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“What’s Modernisation?” – Chinese State Media Explain China’s ‘New Era’ With a Rap

No three-and-a-half-hour speech, but a three-and-a-half minute video explains China’s new strategies in this latest propaganda clip on social media.

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No three-and-a-half-hour speech, but a three-and-a-half minute video – Chinese state media explain China’s new strategies through catchy rap music and trendy graphics.

The much-anticipated 19th Party Congress opened last Wednesday in Beijing with Xi Jinping’s three-and-a-half-hour speech on “Thoughts on Socialism with Chinese Characteristics for a New Era” (新时代中国特色社会主义思想), which presented the Party’s new concepts, thoughts and strategies – with Xi himself at its core.

Shi-jiu-da (十九大, ‘big 19’) is the popular abbreviation for the 19th Congress of the Communist Party of China. This Plenum is held once every five years and is the highest level political meeting in the Chinese calendar. The meeting is also a big topic on Chinese social media; the Weibo hashtag for the ‘big 19’ event #十九大# was viewed over 3,6 billion times on Friday.

As with previous major political gatherings, speeches and rhetoric are not the only means by which the Party and state media seek to convey their message to the wider population. A video titled “What is modernization? Let us tell you in a rap!” (“现代化”是什么化?一段嘻哈告诉你!) is the latest in a series produced by state broadcaster CCTV. The video is being spread through social media.

The clip (click link or see embedded video below), that lays out the government’s stategies for China’s ‘new era’ through rap music with bright graphics, was widely distributed on Chinese social media this week by various media platforms and institutions, from the Economic Observer (@经济观察报) to the Ministry of Public Security.

The translation of the video’s full text* is as follows:

Let’s go!
This October in Beijing
…will all be arriving!
The time has come for 十九大(shi-jiu-da)
Listen out for the important voices
十九大 (shi-jiu-da) let’s say a little about it

There is a lot of information here
So, listen out carefully and I’ll speak slowly
In the past, China has always advanced courageously
As we have said before,
When difficult problems are solved then great things can be established!
Our nation is full of vigor and vitality!

Anti-corruption efforts are strong
Many tigers have been taken down
From rocket lift-offs to submarine exercises,
Technology is changing our lives
Haha, Haha, Haha,

As I’m going to show up next, we have plans going forward…

[Xi Jinping’s voice speaking:]

By the time we reach the middle period of this century, we will have built a modern socialist state which is rich and powerful, democratic, civilised, and harmonious. In this way, we will have realized the great rejuvenation of the Chinese people.

[Rap continues:]

But, building in accordance with the needs of modernization
What even is modernization?

Let me tell you:

[End of rap, start of explanation by lecturer:]

100 years ago, Sun Yat-sen set out a blueprint for modernization in ‘Strategy for Building a Nation’: build train tracks, repair the roads, construct large ports. At that time, this was still considered fantastical and unrealistic.

But today, train lines criss-cross the whole nation! They run N-S between Beijing-Guangdong-Shanghai, as well as across the well-trodden route of Lanzhou-Chengdu-Chongqing. The length of the journey on the bullet trains just keeps reducing!

Again, at the time the People’s Republic was founded, not even a tractor could be built! Thus, building a modern, industrial socialist nation became our aim.

In 1954, the first National People’s Congress was held.  This was the first time the aim of achieving the Four Modernizations was clearly referenced. In just the next few years, factory after factory was built, including those of Anshan Steel works and Changchun car manufacturers.
Our workers are powerful!

This was a song I would listen to when I was young, and hearing it I would know my dad would soon finish work for the day and so I would quickly pack away all my marbles. Entering the period of opening and reform, Deng Xiaoping named the Four Modernizations as the way to ‘Chinese Modernization’, as well as wanting to become a middle-income nation.

In the 1970s, when people married, the three major durable consumer goods were still watches, bicycles and sewing machines. In the 80s, this became fridges, color TVs, and washing machines, and by the 90s changed again into air conditioning, cameras, and camcorders.

[Xi Jinping’s voice:]

Now, information technologies such as the internet are changing with each passing day. This is leading a new revolution in society and bringing new dimensions into human lives.

[Presenter continues:]

A report from the 18th Party Congress, published on 8th November 2012, mentioned the ‘4 New Modernisations.’ This has led to the implementation of an innovation-driven development strategy. Over the last 5 years, the major technological developments we have made have accumulated further and further. The computing in the Sunway Taihu Light is the most advanced in the world.

The quantum satellite Mozi Hao is unparalleled. The Tiangong 2 satellite has been sent off smoothly. Each of these wondrous engineering projects is a feat of its own! What a country!

