koi Carp dance had a similar charm, with dancers suspended on spring ropes performing an exquisite aerial dance that made them look like graceful fish underwater.
● The creative act “Start Something New” (别开生面) directed by the renowned filmmaker Zhang Yimou (张艺谋) was a highlight in the show for its originality. The act, which combined cooking, dancing, and singing, presented various Lunar New Year customs and food cultures from different regions in China. Besides directing films, Zhang Yimou also has a lot of experience as a creative director of major shows, including the 2008 Summer Olympics opening ceremony, the 2022 Winter Olympics opening ceremony, and the outdoor night show Impression Sanjie Liu.
● The Xi’an special segment “Poem for the Landscape of Chang’an” (山河诗长安) performed by Zhang Ruoyun (张若昀), Tang Shiyi (唐诗逸), Zhu Tiexiong (朱铁雄) PACT (派克特), Yang Li (杨力) and conductor Sun Yifan (孙一凡), was among the most spectacular ones of the night. This was an ode to Xi’an and Chinese poet of the Tang Dynasty, Li Bai. Filled with lion and dragon performances, opera, rap, dance, and specially arranged music by the Xi’an Symphony Orchestra, the segment included a virtual version of Li Bai joining the spectacle. On social media, netizens praised the performance and posted many gifs of the Chinese actor Zhang Ruoyun together with the virtual version of the classical poet Li Bai.
The ‘Lows’ of the 2024 Gala
● The various xiaopin (小品, skits) were not very well-received. Over the past few years, the Gala’s dance and song performances have actually become among the most beloved acts – far more popular than the xiaopin, which did not get much positive feedback this year at all. Some people said they just “didn’t get” the humor or that the sketches were just not entertaining enough.
● The song “Unforgettable Night” (难忘今宵) was the least viewed part of the show according to viewership ratings, and it marked a departure from tradition in a significant way. Since the 1980s, the final song of the Spring Festival Gala has always been “Unforgettable Night,” sung by Li Guyi (李谷一). Li Guyi rose to fame with the song “Homeland Love” (乡恋) during China’s Reform and Opening Up era, and her songs evoke nostalgia for many viewers. She made her first appearance at the Gala in 1983 and became the most frequent performer at the event. Due to her recovery from Covid in the hospital, she was unable to perform at last year’s Chūnwǎn, and her absence from this year’s show was not only a significant disappointment for many but was also seen as the end of an era. Additionally, many people commented that they did not appreciate the new interpretation of the traditional song.
● The PLA song “Decisive Victory” (决胜) drew attention from Taiwanese media outlets, highlighting it as a controversial moment of the Gala. The performance of this military song, delivered by artists from the PLA Cultural and Artistic Center, featured soldiers clad in combat gear marching and dancing on stage, while the backdrop displayed images of rockets, tanks, and other war-like scenes. Taiwanese media framed the song within the context of mainland China’s military threats against Taiwan. Some Weibo commentators also interpreted the performance in this light, particularly noting the sequence where singers from Taiwan and mainland China first sang the song “Etiquette” (礼序) together just before the People’s Liberation Army performed the military song. This was seen as a statement of “diplomacy comes before violence” (“先礼后兵”).
The Noteworthy
● The magic show “Guarding the New Year Together” (守岁共此时) performed by Liu Qian (刘谦) created quite a buzz. During a card trick involving the audience and Gala host Nëghmet Raxman, it seemed like Raxman’s cards didn’t match as intended. Although everyone was supposed to have matching cards, Raxman’s expression revealed that his two cards did not match. This led to much banter online, and Nëghmet Raxman – and his nervous expression – became a trending topic.