In 2013, General Secretary Xi Jinping then added one more modernization into the fold, that being to ‘continue to advance the nation’s governing system, and to modernize our governing capabilities.’

Modernisation as a whole is very impressive. Frankly speaking, only this modernization of the inner qualities of officials and organizations will enable them to govern the country and change the civilized norms.We don’t take a break from modernization!

[Rap continues:]

Yeah, now that we have become a middle-class society
We have reached the most important section of our reform agenda
What are the issues that affect the lives of the middle class?

At this stage in the development of Socialism with Chinese Characteristics,
People are heading in the direction of a better life
The Party must remember
This is a new beginning!

In what direction is the bullet train heading?
After 200 years, will the Chinese dream have been realized?
What expectations do Chinese families have for their future?
Will the 十九大 (shi-jiu-da) answer these questions for you?
Of course!

Both the design and the genre of the new clip show some resemblance to clips launched during the Belt and Road Summit earlier this year.

On Weibo, a platform that is heavily controlled during the 19th National Congress, the video was shared hundreds of times. Although discussions on the video are limited due to current restrictions, one surprised netizen just posted: “Can I actually comment on this?!”

By Alice Mingay

* Full Text:
Let’s go!
在十月里的北京
。。。。都到这里 (3-4)
十九大要来了
听听到重要的声音
十九大,说点嘛?

这里信息有点多
你听我慢慢说
过去砥砺奋进
也我们互相说过
难提解决大事办成
祖国朝气蓬勃
反腐力度很大
打掉的老虎很多
胖五升空,蛟龙下水
科技改变生活
哈哈,哈哈,哈哈
接下来,我们还有个目标

[习近平的声音:]
到本世纪中叶建成富强民主
文明和谐的社会主义现代化国家,
实现中华民族伟大复兴。
–中共中烟总书记、国家主席、中央军委主席习近平

建设现代化
那现代化是什么?
来,听我跟你说
百年前,孙中山在[建国方略]里描绘了现代化的蓝图
建铁路、修公路、建造水平大海港
这些的当时,还被认为是‘空想’
而如今,京广、京沪穿南北
兰渝铁路通蜀道
复兴号路途时间再修短

再说,新中国刚成立时
一台拖拉机都不能造
建成社会主义现代化工业国就是我们的目标

1954年,第一届全国人民代表大会
第一次明确提出要实现四个现代化
随后的几年里,鞍山无缝钢管厂、长春第一汽车制造厂一个厂接一个厂
咱们工人有力量

‘咱们工人有力量’
小时候一听到这首歌就知道爸爸要下班了,赶紧把玻璃球收起来
迈入改革开放新时期,邓小平把实现四个现代化的目标称为‘中国式的现代化’,也就是‘小康之家’。
70年代,人们结婚, ‘三大件’还是手表自行车缝纫机
80年代,冰箱、彩电、洗衣机
90年代变成空调、音像、录像机

现在以互联网为代表的信息技术日新月异
引领了社会生产新变革
创造了人类生活新空间

2012年11月8号的中共十八大报告提出了 ‘新四化’
实施创新驱动发展战略
这五年,祖国的科技发展硕果累累
超级计算机“神威-太湖之光”世界第一
量子卫星‘墨子号’世界独一无二
‘天宫二号’顺利发射
奇迹工程一个个,厉害了,我的国

2013年习近平总书记又给这新四化加了一化
不断推进国家治理体系和治理能力现代化

整个现代化,有点厉害了
说白了,就是国家机构官员素质的现代化是治理国家变得文明规范
建设现代化,我们不放假

Yeah, 如今全面建成小康社会
到最关键的议程
小康心内还是什么事关你我的生活
中国特色社会主义进行的发展阶段
人民群众向往的美好生活
党中要记得
这是一个新的起点
复兴号驶向哪儿?
两个一百年后,中国梦实现了吗?
对于祖国家庭未来,还有那些期待?
来过这十九大,还为你来解答?
必须的

Edited by Manya Koetse
Spotted a mistake or want to add something? Please let us know in comments below or email us.

©2017 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

Alice Mingay is a final year undergraduate Chinese Studies at the University of Oxford. She has spent over a year in Beijing and has a particular interest in Chinese Internet and Chinese Law. She is currently researching the development of China’s e-courts.

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China Digital

Key Players, Digital Trends & Deep Dives: China Internet Report 2021

SCMP just launched its latest China Internet Report. (And What’s on Weibo readers can get a 30% discount on the Pro Edition!)

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As China’s tech sector has been facing an ongoing crackdown by Beijing regulations, a lot has been changing in the country’s digital environment over the past year. The new China Internet Report 2021 by SCMP gives an overview of the latest trends and developments.

When it comes to China’s online landscape, nothing ever stays the same. Over the past year, political, economic, and social developments and measures have once again changed the Chinese digital environment.

Giving a comprehensive overview of the key leaders and major trends dominating the Chinese online field, South China Morning Post (SCMP) issued its fourth annual China Internet Report.

China’s internet population has now risen to 989 million – last year’s report indicated an internet population of 904 million. By now, there are 853 million mobile payment users, which indicates that over 86% of the entire mobile internet population uses mobile as a way to pay.

As China’s internet population is still growing, and new online startups are still popping up every day, there have been tightening regulations on multiple fronts.

As laid out in SCMP’s report, regulations mainly focus on the four areas of antitrust, finance, cybersecurity, and data privacy. Regulatory actions targeting the monopolistic behaviours of China’s biggest internet companies are still ongoing, and the new Data Security Law came into effect on September 1st of this year.

While Chinese tech companies are seeing increased scrutiny at home, they have also been facing intensifying geopolitical tensions between China and other countries. Over the past year, the various probes and shutdowns into Chinese companies by countries such as the US and India have meant a serious blow to the market share of Chinese apps.

Meanwhile, the SCMP report highlights the trend of various older and newer Chinese (e-commerce) apps “downplaying” their Chinese origins when entering foreign markets. Shein is a good example of this development, but other players including Zaful, Urbanic, and Cider are also experiencing more success outside of China while not explicitly marketing themselves as Chinese e-commerce apps.

Another noteworthy trend explained in the new report is how China’s shifting demographics are creating new niche segments to compete over. The COVID-19 crisis is partially a reason why China has seen an increase in senior internet users, with an increasing number of online products and content catering to the elderly.

China’s Ministry of Industry and Information Technology (MIIT) even issued special guidelines earlier this year for web pages and mobile apps to carry out so-called “elderly friendliness modifications.” Since this user group is still expected to see significant growth, the “silver economy” is an area that will only become more important in the years to come.

To check out all the main trends for 2021, China’s latest internet statistics, its top tech competitors, internet companies, and more, here’s a link to the free report.

The free report is 55 pages long and gives an overview of China’s latest internet numbers and players, covers the top cross-sector trends for 2021, including the tightening regulations and the bumpy road ahead for China’s tech IPOs.

The Pro Edition of China’s Internet Report 2021, also launched by SCMP, is 138 pages long and provides a deep-dive into ten relevant sectors – featuring insightful and useful analysis, data, and case studies relating to China’s e-commerce market, content & media, gaming, blockchain, fintech, online education, healthtech, smart cars, 5G, and Artificial Intelligence.

The China Internet Report Pro Edition is priced at US$400, but the team at SCMP has kindly reached out and made it possible for us to offer a special 30% discount to What’s on Weibo readers.

You’ll get the discount by using the discount code: WHATSONWEIBO30, or by clicking this link that will automatically include your discount code.

By Manya Koetse

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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China Insight

Goodbye 996? Weibo Discussions on Changes in Overtime Work Culture

Beijing made it clear that working overtime is illegal, but netizens are concerned about the realities of changing working schedules.

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Many people are tired of being forced to log long hours, but are also worried about how a national crackdown on ‘996’ working culture could impact their workload and income.

In late August of 2021, China’s Ministry of Human Resources & Social Security (人社部) and the Supreme People’s Court issued a joint clarification on the country’s legal standards of working hours and overtime pay.

Their message was clear: the practices of ‘996’ (working 9am-9pm, six days per week) and ‘007’ (working 24 hours seven days per week, referring to a flexible working system worse than 996) are illegal, and employers are obliged to obey the national working-time regime.

On Weibo, China’s state broadcaster CCTV published a 10-minute long video illustrating the 10 typical cases of overtime work laid out by the ministry and the top court. The moment was marked as the first time for the state-owned broadcaster to publicly comment on overtime work practices.

The Weibo post pointed out that “striving for success is not a shield companies can use to evade legal responsibilities,” and made it clear that employees have the right to “say no to forced overtime.”

The topics of overtime work and China’s 996 work culture generated many discussions on Weibo, with the hashtag “Ministry of Human Resources & Social Security and the Supreme Court Clarify 996 and 007 Are Illegal” (#人社部最高法明确996和007都违法#) generating over 420 million views on the social media platform.

 
“Without implementation and enforcement, the law is useless”
 

The current labor law in China bars employees from working more than 44 hours a week, and any overtime work must be paid.

Although the 996 practice is technically prohibited by law, many companies still enforce the hours informally.

Many employees revealed online that, although the 996 practice is legally prohibited, they were nevertheless being assigned job tasks that exceeded the prescribed working hours.