● The song “Climbing Spring Mountain” (上春山) performed by Wei Chen (魏晨), Wei Daxun (魏大勋), and Bai Jingting (白敬亭) became one of the most discussed acts in the week following the Gala after a rehearsal video was posted online and netizens noticed inconsistencies in the singers’ attire and positions on stage. It was rumored that Bai Jingting may have intentionally vied for a more prominent position to attract more attention on stage, resulting in choreographic asymmetry and some apparent confusion during the song. One important reason why the main rehearsal video triggered controversy is because a tape of the official rehearsal always runs concurrently with the live broadcast, allowing producers to seamlessly switch to the taped version in the event of a problem or disruption without TV audiences noticing. But because Bai changed his outfit, wearing black while the others wore white, and because he did not give up his main spot during the performance, it might have been impossible for producers to switch to a rehearsed version of the song (even though the lip-syncing during the performance was completely out of sync).
● The song “A Friend Like You” (像你这样的朋友) attracted a lot of attention on Weibo and beyond this week as it was performed by the so-called “0713 Super Boys,” including Wang Zhengliang (王铮亮), Chen Chusheng (陈楚生), Allen Su (苏醒), Zhang Yuan (张远), Lu Hu (陆虎), and Wang Yuexin (王栎鑫). In 2022, these once nearly ‘forgotten’ singers made a remarkable comeback through the reality TV hits Welcome to the Mushroom House (欢迎来到蘑菇屋) and Go for Happiness (快乐再出发). They initially gained fame in 2007 after participating in the singing contest Super Boy but gradually faded into obscurity in the years following their initial success. Their gala performance marks their ultimate comeback.
● “Belle” (美人) from the French musical Notre Dame de Paris was performed at the Gala in French by various French and Chinese performers, including Angelo Del Vecchio and Liao Changyong. “Who would have ever expected for Notre Dame de Paris to be performed at the Chūnwǎn in French?” one commenter wrote. The Gala provided some subtitles during the song to convey the general idea of the song. Although the Gala usually incorporates an international element, this was the first time for a song to be fully sung in French. The song was presented in the context of China and France celebrating their 60th anniversary of diplomatic relations this year.
● Dilraba Dilmurat (丽热巴) in “Dances of Xinjiang” (舞乐新疆) was praised by commenters as the most beautiful performer of the night. The Chinese actress of Uyghur ethnicity showcased her dancing skills during the Kashgar segment of the evening. Not only was her performance notable for its beauty and grace, but it also garnered attention online due to a video recorded by an audience member showing Dilmurat slipping and falling on her bum during the show, after which she promptly got up and continued. After all, the show must go on!
Watch the full performance on Youtube here
Want to know more about the previous editions of the Spring Festival Gala? Also check out our articles below:
– 2023: Behind the Short Feature Film of the Spring Festival Gala
– 2023: Top 5: The Highlights of China’s 2023 CGM Spring Festival Gala
– 2023: Watching ‘Chunwan’: Liveblog CMG Spring Festival Gala
– 2022: Chunwan 2022: The CMG Spring Festival Gala Liveblog by What’s on Weibo
– 2021: Spring Festival Gala Draws Criticism for Gendered Jokes
– 2021: The Chunwan Liveblog: Watching the 2021 CMG Spring Festival Gala
– 2020: CCTV New Year’s Gala 2020
– 2019: The CCTV Spring Festival Gala 2019 Live Blog
– 2018: About the CCTV Spring Festival Gala’s ‘Racist’ Africa Comedy Sketch
– 2018: CCTV Spring Festival Gala 2018 (Live Blog)
– 2017: The Best and the Worst of CCTV New Year’s Gala 2017
– 2017: CCTV New Year’s Gala 2017 Live Blog
– 2016: CCTV’s New Year’s Gala 2016 Liveblog
By Manya Koetse
With contributions by Miranda Barnes
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Manya is the founder and editor-in-chief of What's on Weibo, offering independent analysis of social trends, online media, and digital culture in China for over a decade. Subscribe to gain access to content, including the Weibo Watch newsletter, which provides deeper insights into the China trends that matter. More about Manya at manyakoetse.com or follow on X.
China ACG Culture
“Black Myth: Wukong”: From Gaming Screens to the CMG Spring Festival Gala?