“Just finished work,” one Weibo user (@介也没嘛) posted with this picture, showing it’s nearing 11PM.

“I wonder if the workload will decrease after all. If it doesn’t change, it means people will now have to work voluntarily,” one Weibo user commented.

People also indicated that, since the start of the pandemic, remote work has become a new norm. Many companies have moved from office to working at home, making it harder to draw the line between regular working hours and overtime hours.

“What really matters is whether working from home includes overtime hours,” one Weibo user wrote. Many netizens complained that their companies wouldn’t explicitly stipulate a 996 schedule; instead, most of them disguise the overtime hours as ‘voluntary’ work.


Many commenters say it takes more comprehensive legislation and tougher law enforcement to really solve the issue of overtime work.

“These regulations are good, but they are basically impossible to implement. Even if they ban ‘996’ and ‘007’ there is no way to regulate the so-called ‘voluntary work,’” one Weibo user wrote.

Some people said that their companies have various performance assessments and that they feared that refusing to work more hours would make them lose their competitive advantage: “The burn-out (内卷 nèijuǎn, ‘involution’) is severe. It is too difficult for us. I have only one day off during the week and I’m so tired,” one person commented.

 
“We don’t need those who comfortably work 8 hours”
 

China’s 996 work culture has been championed by tech leaders and denounced by workers for years, and it has become an unwritten standard – not just in the tech sector but also in other industries.

While working long hours has been ingrained in Chinese workplace culture since the early days of the country’s internet boom, it later also started to represent ‘a road to success’ for Chinese tech entrepreneurs.

Many Chinese netizens blame Alibaba’s Jack Ma for praising the ‘996’ work system. In 2019, Ma called the 12-hour working day a “huge blessing,” causing much controversy online. During his talk at Kyiv International Economic Forum, Ma said: “(..) ‘996 is the spirit that I encourage Alibaba people to follow. If you want to have a bright future, (..) if you want to be successful, you have to work hard.”

On another occasion, the tech mogul reportedly said: “If you join Alibaba, you should get ready to work 12 hours a day, otherwise why do you come to Alibaba? We don’t need those who comfortably work 8 hours.”

Jack Ma, the co-founder of Alibaba Group described 996 as a ‘blessing’.

However, after the shocking death of one Chinese delivery man working for food delivery platform Ele.me and the widespread discussions about the ‘996 ICU’ project – which called on tech workers to add names and evidence of excessive hours to a ‘blacklist,’ – the 996 work culture has come under increased scrutiny.

Some people argue that the overtime culture is draining employees and creating an unhealthy work-life balance; others argue that they work for themselves and believe that putting in extra hours will eventually translate to individual success.

While economic growth has slowed down during the pandemic, most companies are persisting with long working hours because they are under pressure to achieve results.

According to an online survey conducted by an influential tech blogging account (@IT观察猿), more than one-third of participants claimed to have one day off per week, and more than one quarter claimed they didn’t have any weekend days off.

 
“The workload is the same, but the income has reduced”
 

Starting from August 1st, ByteDance, the Chinese company behind the popular short-form video app TikTok, dropped its ‘big and small week’ (大小周) – a schedule that previously required employees to work six days in a row every other week.

ByteDance is not the only Chinese tech company that has begun to cut back on its long working hours. More and more companies have decided to drop grueling work schedules.

Kuaishou, another Chinese short-form video app company, stopped scheduling weekend work in July. Since early June, Tencent – China’s largest game publisher – has encouraged people to clock out at 6 pm every Wednesday.

Although these changes seem to signal a positive development, there are also many people who do not support the new measures. When Bytedance announced the changes to its working schedule, news came out that one-third of the employees did not support the decision (#字节跳动1/3员工不支持取消周末加班#).

Those relying on overtime pay said abolishing overtime work will cut their take-home pay by around 20%. Indeed, the first pay-out after the new implementation at Bytedance showed an overall drop of 17% in employees’ wages.

“The workload is the same, but the income has reduced,” one Weibo commenter complained.

One trending discussion on Weibo focused on the question “Do companies need to make up for employees’ financial loss after the abolition of weekend work?” Many comments revealed the situation faced by thousands of struggling workers who value free time but value their income more.

Many on Weibo still wonder whether a company that abolishes ‘996’ will come up with an alternative to compensate those employees who will otherwise inevitably lose vital income.

By Yunyi Wang

Spotted a mistake or want to add something? Please let us know in comments below or email us. First-time commenters, please be patient – we will have to manually approve your comment before it appears.

©2021 Whatsonweibo. All rights reserved. Do not reproduce our content without permission – you can contact us at info@whatsonweibo.com.

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