Published
4 days agoon
January 21, 2025FROM THE WEIBO WATCH PREMIUM NEWSLETTER
Is Chinese game sensation ‘Black Myth Wukong’ making a jump from gaming screens to the CMG Spring Festival Gala? There’s already some online excitement over a potential performance at the biggest liveshow of the year.
The countdown to the most-watched show of the year has begun. On January 29, the Year of the Snake will be celebrated across China, and as always, the CMG Spring Festival Gala, broadcast on CCTV1, will air on the night leading up to midnight on January 28.
Rehearsals for the show began last week, sparking rumors and discussions about the must-watch performances this year. Soon, the hashtag “Black Myth: Wukong – From New Year’s Gala to Spring Festival Gala” (#黑神话悟空从跨晚到春晚#) became a topic of discussion on Weibo, following rumors that the Gala will feature a performance based on the hugely popular game Black Myth: Wukong.
Three weeks ago, a 16-minute-long Black Myth: Wukong performance already was a major highlight of Bilibili’s 2024 New Year’s Gala (B站跨年晚会). The show featured stunning visuals from the game, anime-inspired elements, special effects, spectacular stage design, and live song-and-dance performances. It was such a hit that many viewers said it brought them to tears. You can watch that show on YouTube here.
While it’s unlikely that the entire 16-minute performance will be included in the Spring Festival Gala (it’s a long 4-hour show but maintains a very fast pace), it seems highly possible that a highlight segment of the performance could make its way to the show.
Recently, Black Myth: Wukong was crowned 2024’s Game of the Year at the Steam Awards. The game is nothing short of a sensation. Officially released on August 20, 2024, it topped the international gaming platform Steam’s “Most Played” list within hours of its launch. Developed by Game Science, a studio founded by former Tencent employees, Black Myth: Wukong draws inspiration from the classic Chinese novel Journey to the West. This legendary tale of heroes and demons follows the supernatural monkey Sun Wukong as he accompanies the Tang Dynasty monk Xuanzang on a pilgrimage to India to retrieve Buddhist scriptures. The game, however, focuses on Sun Wukong’s story after this iconic journey.
The success of Black Myth: Wukong cannot be overstated—I’ve also not seen a Chinese video game be this hugely popular on social media over the past decade. Beyond being a blockbuster game it is now widely regarded as an impactful Chinese pop cultural export that showcases Chinese culture, history, and traditions. Its massive success has made anything associated with it go viral—for example, a merchandise collaboration with Luckin Coffee sold out instantly.
If Black Myth: Wukong does indeed become part of the Spring Festival Gala, it will likely be one of the most talked-about and celebrated segments of the show. If it does not come on, which we would be a shame, we can still see a Black Myth performance at the pre-recorded Fujian Spring Festival Gala, which will air on January 29.
Lastly, if you’re not into video games and not that interested in watching the show, I still highly recommend that you check out the game’s music. You can find it on Spotify (link to album). It will also give you a sense of the unique beauty of Black Myth: Wukong that you might appreciate—I certainly do.
By Manya Koetse
(follow on X, LinkedIn, or Instagram)
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Chinese Movies
Why Chinese Hit Movie “Her Story” is ‘Good Stuff’: Stirring Controversy and Celebrating Female Perspectives
China’s end-of-year movie hit, Her Story, is sparking debates and highlighting the rising influence of Chinese female directors.
Published
2 months agoon
December 7, 2024The Chinese comedy-drama Her Story (好东西, literally “Good Stuff”), directed by Shao Yihui (邵艺辉), has been gaining attention and sparking discussions on Weibo since its late November release in mainland China.
The film features an all-star cast including Song Jia (宋佳), Zhong Chuxi (钟楚曦), Zeng Mumei (曾慕梅), Zhao Youting (赵又廷), and Zhang Yu (章宇). It tells a quirky yet heartfelt story about two women: Wang Tiemei (王铁梅), a self-reliant single mom juggling life and work, and Xiao Ye (小叶), a free-spirited young woman navigating her chaotic relationships.
Their friendship begins when Xiao Ye starts babysitting Tiemei’s nine-year-old daughter, Wang Moli (王茉莉). Xiao Ye introduces her drummer friend, Xiao Ma (小马), to teach Moli how to play the drums, but Xiao Ma’s presence stirs jealousy in Tiemei’s unemployed ex-husband, who schemes to regain his place in the family. Blending humor with poignant insights, the film explores themes of imperfect love, friendship, and the messy process of rebuilding lives.
The film also addresses a range of hot societal issues through dialogues woven into everyday interactions, touching on topics like menstruation stigma, sexual consent, feminism, and how family dynamics can impact personal development.
In just eight days, Her Story surpassed 300 million RMB ($41 million) at the Chinese box office (#好东西票房破3亿#). Two days later, on December 2, it exceeded 400 million RMB (#好东西票房破4亿#), and on December 7 news came out that it had surpassed the 500 million RMB ($68.7 million) mark at the box office.
The film also achieved an impressive 9.1/10 rating on Douban, a Chinese platform similar to IMDb, making it the highest-rated domestic film on Douban in 2024.
Notably, 65.4% of voters awarded it five stars, while only 0.5% gave it one star.
Conflicting Views: From Feminist Film to Chick Flick
Despite its huge success, it is almost unavoidable for a movie this big to come without controversy. The film sparked debate on Hupu (虎扑), a platform focused on sports and men’s lifestyle, where it received a lower score of 5/10. While 33.1% of users gave it five stars, 58.4% rated it one star, reflecting divided opinions.
Much of the criticism comes from male viewers who feel the film undermines men by portraying them in non-traditional ways and omitting proper names for male characters, such as referring to the ex-husband only as “the ex-husband” (前夫). On the other hand, many female viewers resonate with the film’s female-centered perspective, with one scene blending household sounds and Xiao Ye’s recordings praised as a standout cinematic moment of 2024.
Interestingly, not all women appreciated the film either. A Weibo user, identified as a female scriptwriter for two Chinese TV dramas, emphasized that most of the producers of the film are male. She accused the director of hypocrisy, claiming Shao accepts money and resources from privileged men to create films that encourage female audiences to look down on average men.
She wrote, “I hope that everyone who believes in the ‘ghg’ [girl help girl] myth and supports female idols will also congratulate the male producers who will earn a lot of money from the film.”
Zhou Liming (周黎明), one of China’s most influential film critics, noted two extreme perspectives in film reviews. Some critics label the film as a “boxer film” (拳师电影) or an “extreme feminist film.”
However, the film itself suggests otherwise, as reflected in Moli’s line, “I don’t want to box,” when her father tries to convince her to take up boxing. Some audiences interpreted the line as rejecting extreme feminist messages.
In China, the term “boxer” (拳师) is used to critique certain feminists. The second character in the word for feminists (“权” [quán] in 女权主义者) is pronounced the same as the first character in “boxer” (“拳” [quán] in 拳师). This term often mocks behaviors seen as overly aggressive or lacking nuance in feminist discourse, such as avoiding dialogue or oversimplifying social issues.
Some also dismissed the film as a “chick flick,” a casual term for romantic comedies, which Zhou argued unfairly minimizes its significance. He likened the film to Woody Allen’s Annie Hall, suggesting that, much like Allen’s work, Her Story transcends gender differences and reflects the cultural zeitgeist of its time.
Despite the controversy, the film has been praised by notable figures like actor Zhang Ruoyun (张若昀), who called it “super good, super awesome, and super cute” (“超级好、超级牛、超级可爱的东西”). Zhang described the movie as tackling absurd yet realistic issues from a female perspective with humor and depth.
The Increasing Influence of Female Directors in China
At the end of Her Story, Tiemei’s daughter, Moli, nervously prepares for her first drum performance. Despite her hesitation, she gathers her courage and steps on stage. This moment reminded some viewers of a similar scene in another female-directed film this year, YOLO (麻辣滚烫), where the protagonist gears up for a boxing match.
YOLO is a 2024 comedy-drama directed by Jia Ling (贾玲), starring Jia Ling and Lei Jiayin (雷佳音). A comedic adaptation of the Japanese film 100 Yen Love (2014), it tells the story of Du Leying (杜乐莹), a woman facing personal struggles who turns to boxing after meeting coach Hao Kun (昊坤). Through her journey, she finds a new direction in life after their breakup. Grossing USD 496 million worldwide, YOLO became the highest-grossing Chinese film of 2024.
These parallels between Her Story and YOLO highlight a broader trend: the growing prominence of female directors in Chinese cinema. Beyond the discussions of plot and central themes, Her Story reflects the increasing success and influence of women filmmakers in the industry.
In 2024, female directors have made a notable impact on Chinese cinema, with their films achieving both critical acclaim and box office success. Their works also spark conversations about the need for more diverse perspectives in the industry.
The Last Frenzy (末路狂花钱), directed by Wu Rina (乌日娜), premiered on May 1. This comedy follows Jia Youwei (贾有为), a man diagnosed with a terminal illness, who decides to sell his assets and live fully with his friends. Despite mixed reviews and a Douban score of 5.9, the film grossed over 700 million RMB ($96 million) by May 31, becoming a major box office hit.
Stand By Me (野孩子, literally “Wild Kids”), directed by Yin Ruoxin (殷若昕), premiered on September 13. Starring Wang Junkai (王俊凯), it tells the story of two neglected children, Ma Liang (马亮) and Xuan Xuan (轩轩), who form a makeshift family while facing life’s challenges. With a Douban rating of 6.7, the film grossed 241 million RMB by October 9.
Like A Rolling Stone (出走的决心, literally “The Determination to Leave”), directed by Yin Lichuan (尹丽川), premiered the same week as Stand By Me. Inspired by Su Min (苏敏), a 50-year-old woman who embarked on a solo road trip, the film explores themes of self-discovery and the struggles of neglected women. Featuring Yong Mei (咏梅), the film earned praise for its authenticity, achieving a Douban score of 8.8 and grossing over 123 million RMB.
To the Wonder (我的阿勒泰, literally “My Altay”), a film-like TV drama directed by Teng Congcong (滕丛丛), adapts Li Juan’s (李娟) memoir. Starring Ma Yili (马伊琍), it tells the story of Li Wenxiu (李文秀), a young woman finding her place in her hometown of Altay after setbacks in the big city. Known for its poetic storytelling and portrayal of ethnic harmony, the series has a Douban score of 8.9 from over 300,000 ratings, ranking among the top dramas of 2024.
“An Era Where Women Are Being Seen”
The growing influence of female directors has sparked discussions about how women’s perspectives are challenging traditional storytelling.
Some Weibo users compared a scene from Her Story, where Tiemei scolds a man for urinating roadside, to a similar moments in YOLO. In YOLO, Hao Kun’s attempt to urinate roadside is humorously interrupted by car headlights. Such scenes highlight how female directors reinterpret everyday behaviors, inviting audiences to question societal norms.
Her Story has already been released in several countries, including the United States, Australia, Germany, and the United Kingdom, with more international releases to follow.
The success of Her Story, the conversations it inspires, and its contribution to highlighting female perspectives in film reflect the evolving dynamics of contemporary cinema and the strengthening of female voices in traditionally male-dominated industries.
On Weibo, many view this as a positive development. One commenter wrote:
“Her Story [好东西/”Good Stuff”] is truly ‘good stuff.’ (..) At the start of this year, I watched YOLO, and at the end of this year, I watched Her Story. Suddenly, I feel very grateful to live in this era—the era where women are gradually being ‘seen.’ Both films hold very special meaning for me. It feels like everything has come together perfectly. I hope to see more outstanding works from female directors in the future, and I look forward to an era where there’s no gender opposition, only mutual equality.”
By Wendy Huang
Follow @whatsonweibo
Edited for clarity by Manya Koetse
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